Cologne is a scented fragrance for men, usually sold in several concentration levels. The higher the concentration of oil, the longer the cologne will last on the skin. The sense of smell is one of the most powerful human senses, and cologne can be an important part of a man's personal style. It can make a man feel more attractive and confident, and even be a turn-on for potential partners. However, most men don't put much effort into choosing their cologne or applying it correctly. Knowing how to apply cologne is an art form, and if not done properly, can lead to over-application or a scent that fades quickly.
Characteristics | Values |
---|---|
Best time to apply | After showering, when pores are open |
Storage location | Cool, dark, dry place, e.g. bedroom drawer or closet |
Application method | Spray on pulse points, e.g. neck, wrists, chest |
Application amount | 3-4 sprays, less is more |
Application frequency | Re-apply when required |
Skin preparation | Moisturise beforehand |
Clothing application | Avoid spraying directly on clothes |
What You'll Learn
How to apply cologne
Applying cologne is an art form. Done properly, it can make you feel more attractive and confident. Done incorrectly, it can result in over-application or a scent that fades almost immediately. Here is a step-by-step guide on how to apply cologne effectively:
Step 1: Choose the Right Cologne
The right cologne comes down to the individual. It should complement your natural body chemistry and fit your lifestyle in terms of how long the scent lasts. Research colognes online and use a scent wheel to determine which types of scents might be appealing to you. You can also order fragrance testers or visit a store to test different colognes using scent blotters. Once you've narrowed it down to a few options, test them on your skin to see how they react with your body chemistry.
Step 2: Prepare Your Skin
Apply cologne immediately after showering, as this is when your pores are most open, which helps the scent absorb. Completely dry your skin before applying cologne, and consider moisturising beforehand to help the fragrance absorb more effectively.
Step 3: Apply to Pulse Points
Apply cologne to your wrists, neck, chest, forearms, or inner elbows. These heated areas of the body help diffuse the scent throughout the day and allow it to meld with your body chemistry. Hold the spray bottle 3-6 inches from your skin when applying.
Step 4: Start with a Light Application
The key is to avoid over-application. Start with one spray on a single area, such as the neck or forearms. If the scent fades quickly, choose another area and apply there the next time. You can always add more, but it's difficult to remove excess cologne once it's been applied.
Step 5: Re-apply if Needed
Depending on the type of cologne, you may need to re-apply, especially if you're going out in the evening. When re-applying, simply dab a small amount onto your pulse points.
Common Mistakes to Avoid:
- Spraying the fragrance on your clothing: This prevents the cologne from mixing with your natural oils and can damage certain fabrics.
- Splashing the cologne on your skin: This can lead to over-application. Instead, gently tip the bottle and dab the scent onto your body.
- Spraying a mist cloud and walking through it: This method results in most of the cologne ending up on the floor rather than your body.
- Rubbing the cologne into your skin: This breaks the molecular bond in the fragrance, causing the scent to fade faster.
- Applying too much cologne: A subtle enhancement is best. Less is more when it comes to cologne.
Remember, your cologne should be discovered, not announced. It should be a hint of fragrance that draws people in, not something that overpowers them.
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How to store cologne
Storing cologne correctly is essential to ensure it lasts as long as possible. Here are some tips on how to store cologne:
Keep it in a Dark Place
Avoid exposing your cologne to direct sunlight or artificial lighting. Excessive amounts of light can damage the fragrance. Sunlight can cause the structures within the cologne to break down, resulting in an unpleasant smell and sour hints. Keep the cologne in a dark place, such as a drawer, cupboard, or closet.
Store it in a Dry Place
Humidity and water damage can negatively affect cologne. Humidity can cause unwanted chemical reactions and alter the scent. It can also cause the cologne to evaporate, reducing its longevity. Avoid storing cologne in humid environments, such as bathrooms or kitchens, as these rooms tend to have fluctuating moisture levels due to steam. If possible, store your cologne in a room with a dehumidifier.
Avoid Storing it in the Bathroom
The bathroom is not an ideal place to store cologne due to temperature fluctuations and high humidity levels. The constant changes in temperature and moisture can cause unwanted chemical reactions and affect the integrity of the fragrance. Instead, opt for a closet or cupboard outside the bathroom.
Keep it in the Original Box
The original box provides additional protection against light and moisture. It also helps maintain a consistent temperature for the bottle. Furthermore, if the bottle accidentally falls or drops, the box can provide cushioning and prevent shattering.
Store it on a Low-Level Shelf
Keeping cologne on a low shelf reduces the risk of breakage if it falls. A fall from a high shelf can cause the bottle to shatter, wasting the cologne and leaving a strong scent in the room for an extended period.
Keep the Bottle Sealed
Oxygen is one of the worst enemies of cologne. Leaving the bottle unsealed, even for a couple of hours, can disrupt the mixture's balance and accelerate evaporation. Always keep the bottle closed when not in use.
Avoid Excessive Shaking
Shaking the cologne bottle can introduce oxidation through the formation of bubbles. This can break delicate chemical bonds and dilute the more subtle hints in the fragrance.
Keep it in the Original Bottle
Transferring cologne to decorative bottles can compromise the scent's integrity. Original bottles are designed to be airtight and have specific spray heads to disperse the appropriate amount of cologne and prevent air contamination.
Maintain a Constant Temperature
Temperature fluctuations can impact the chemical structure of cologne. Extremes of heat or cold can alter the scent negatively. Aim to store your cologne in a place with a consistent, cool temperature, avoiding direct sunlight or draughts.
Check for Discolouration
While not a storage tip, it is good practice to check your cologne for discolouration. Natural ingredients may cause the cologne to darken over time without affecting the scent. However, if the cologne contains synthetic fragrances, discolouration may indicate that the fragrance is starting to deteriorate.
Store it in an Air-Tight Container
For added protection, you can double pack your cologne by placing the original bottle in an airtight bag or container. This minimises oxygen exposure and blocks out light, helping to preserve the scent for an extended period.
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How long does cologne last?
The duration of a cologne's scent typically ranges from three to five hours, but this can be influenced by several factors, such as the type of cologne, the amount applied, skin type, weather conditions, and activity level. Here are some tips to make your cologne last longer:
Application Techniques:
- Apply cologne immediately after showering to clean skin, as this helps the scent absorb better.
- Hold the bottle three to six inches away from your body and spray onto heated areas like the neck, chest, pulse points, forearms, and inner elbows.
- Start with a light application and gradually increase if needed.
- Reapply sparingly throughout the day if the scent fades.
- Avoid rubbing the cologne into your skin, as this can cause the scent to fade faster.
- Apply cologne to moisturized skin, as it helps lock in the fragrance.
- Layer your cologne with complementary products, such as body lotions or aftershaves, to enhance the scent.
Storage Methods:
- Store cologne in a cool, dark, and dry place, away from direct sunlight, heat, and humidity.
- Keep the bottle tightly closed when not in use, as exposure to air can cause the fragrance to deteriorate.
- Avoid storing cologne in the bathroom, as temperature and humidity fluctuations can affect its longevity.
- Keep cologne in its original box or bottle to protect it from light exposure and maintain its integrity.
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How to choose the right cologne
Choosing the right cologne can be tricky, but it's an important part of a man's personal style. The right cologne can make you feel more attractive and confident, and it can even boost your memory. Here are some tips on how to choose the right cologne:
Understand the Notes
Cologne notes make up the overall scent of a cologne. There are three types of notes: top, middle, and base notes. Top notes are the initial scents you smell after spraying, and they tend to be lighter and fresher, such as citrus or floral. Middle notes, or heart notes, are the core of the cologne and usually include spices or fruity scents. Base notes are the boldest scents and tend to be heavier, such as sandalwood or leather. Understanding how these notes work together is essential, as what you smell first may not be what you smell later in the day.
Consider the Season
Choosing a cologne based on the season is a great way to narrow down your options. For example, floral and citrus scents are perfect for summer and spring, while sandalwood and vanilla are better suited for winter. You can also choose a cologne that works well year-round or for multiple seasons.
Know Your Environment
The people around you will quickly associate your scent with you, so it's important to choose a cologne that fits the occasion. For the office, opt for lighter notes like citrus or greens, while stronger scents are more suitable for a night out.
Sample Different Colognes
Don't be afraid to try different colognes before making a purchase. Many stores offer small samplers, and there are also online sampling subscription services. Sampling colognes will help you discover which scent notes you prefer, such as citrusy or spicy scents.
Trust Your Instincts
Everyone has unique preferences, and no two people will perceive the scent of your cologne in the same way. So, go with what you think smells good on you. You can also ask for recommendations from others who love colognes or seek advice from online men's lifestyle communities.
Store it Properly
Cologne can be damaged by heat and sunlight, so it's important to store your fragrance in a cool, dark place like a bedroom closet. Avoid storing it in the bathroom, as fluctuations in temperature and humidity can spoil the cologne.
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Women's opinions on men wearing cologne
Some women have a preference for fresh, slightly floral, or musky scents, while others like a man to smell like "a man", avoiding anything too sweet or similar to a woman's perfume. One woman commented that she likes a "normal amount" of cologne, and several women agreed that less is more when it comes to cologne application.
A few women also mentioned that they like it when a man wears a scent that is usually marketed towards women, finding it intriguing or sexy. One woman said that she prefers men's cologne to women's perfume as she finds the former less likely to give her a headache.
In terms of application, one woman recommended that men moisturise before applying cologne, as it will absorb more efficiently and last longer. Another suggested applying cologne straight after a shower, as the pores are more open at this time, allowing the scent to seep into the skin. A few women also recommended applying cologne to the wrists, as the pulse points are warmer and help the scent to develop and linger.
Overall, while opinions differ, the general consensus is that wearing cologne can be attractive, as long as it is applied sparingly and suits the individual's body chemistry and lifestyle.
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Frequently asked questions
The average shelf life of a fragrance is three to five years. However, if stored properly, it can last much longer.
Hold the bottle three to six inches from your skin and spray onto pulse points, such as your neck, wrists, and chest.
You should only need to apply once, but you can re-apply if needed.
Store your cologne in a cool, dark, and dry place, like a drawer or closet. Avoid the bathroom as the temperature and humidity can cause the cologne to spoil.