
Jordin Sparks is a singer, songwriter, and fragrance creator. She launched her first perfume, Because of You, in 2010, followed by Ambition in 2012, and Fascinate, also in 2012. Because of You was exclusively released at Dots Department Stores at a special introductory price of $9.50, before being sold at stores like Target for $14.95. You can buy Jordin Sparks' fragrances from online retailers such as 99Perfume.com and FragranceNet.com.
| Characteristics | Values |
|---|---|
| Name | Because of You, Fascinate, Ambition |
| Launch Date | 2010 |
| Target Audience | 16 to 30-year-old females |
| Launch Price | $9.50 for the first month, $14.95 after |
| Type of Fragrance | Fruity floriental perfume |
| Top Notes | Clementine, white imperial currant, orange blossom |
| Heart Notes | Nectarine, sharry baby orchid, coral charm peony |
| Base Notes | Sheer musks, vanilla bean, Baltic amber, blond woods |
| Bottle Description | Holdable with a girly look |
| Available At | Dots Department Stores, Target |
| Volume | 50 ml |
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What You'll Learn
- Jordin Sparks' perfume 'Because of You' was initially sold at Dots Department Stores
- The fragrance was later sold at Target and other stores across the country
- 'Because of You' was Jordin Sparks' debut fragrance
- Her second fragrance, 'Ambition', was launched in 2012
- 'Fascinate' is another one of Jordin Sparks' fragrances

Jordin Sparks' perfume 'Because of You' was initially sold at Dots Department Stores
Jordin Sparks' debut fragrance, Because of You, was initially sold exclusively at Dots Department Stores. The fruity floriental perfume was created by Sparks in early January 2010 and officially launched in the United States on October 6, 2010. It was available at Dots for a month at a special introductory price of $9.50 before being released at stores across the country, including Target, at its regular price of $14.95.
Sparks wanted to create an affordable yet high-quality scent for her fans, noting that other celebrity fragrances were often priced at $80. The singer stated, "In this economy especially, my fans deserve a high-quality, reasonably priced scent." Because of You was followed by two additional fragrances, Fascinate and Ambition, each with its own Eau De Parfum releases and multiple gift sets.
Because of You features top notes of clementine, white imperial currant, and orange blossom, with heart notes of nectarine, sharry baby orchid, and coral charm peony. The base notes include sheer musks, vanilla bean, Baltic amber, and blond woods. The perfume is packaged in a pink-tinted bottle, reflecting Sparks' desire for a "holdable bottle with a girly look that catches the eye."
The marketing for Because of You targeted 16 to 30-year-old females, and Sparks held an interactive contest where fans submitted videos sharing inspirational stories. The winner, Fabiola Apollon, appeared alongside Sparks at a Dots Department Store in Dallas, Texas, on January 14, 2011, to promote the fragrance.
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The fragrance was later sold at Target and other stores across the country
Jordin Sparks' debut perfume, Because of You..., was released in 2010. The singer wanted to create an affordable yet high-quality fragrance for her fans. The scent was described as a "fruity floriental perfume", with top notes of clementine, white imperial currant, and orange blossom, and base notes of vanilla bean, Baltic amber, and blond woods.
The fragrance was first exclusively sold at Dots Department Stores in the United States at a special introductory price of $9.50. After the first month of its launch, the perfume was made available at other stores across the country, including Target, where it retailed for $14.95.
Following the success of her debut fragrance, Jordin Sparks released two additional perfumes: Fascinate and Ambition. Fascinate was intended to be a daytime fragrance, while Ambition, released in 2012, featured top notes of white tea, bitter orange, and lemon, and base notes of Tahitian vanilla and sandalwood.
Today, Jordin Sparks' perfumes can be found on various online platforms, such as 99Perfume.com, which offers free shipping on all orders. The Because of You... perfume can be purchased as an Eau De Parfum for women, with prices ranging from $20 to $30.
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'Because of You' was Jordin Sparks' debut fragrance
Jordin Sparks launched her debut fragrance, Because of You..., in 2010. The Grammy-nominated artist created the scent in collaboration with Belmay Fragrances. The perfume was released exclusively in Dots Department Stores on 6 October 2010, retailing at an introductory price of $9.50 for the first month. From 1 November 2010, the fragrance was sold in stores across the country, including Target, at the regular price of $14.95.
Sparks wanted to create an affordable yet high-quality scent for her fans. She has been quoted as saying:
> When I was starting this project, I really wanted it to be affordable. I looked at some other celebrity fragrances, and they were like $80. Even now, I look at a fragrance that's $80, and I can't bring myself to spend that much. In this economy especially, my fans deserve a high-quality, reasonably priced scent.
Because of You... is described as a fruity floral fragrance with top notes of clementine, white imperial currant and orange blossom. The heart notes feature nectarine, sharry baby orchid and coral charm peony. The base notes consist of sheer musks, vanilla bean, Baltic amber and blond woods.
The perfume was marketed to the 16 to 30 female demographic and was packaged in a pink-tinted bottle.
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Her second fragrance, 'Ambition', was launched in 2012
Jordin Sparks' second fragrance, Ambition, was launched in 2012. The scent is a citrus fragrance for women, with top notes of white tea, bitter orange, and lemon, and middle notes of mint, raspberry, seaweed, woody notes, and black currant. The base notes include benzoin, sandalwood, Tahitian vanilla, and white musk. The fragrance is an unusual mixture of fresh notes and sweet citrus, with a heavy musk base.
Ambition is described as a sweet citrus scent with a hint of fruit tea and a strong musk presence as it settles. It is said to be versatile and reasonably priced, retailing at $20 to $30. The scent has been likened to Taylor Swift's fragrance and Lancome La Vie Est Belle, and it has been noted that it does not have a medicinal scent.
Ambition was released two years after Sparks' debut perfume, Because of You, which was followed by Fascinate, a daytime fragrance. The singer created these fragrances alongside Belmay Fragrances, with the intention of producing an affordable yet high-end product for her fans. Because of You was initially sold exclusively at Dots Department Stores for $9.50, before being released nationwide at a regular price of $14.95.
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'Fascinate' is another one of Jordin Sparks' fragrances
Jordin Sparks is an American pop/R&B singer-songwriter who created a range of fragrances alongside Belmay Fragrances. 'Because of You...' was her debut fragrance, released in 2010, followed by 'Fascinate' and 'Ambition'.
'Fascinate' by Jordin Sparks is a daytime fragrance and was her second perfume release. It was intended to be more affordable for her fans, with a launch price of $9.50. The scent is described as a fruity floriental perfume with top notes of clementine, white imperial currant, and orange blossom. The heart notes feature nectarine, sharry baby orchid, and coral charm peony, while the base notes include vanilla bean, Baltic amber, blond woods, and sheer musks.
The perfume was likely released in 2011 or 2012, following the release of 'Because of You...' in 2010 and before 'Ambition' in 2012.
You can find Jordin Sparks' fragrances on specialist fragrance websites such as Fragrantica and 99Perfume. However, it is unclear whether these websites stock the 'Fascinate' fragrance specifically, as the listings only mention 'Because of You...' and 'Ambition'.
Some Reddit users have also asked about reputable resellers of 'Fascinate', suggesting that it may be harder to find or no longer in production.
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Frequently asked questions
Jordin Sparks' debut perfume, Because of You, was released exclusively at Dots Department Stores in the United States on October 6, 2010, for $9.50. After the first month, it was made available at stores around the country, such as Target, for $14.95.
Following Because of You, Jordin Sparks released Fascinate and Ambition. Ambition was launched in November 2012 and is available as a 50ml Eau de Parfum.
Ambition is a citrus fragrance with top notes of white tea, bitter orange, and lemon, and base notes of Tahitian vanilla, benzoin, white musk, and sandalwood.










































