Antonio Mcgowan
Cartier fragrances are designed to 'adorn the skin like invisible and intimate precious gems' and are created with true olfactory craftsmanship, from rare and luxurious ingredients. The French luxury-goods conglomerate, founded by Louis-François Cartier in 1847, remained under family control until 1964. Today, Cartier fragrances are owned by the Swiss Richemont Group, a global luxury giant. The Richemont Group has recently created a perfume and beauty unit, headed by CEO Boet Brinkgreve, to enable its six houses already involved in fragrance to achieve greater scale in the highly competitive field. Cartier's fragrances are overseen by managing director Léa Vignal-Kenedi, who works alongside in-house perfumer Mathilde Laurent.
| Characteristics | Values |
|---|---|
| Current owner of Cartier | Swiss Richemont Group |
| Year Cartier became part of Richemont | 1980s |
| Previous owners of Cartier | The Cartier family, Joseph Kanawi, South African Rupert family, Elle Pagels (granddaughter of Pierre Cartier) |
| CEO of Richemont's new perfume and beauty entity | Boet Brinkgreve |
| Director of corporate affairs at Richemont | Swen Grundmann |
| Board of directors at Richemont | Gary Saage |
| Managing director for fragrances at Cartier Parfums | Léa Vignal-Kenedi |
| In-house perfumer at Cartier | Mathilde Laurent |
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What You'll Learn
- Cartier fragrances are designed to adorn the skin like precious gems
- The company was founded by Louis-François Cartier in Paris in 1847
- It remained under family control until 1964
- Cartier fragrances are created by in-house perfumer Mathilde Laurent
- Cartier is currently a subsidiary of the Swiss Richemont Group
Cartier fragrances are designed to adorn the skin like precious gems
In the 1970s, Cartier became more accessible with the introduction of Must de Cartier, which included lighters, jewellery, luggage, and gifts. This was followed by the launch of their first fragrance in 1981, Must de Cartier, a green Ambrée that broke olfactory conventions with its sophisticated and sensuous scent. Since then, Cartier has continued to create perfumes that embody the essence of luxury and sophistication.
The in-house perfumer, Mathilde Laurent, is a key figure in Cartier's fragrance journey. With her unique talent, she has created well over two dozen fragrances for the brand, including the acclaimed La Panthère and the masterpiece L'Envol. Mathilde's approach to perfumery aligns with Cartier's jewellery design philosophy, focusing on using a few exceptional ingredients to create something truly special.
The managing director for fragrances, Léa Vignal-Kenedi, also plays a crucial role in shaping Cartier's fragrance strategy. With her extensive experience in the industry, she oversees the global strategy, marketing, and operational aspects of the brand's fragrances. Under her leadership, Cartier has successfully navigated the different fragrance cultures in various markets, including the US, China, and the Middle East.
Together, Mathilde Laurent and Léa Vignal-Kenedi have propelled Cartier fragrances to new heights, ensuring that each scent adorns the skin like a precious gem, reflecting the brand's legacy of elegance and luxury. With their expertise and passion for perfumery, they continue to create fragrances that captivate and enchant, embodying the essence of Cartier.
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The company was founded by Louis-François Cartier in Paris in 1847
Cartier International SNC, or simply Cartier, was founded by Louis-François Cartier (1819–1904) in Paris in 1847. Cartier took over the workshop of his master, Adolphe Picard, and the company remained under the control of the Cartier family until 1964. Louis-François Cartier is remembered as the main figure in the Cartier family, with a revolutionary spirit and a unique view of art. He combined precious stones with the simplicity of clothes, creating a style that was irresistible to women in palaces and to the wives of rulers in the 17th and 18th centuries. Cartier received honours in the upper bourgeois society.
After Louis-François Cartier's death, his royal handicraft was handed over to his son, Alfred Cartier. Alfred changed the style of jewellery once more, introducing Egyptian-style trends, porcelain medallions, and gold. In 1874, Alfred took over the company, but it was his sons Louis, Pierre, and Jacques who established the brand name worldwide. Louis ran the Paris branch, moving to the Rue de la Paix in 1899. Jacques took charge of the London operations, while Pierre headed the New York affiliate.
In 1964, after the death of Pierre, Jean-Jacques Cartier (Jacques's son), Claude Cartier (Louis's son), and Marion Cartier Claudel (Pierre's daughter) sold the businesses. Cartier has since changed hands several times and is currently owned by the Swiss Richemont Group, a global luxury giant. Richemont has created a perfume and beauty unit, headed by Boet Brinkgreve, to enable its six houses involved in fragrance, including Cartier, to achieve greater success in this competitive field.
Today, Cartier operates more than 200 stores in 125 countries, with three historical maisons in Paris, London, and New York City. Cartier is regarded as one of the most prestigious luxury goods manufacturers, with a long history of sales to royalty. The company has a presence in various product categories, including jewellery, watches, leather goods, sunglasses, and fragrances.
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It remained under family control until 1964
Cartier International SNC, or simply Cartier, is a French luxury-goods conglomerate that was founded by Louis-François Cartier (1819–1904) in Paris in 1847. Cartier combines the magic of precious stones with the simplicity of clothes. The company remained under the control of the Cartier family until 1964, after which it was sold.
The founder, Louis-François Cartier, handed over the business to his son Alfred Cartier before his death. Alfred changed the style of jewellery by introducing Egyptian-style trends, porcelain medallions, and gold. In 1874, Louis-François' son Alfred Cartier took over the company, but it was Alfred's sons Louis, Pierre, and Jacques who established the brand name worldwide. Louis ran the Paris branch, moving to the Rue de la Paix in 1899. Jacques took charge of the London operations and eventually moved to New York Street.
Louis Cartier also pioneered the use of platinum in jewellery, a breakthrough innovation that enabled more intricate and delicate settings. The strength of platinum allowed for nearly invisible settings, putting the spotlight on diamonds and gemstones, and giving Cartier's creations a distinct elegance that redefined modern jewellery design. In 1904, Brazilian aviator Alberto Santos-Dumont complained to his friend Louis Cartier about the unreliability of using pocket watches while flying. Cartier designed a flat wristwatch with a distinctive square bezel that was favoured by Santos-Dumont and many other customers.
After the death of Pierre in 1964, Jean-Jacques Cartier (Jacques's son), Claude Cartier (Louis's son), and Marion Cartier Claudel (Pierre's daughter)—who respectively headed the Cartier affiliates in London, New York, and Paris—sold the businesses. Today, Cartier is owned by the Swiss Richemont Group, a global luxury giant. Richemont has created a perfume and beauty unit called 'Laboratoire de Haute Parfumerie et Beauté' to enable its houses, including Cartier, to achieve greater scale in the competitive fragrance field.
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Cartier fragrances are created by in-house perfumer Mathilde Laurent
Cartier is a French luxury goods conglomerate that was founded in Paris in 1847 by Louis-François Cartier. The company remained under family control until 1964, after which it was sold to various owners. As of 2012, Cartier is owned by the Swiss Richemont Group, a global luxury giant, and is regarded as one of the most prestigious luxury goods manufacturers in the world.
Since 2006, Laurent has been the in-house perfumer for Cartier, where she creates innovative, expressive, and memorable fragrances. Her unique approach to perfume creation combines her artistic upbringing with her scientific education. Some of her popular compositions for Cartier include Baiser Volé, La Panthère, L'Envol, and L'Heure Vertueuse. She also launched a line of oud fragrances for Cartier called Les Heures Voyageuses, which includes Oud & Santal, Oud & Musc, Oud & Oud, and Oud Radieux.
At Cartier, Laurent works closely with the managing director for fragrances, Léa Vignal-Kenedi, to oversee the global strategy for fragrances. Vignal-Kenedi, a Frenchwoman with over two and a half decades of experience in the fragrance industry, leads the marketing, operational strategies, and commercial activations for all Cartier fragrances. Together, the duo has created enduring legacy fragrances for the brand, such as La Panthère and Déclaration Haute Fraicheur.
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Cartier is currently a subsidiary of the Swiss Richemont Group
Cartier International SNC, or simply Cartier, was founded in Paris in 1847 by Louis-François Cartier. The company remained under the control of the Cartier family until 1964. In 1979, the companies of Cartier from Paris, New York, and London coalesced into Cartier Mond. In the 1980s, the company became part of the Swiss concern "Richemont". Cartier has been owned by the South African Rupert family and Elle Pagels, a granddaughter of Pierre Cartier, through Richemont since 2012.
Cartier is a French luxury-goods conglomerate that designs, manufactures, distributes, and sells jewelry, watches, leather goods, sunglasses, and eyeglasses. Cartier has a long history of sales to royalty, including King Edward VII, who referred to the company as "the jeweller of kings and the king of jewellers". The company has over 200 stores in 125 countries and is regarded as one of the most prestigious luxury-goods manufacturers.
Cartier's fragrances are created by its in-house perfumer, Mathilde Laurent, who has developed several dozen fragrances for the brand, including the acclaimed La Panthère and L'Envol. Cartier's fragrances are designed to "adorn the skin like invisible and intimate precious gems" and are made from rare and luxurious ingredients. The brand's first fragrance, Must de Cartier, debuted in 1981.
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Frequently asked questions
Cartier fragrances are owned by the Richemont Group, a Swiss luxury giant.
Léa Vignal-Kenedi is the managing director for fragrances at Cartier Parfums. She works alongside Mathilde Laurent, the in-house perfumer and nose of the brand.
Cartier's first fragrance was Must de Cartier, released in 1981. The brand's fragrance division was established in the 1980s.
Mathilde Laurent, the in-house perfumer, describes the style of Cartier fragrances as using "wonderful ingredients and very few ingredients". She compares this to jewellery, saying, "when you have a wonderful diamond or stone, you don’t need to put many, many small stones of many colours".
Notable Cartier fragrances include La Panthère, L'Envol, and Déclaration.
