Andron by Jōvan was a fragrance for both men and women, launched in 1981 and 1982 respectively. The cologne was marketed as the world's first pheromone-based fragrance scientifically created to attract. However, it is no longer on the market. The reasons behind its discontinuation are unclear, but it may be due to a decline in sales or a decision to focus on other products in the company's portfolio. Today, it occasionally pops up on eBay and other online retailers, often at inflated prices.
Characteristics | Values |
---|---|
Brand | Jovan |
Launch Year | 1981 |
Target Audience | Men |
Fragrance Type | Woody Aromatic |
Fragrance Notes | Fresh, Green, Citrus, Sandalwood, Patchouli, Woody, Musk, Ambergris, Civet, Castoreum |
Pheromone | Androstenol |
Reviews | Positive, Negative |
Current Availability | Discontinued, Occasionally available on eBay |
What You'll Learn
Was Andron for Men by Jōvan effective?
The effectiveness of Andron for Men by Jōvan is a matter of debate. While some users claim that the fragrance drove women wild and that they received numerous compliments, others suggest that the pheromone element of the cologne is "nonsense" and that it didn't have any effect on attracting women.
One user on Basenotes recounts how they would spray a single seat in a club with Andron and then watch as certain women would be "magnetically drawn" to that seat. They add that the cologne "always seemed to work on someone". Another user on Fragrantica describes Andron as a "magic love potion" that drove women wild and led to "many, many different nights with many, many different women". They attribute this to the pheromones in the cologne, stating that they have "about ten or twelve bottles" of it stored up and will "never run out".
However, other users are more sceptical about the power of the cologne. One user on Basenotes states that they "don't believe the pheromone nonsense" and that they just heard it smelled incredible. Another user on Fragrantica expresses a similar sentiment, saying that they bought a bottle of Andron for the pheromones but "stayed for the scent". They add that the pheromone element is "total bullshit".
Some users also question the effectiveness of the cologne based on their personal experiences. One user on Fragrantica mentions that they wore Andron in the 80s, expecting it to be a "magnet for women" due to the pheromone hype. However, they state that they don't remember anyone ever commenting on it and that they didn't find the fragrance appealing. Another user on Basenotes shares a similar experience, saying that they "don't get" the fuss over Andron and that they can't see how it's supposed to be a "magic" cologne.
It's worth noting that the cologne appears to have a loyal following, with some users lamenting its discontinuation and expressing a desire to get their hands on a bottle. It's also worth mentioning that the cologne seems to be quite long-lasting, with one user on Fragrantica stating that they still have an empty bottle from 1997 that they occasionally smell.
While the effectiveness of the cologne in attracting women may be questionable, it seems that Andron for Men by Jōvan has left a lasting impression on many of its users, with some recalling it as a "kick-ass juice" and wishing for its return.
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What were the fragrance notes of Andron?
The fragrance notes of Andron for Men by Jōvan can be divided into three layers: top notes, middle notes, and base notes.
The top notes of Andron are comprised of fresh, green, and citrus scents, providing a bright and invigorating opening to the fragrance. The middle notes form the heart of the cologne, with sandalwood, patchouli, and woody notes adding depth and warmth to the composition. Finally, the base notes of civet, musk, ambergris, castoreum, and androstenol (a pheromone) create a long-lasting and sensual finish.
Overall, Andron is described as having a pleasant, oriental, musky scent with woody and aromatic elements. It is said to be a strong, long-lasting, and potent fragrance with a distinctive presence.
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What were people's reviews of Andron?
There were mixed reviews for Andron, with some people swearing by its effectiveness and unique scent, while others were not convinced.
Some reviewers claimed that Andron was highly effective at attracting women, with one reviewer saying that it "led so many chicks in my direction". Another reviewer claimed that it was "the magic love portion that drove women wild". One reviewer claimed that they had used it for years and had a much younger girlfriend who was expecting a child. Another reviewer claimed that they bought a bottle of Andron and received a compliment from a stranger within 45 minutes of wearing it.
Other reviewers were not convinced by the effectiveness of the cologne, with one reviewer claiming that they "didn't get the impression that it was available". Another reviewer claimed that they wore it and did not notice any difference in the way that people reacted to them.
Some reviewers loved the scent of Andron, with one reviewer claiming that it was "gooood". Another reviewer claimed that it was "pleasant and oriental musky". One reviewer claimed that it was "one of the best-smelling fragrances ever invented". Another reviewer claimed that it had a "harmonious smell".
Other reviewers were not convinced by the scent, with one reviewer claiming that it was "very common-smelling". Another reviewer claimed that it was "not worth $250-300 an ounce".
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Is there anything similar to Andron?
While Andron is no longer available, there are a few similar fragrances on the market that you could try. Here are some options:
Candies for Men
One source claims that Candies for Men is the closest fragrance they have found to Andron. It has similar woodsy, musky scents.
California by Dana
California by Dana is another fragrance that has been said to remind people of Andron. It has woodsy, musky base notes similar to Andron.
Arabian Nights by Jacques Bogart
One source claims that Arabian Nights by Jacques Bogart is similar to Andron. At around $20 a bottle, it is a much more affordable option. However, it is not a summer scent and is better suited for fall or winter.
Drakkar by Guy Laroche
Drakkar is a fragrance that one source claims gives them the same "Mmmmm" reaction as Andron.
Realm for Men
Realm for Men is another fragrance that came out 12 years after Andron and also contains pheromones.
Coty Wild Musk
Coty Wild Musk is a sexy, musky fragrance without the Androstenol.
Kouros by Yves Saint Laurent
Kouros is a fragrance that one source claims they switched to after Andron was discontinued.
Eau Sauvage by Aramis
Eau Sauvage is another fragrance that one source claims they switched to after Andron was discontinued.
Catalyst
Catalyst is a fragrance that one source claims is somewhat similar to Andron.
Individual results may vary
It is important to note that fragrances can smell different on different people due to varying body chemistries. Therefore, it is always a good idea to test a fragrance before purchasing it to see how it works with your body chemistry.
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Why did Jōvan discontinue Andron?
Andron by Jōvan was a men's cologne that was launched in 1981. It was marketed as the "world's first pheromone-based fragrance scientifically created to attract" women. While some users swore by its effectiveness, others were more sceptical.
Andron was discontinued at some point after 1987, and it is not clear exactly why. One user speculated that Jōvan dropped the fragrance because it may have affected sales of their other musk colognes. Another user suggested that the company should take another look at bringing it back, as they believe it would be a hit again.
Today, Andron occasionally pops up on eBay, where it sells for a very high price.
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Frequently asked questions
It is unclear why Andron cologne was discontinued. It was a popular fragrance, with many customers expressing their disappointment that it is no longer available.
Andron for Men by Jōvan was a woody aromatic fragrance with top notes of herbal and citrus, middle notes of sandalwood, patchouli, and woody notes, and base notes of musk, ambergris, civet, and castoreum.
Andron was marketed as the world's first "pheromone-based fragrance scientifically created to attract." It was said to be "transmit[ting] powerful bands of fragrance energy."
Andron cologne is occasionally available on eBay, although it is rare and expensive.