Johnny Depp's favourite fragrance is Sauvage by Christian Dior. He has been the face of the cologne since 2015 and has signed multiple deals with Dior to continue his sponsorship. Depp's other favourite fragrances include Dior Homme by Dior and Dior Homme Intense by Christian Dior.
Characteristics | Values |
---|---|
Favourite cologne | Sauvage by Christian Dior |
Favourite fragrance brand | Dior |
Other colognes used | Dior Homme by Christian Dior, Dior Homme Intense by Christian Dior, Eau Sauvage by Christian Dior |
Face of Sauvage since | 2015 |
Recent Sauvage deal | Seven-figure deal |
Dior deal value | $20 million+ |
What You'll Learn
- Johnny Depp's favourite cologne is Sauvage by Dior
- Dior signed a $20 million deal with Depp, the biggest men's fragrance deal ever
- Dior faced pressure to drop Depp after he lost a libel suit against The Sun
- Dior sales skyrocketed after Depp's defamation trial victory against Amber Heard
- Dior Homme by Dior is another cologne Depp wears regularly
Johnny Depp's favourite cologne is Sauvage by Dior
Sauvage is a cologne of contrasts, bringing together fresh, spicy, and amber accords with a heavy dose of Calabria bergamot and Sichuan pepper. It was described by Dior as being "inspired by wild, open spaces; blue sky that covers rocky landscapes, hot under the desert sun," which matches Depp's personality to a T. Depp reportedly signed a seven-figure deal to continue his Sauvage partnership recently.
Dior didn't just choose any celebrity to represent their new fragrance. They needed someone with just as much prowess as Johnny Depp. Depp's wild character and his image as a wild rocker made him the perfect choice for the Sauvage cologne. GQ described Depp as "the earliest iteration of the dandy wild man. He walks through life like some impossible hybrid of luxury and the underground. He's a posh pirate, setting up rendezvous with his Los Angeles milieu."
Sauvage by Dior has become an endlessly popular scent, reportedly selling one bottle every three seconds in 2021. The cologne put the Dior brand back in the limelight, and it made sense for them to choose a celebrity with a strong personality to match the fragrance's unique notes.
If you want to smell like Johnny Depp, Sauvage by Dior is the cologne for you. With its contrasting notes of mint, bergamot, pepper, lavender, geranium, patchouli, cedarwood, and ambergris, this premium cologne will leave you feeling fresh, confident, and self-assured.
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Dior signed a $20 million deal with Depp, the biggest men's fragrance deal ever
Johnny Depp's favourite fragrance is Sauvage by Christian Dior, and he has been the face of the cologne since 2015. In May 2023, Dior signed a three-year deal with Depp worth over $20 million, the biggest men's fragrance deal ever. This deal eclipsed those of other A-list celebrities, such as Robert Pattinson's $12 million deal with Dior and Brad Pitt's $7 million deal with Chanel.
Depp's association with Dior continued even after he faced legal troubles with ex-wife Amber Heard. In 2020, a UK court ruled against Depp in his libel suit against The Sun, which had described him as a "wife beater". However, Depp's image improved significantly after he prevailed in a highly publicised defamation trial against Heard in 2023, and Dior sales skyrocketed. Bernard Arnault, CEO of Dior's parent company LVMH, cited Depp's image as one of the main reasons for the cologne's success.
Depp's deal with Dior is expected to pave the way for his return to major studio films, as his reputation and marketability have been restored.
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Dior faced pressure to drop Depp after he lost a libel suit against The Sun
Johnny Depp's favourite fragrance brand is Dior. He mostly wears Sauvage by Christian Dior and has been the face of the fragrance since 2015. Dior faced pressure to drop Depp after he lost a libel suit against The Sun, in which he was described as a "wife beater" in reference to his ex-wife Amber Heard. However, Dior has kept Depp as the face of its men's fragrance, although it is not airing ads in conservative markets.
In 2023, Dior signed Depp to another deal, this time worth upwards of $20 million, marking the biggest men's fragrance pact ever. This was after Depp's successful defamation trial against Heard in 2022, which improved his image and marketability. The trial, which took place in Virginia, was live-streamed online and resulted in a seven-member jury finding that Heard defamed Depp. This coincided with a high-profile showing for Depp at the Cannes Film Festival and the upcoming release of his first directorial effort in 25 years, "Modi".
The lucrative Dior pact could help Depp return to movies from the major studios, which had been hesitant to work with him prior to the Virginia verdict. Depp's team had previously closed a deal for him to be paid $22.5 million for "Pirates 6" in 2017. However, due to the legal troubles, his career and public image suffered a blow.
Despite the pressure to drop Depp, Dior has continued their relationship with the actor, and the Sauvage fragrance has been a remarkable success.
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Dior sales skyrocketed after Depp's defamation trial victory against Amber Heard
Johnny Depp's favourite fragrance brand is Dior, with the actor regularly wearing Sauvage by Christian Dior and Dior Homme by Christian Dior. Depp has been the official face of Sauvage since 2015, signing a seven-figure deal to continue his partnership with the brand.
Dior faced pressure to drop Depp after a UK court ruled against him in his 2020 libel suit against The Sun, which described him as a "wife beater" in regards to his ex-wife Amber Heard. However, Dior did not drop Depp as an ambassador and continued to support him during his legal battle with Heard.
After Depp's victory in the defamation trial against Heard in 2022, Dior's Sauvage sales skyrocketed. The Wall Street Journal research revealed that Dior's sales increased during the trial proceedings, with the fragrance topping the ranking of the best-selling colognes for men. On the Sephora and Ulta websites, customers expressed their support for Depp, with some stating that they were purchasing the fragrance in support of the actor.
Following the trial, Dior resurrected its Sauvage fragrance ad campaign, featuring Depp, and the actor signed a new multi-year agreement with the brand, reportedly worth upwards of $20 million. This new deal has been described as the biggest men's fragrance pact ever, eclipsing deals made by other A-list celebrities such as Robert Pattinson and Brad Pitt.
Depp's partnership with Dior has continued to be successful, with the Sauvage fragrance selling one bottle every three seconds in 2021.
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Dior Homme by Dior is another cologne Depp wears regularly
Johnny Depp's favourite fragrance brand is Dior, and he mostly wears Sauvage by Christian Dior. He has been the face of Sauvage since 2015 and has signed a seven-figure deal to continue his partnership with the brand. However, Dior Homme by Dior is another cologne Depp wears regularly.
Dior Homme is a woody and musky blend with an impressive sillage. It is best applied first thing in the morning, with its notes of Atlas cedar and cashmere wood. The cologne is designed to be simple, clean, gentle, and minimalistic, with a subtle sweet hue. It is a popular fragrance by Dior and is best suited for cooler months.
Depp's other favourite Dior fragrances include the original Eau Sauvage, which was first released in 1966 and then re-released in 2017, and Dior Homme Intense, a stepped-up version of the original Dior Homme.
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Frequently asked questions
Johnny Depp's favourite fragrance is Sauvage by Christian Dior. He has been the face of the cologne since 2015 and has signed multiple deals with Dior to continue his sponsorship.
Sauvage features top notes of Calabrian bergamot and pepper, heart notes of Sichuan pepper, pink pepper, geranium, patchouli, elemi, and lavender, and a base of cedar, labdanum, and ambroxan.
When he's not wearing Sauvage, Johnny Depp alternates between Dior Homme and Dior Homme Intense, both by Christian Dior. He also wears the original Eau Sauvage by Dior, which was first released in 1966 and then re-released in 2017.
Johnny Depp is a huge fan of the Dior brand. Sauvage is a cologne of contrasts, bringing together fresh, spicy, and amber accords, which match Depp's personality. Dior Homme is a woody, musky blend with a subtle sweet hue, perfect for days off set.
The name 'Sauvage' means 'wild' or 'savage' in French, and Johnny Depp has often been known as a wild character. GQ described Depp as "a posh pirate, setting up rendezvous with his Los Angeles milieu", which aligns with the cologne's inspiration of "wild, open spaces; blue sky that covers rocky landscapes, hot under the desert sun".