Katrina Rosales
New York City is known for its unique scents and smells, with perfumers and fragrance houses creating scents inspired by the city's diverse neighbourhoods. From the salty sea breeze of the Hudson to the intoxicating aroma of cheese in Bleecker Street, the city offers a range of olfactory experiences. Rental buildings and condominiums in the city have also started infusing their spaces with fragrances, creating a unique ambiance for residents and visitors alike. The city even has a dedicated perfume district, running along Broadway, where customers can explore a variety of fragrances and create custom blends. With a dynamic mix of cultural influences and a vibrant street life, New York City truly comes alive through its scents and perfumes.
| Characteristics | Values |
|---|---|
| Number of interpretations of the city by Bond No. 9 | 60+ |
| Number of residential buildings in the New York area provided fragrances by a North Carolina-based company | 67 |
| Bond No. 9's price range | $81-$200 |
| Number of NYC creations by Bond No. 9 | 30+ |
| Bond No. 9's NYC map format | Handy fold-out |
| Bond No. 9's NYC map use case | Great subway read |
| C.O. Bigelow Apothecary's year of founding | 1838 |
| C.O. Bigelow Apothecary's location | 414 6th Ave, New York, NY 10011 |
| Osswald's location | 117 Crosby Street, New York, NY10012 |
| Bond No. 9's location | 9 Bond Street, NY 10012 |
| NYC's perfume district | Broadway from about 28th to 34th Street |
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What You'll Learn
Bond No. 9's 'Eau De New York' collection
Bond No. 9's Eau De New York is a unisex fragrance launched in 2004. The perfume house was founded in 2003 by perfume industry veteran Laurice Rahmé, and its name comes from the address of its headquarters and boutique at 9 Bond Street in NoHo. The brand's fragrances immortalize iconic New York landmarks and geography, with colourful packaging and innovative scents.
The Eau De New York fragrance has top notes of petitgrain, bergamot, grapefruit, green notes, watery notes, and mandarin orange. The middle notes are neroli, lemon verbena, basil, jasmine, gardenia, lily, and cyclamen. The base notes are oakmoss, vetiver, musk, and white wood.
The fragrance has been described as having a "sparkly lemon citrus" opening, with a prominent neroli heart. It is aromatic and green, with notes of basil and petitgrain. Some reviewers have noted that it is similar to Tom Ford's Neroli Portofino but with a more prominent neroli note and an emphasis on the herbal side.
Bond No. 9 offers a unique experience in its New York store, where customers can relax in wingback chairs and sip on a variety of teas while having a custom fragrance blended for them. The brand has scents for over 30 Manhattan neighbourhoods, major beaches, and iconic New York streets like Bleecker Street and Fulton Street.
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The New York perfume district
New York's perfume district, which runs along Broadway from 28th to 34th Street, is home to a variety of fragrance stores, from high-end boutiques to more niche retailers. The concentration of perfume stores in this area, such as on Elizabeth Street in Nolita, has made it a popular destination for tourists and locals alike, offering a unique sensory experience and the opportunity to discover new scents.
One of the well-known perfume stores in the district is Bond No. 9, which offers fragrances inspired by different neighbourhoods and iconic locations in New York City. Their perfumes aim to capture the essence of places like Chinatown, Fulton Street, and the Hamptons, providing a unique olfactory interpretation of the city.
Another notable store in the perfume district is C.O. Bigelow Apothecary, the oldest pharmacy in America. Bigelow has transformed into a fragrance and beauty haven, offering an eclectic selection of products, including a wall of scents unavailable elsewhere in New York. Osswald, a sleek and dazzling Swiss perfumery, is also located in the district, showcasing a spectacular collection of niche fragrances.
In recent years, the perfume district has faced challenges due to the economic downturn and rising rents. The low value of the dollar has particularly impacted perfume merchants, who often buy their goods from abroad. However, the district remains a vibrant and fragrant destination, with passionate store owners and a diverse range of perfumes to discover.
The Sniffapalooza Fall Ball is a notable event that takes place in the perfume district, attracting fragrance enthusiasts for a day of visiting boutiques, guest speakers, and celebrating the art of perfumery.
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The scent of New York's buildings
New York City is a concrete jungle of diverse smells and scents. From the aroma of hot dogs and warm subways to the salty hint of a sea breeze, the city is a melting pot of fragrances. While some people may associate the scent of New York with the perfume district along Broadway or the fashionable Downtown, the city's buildings also have their own unique smells.
Take the financial district, for example. While it may be filled with fast-walking bankers in expensive suits and manly cologne, the neighbourhood also has its own fragrance called "Wall Street" by Bond No. 9, a high-end fragrance company. The perfume captures the scent of the financial district, with its endless construction and street food on every corner.
Chinatown, on the other hand, has its own unique scent, with strong base notes of dead fish and top notes of fried dumplings. Bond No. 9's "Chinatown" fragrance captures this perfectly, with its sultry, mouth-watering, equal-opportunity, East-West bouquet.
Bleecker Street is yet another street with its own distinct aroma. Depending on where you are, it can smell like piles of cheese from Murray's Cheese, pizza from John's of Bleecker Street, or Magnolia cupcakes fresh from the oven. The street's perfume is unexpectedly masculine, with notes of vanilla frosting, musk, and patchouli.
In recent years, rental buildings and condominiums in New York City have also started infusing their lobbies, hallways, and fitness centres with fragrances. For example, 21 West End on the Upper West Side has a summery aroma created by Ocean Mist, a fragrance pumped through the ductwork.
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Perfume shopping in New York
New York is a shopper's paradise, and that includes perfume lovers. The city has a dedicated perfume district, running along Broadway from 28th to 34th Street, with a variety of stores to explore.
One of the most famous perfume stores in New York is Bond No. 9, which has scents for over 30 Manhattan neighbourhoods, from Chinatown to the Hamptons. You can visit their colourful store in the East Village, where you can relax in a wingback chair and sip tea while their Master Blender creates a custom fragrance for you. They also have a smaller location on Bleecker Street.
C.O. Bigelow Apothecary, founded in 1838, is the oldest pharmacy in America. This legendary store has been visited by Mark Twain and has morphed into a fragrance and beauty destination. They have an eclectic selection, including homeopathic remedies, skincare, makeup, and a wall of scents, many of which are unavailable anywhere else in New York.
The New London Pharmacy, located at 245 8th Avenue, is another unique perfume destination. What started as a regular pharmacy has now become a haven for fragrance enthusiasts, showcasing well-known brands like CREED and Etat Libre d’Orange, alongside quirky finds like Tokyomilk and Brooklyn-based D.S.
For those seeking a more clinical, sleek environment, Osswald, on Crosby Street, is the New York outpost of a legendary Swiss perfumery. They offer a spectacular collection of niche fragrances, and their staff are super knowledgeable.
If you're looking for something more personalised, Olfactory NYC allows you to create your own fragrance. Le Labo is another popular perfume boutique in the city.
Aedes Perfumery, established in 1995, is another destination for perfume enthusiasts, with a wide range of niche fragrances to explore.
Lastly, for those interested in aromatherapy, Enfleurage in the West Village is the place to go. They offer classes and courses on essential oils, as well as a wide range of high-quality, sustainably sourced oils and cosmetic ingredients.
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Bond No. 9's custom-blended fragrances
Bond No. 9 is a New York-based perfume house that was launched in 2003 by Laurice Rahmé. The company's main shop is located at 9 Bond Street in the NoHo district of Manhattan. The brand's street marketing and branding include chauffeuring customers and media editors in an English taxi decorated like their bottles, known as "The Bond Mobile".
Bond No. 9 offers custom-blended fragrances, allowing customers to blend and bottle their own metro-fragrance. The process involves a customized consultation with a Bond Perfumista, who helps identify personal preferences and blend a unique scent. The brand has over 60 fragrances, including exclusive co-branded productions for retailers such as Saks Fifth Avenue and Harrods. Many of their scents are inspired by New York City neighbourhoods, such as Central Park South, Madison Square Park, and Manhattan.
The brand has an ongoing recycling program, encouraging customers to bring empty bottles of any brand for refurbishing or recycling and often offering gifts in return. Bond No. 9 also has an environmentally conscious fragrance, I LOVE NY for Earth Day, which celebrates New York's dedication to the environmental movement.
In addition to custom blends, Bond No. 9 has created unique scents for specific neighbourhoods and occasions. For example, their Chinatown fragrance features top notes of fried dumplings and base notes of dead fish, capturing the diverse culinary offerings of the area. Another scent, Nuits de Noho, is described as musky and sensual.
Bond No. 9's fragrances have received industry recognition, with Astor Place and Brooklyn winning the FiFi Award for "Fragrance of the Year" in the Women's and Men's categories in 2009, and New York Oud winning the FiFi Award for Perfume Extraordinaire in 2012.
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Frequently asked questions
Yes, Bond No. 9 has over 60 interpretations of the city, including scents for Park Avenue, Broadway Nite, Nouveau Bowery, High Line, Nuits de NoHo, Fulton Street, and Chinatown.
Yes, Bond No. 9 has a scent called "Wall Street" that captures the financial district.
Yes, rental buildings and condominiums in New York City have started infusing lobbies, hallways, and fitness centers with fragrances. For example, 21 West End has a summery aroma called Ocean Mist that is pumped in through the ductwork.
There are many places to buy perfume in New York, including Bond No. 9, C.O. Bigelow Apothecary, Osswald, and MiN.
