Bill Blass Ltd manufactures a line of clothing by Bill Blass, along with licensing a range of products bearing his initials or name. The brand made a name for itself in women's fashion through exquisitely cut daywear that played down the seriousness of traditional garments. In 1970, the same year the label was created, the brand released its first perfume. Over the years, the brand has released several successful perfumes, including Amazing body spray, Amazing Woman, and Nude for women, and Amazing Aftershave cologne for men.
Characteristics | Values |
---|---|
Founder | William Ralph Blass |
Birth Date | June 22, 1922 |
Death Date | June 12, 2002 |
Company | Bill Blass Ltd. |
Company Founded | 1970 |
Company Sold | 1999 |
Company Sold To | Michael Groveman |
Company Sold Price | $50 million |
Company Perfumes | Amazing, Nude, Basic Black, Bill Blass, Amazing for Men, Amazing Aftershave, Mr Blass, Hot, Amazing Woman, Amazing Shower Gel, and more |
Company Colognes | Nude for Women |
Parent Company | Vapro International |
What You'll Learn
Bill Blass Ltd manufactures Bill Blass cologne
Bill Blass Ltd manufactures a line of clothing by the renowned American designer Bill Blass, along with licensing a range of products bearing his initials or name. The company was founded in 1970 as Bill Blass Limited when Blass bought Maurice Rentner Ltd., which he had joined in 1959. Over the next 30 years, Blass expanded his line to include swimwear, furs, luggage, perfume, and even chocolate.
Bill Blass cologne is one of the many fragrances produced by the company. The brand made a name for itself in women's fashion, creating exquisitely cut daywear that played down the seriousness of traditional garments. Textures and patterns were also key to creating clothing that looked like it would mould to a woman's body. The Bill Blass perfume was released in the same year the label was created, and in 2008, the brand released a series of Couture perfumes for women, each highlighting a different scent and a different type of woman.
The Blass house manufactures and sells a range of successful perfumes, including Amazing body spray, purse spray, and body cream for women, Amazing Woman, Amazing shower gel and aftershave cologne for men, Nude for women, Basic Black for women, and the eponymous Bill Blass for Women, which comes in spray scent, shower gel and body lotion.
In addition to its fragrances, the company Bill Blass Ltd. is also known for its men's line of clothing and accessories. It also licenses goods including furniture and fragrances. Blass sold the business in 1999 for $50 million and retired to his home in Connecticut.
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Bill Blass cologne is licensed by Bill Blass Ltd
Bill Blass Ltd manufactures a line of clothing by the designer, along with licensing a range of products bearing his initials or name. The company was previously known as Maurice Rentner Ltd, which Blass bought in 1970 and renamed.
Blass's fashion house manufactures and sells a range of successful perfumes, including Amazing body spray, purse spray, and body cream for women, Amazing Woman, Amazing shower gel for men, and Amazing Aftershave cologne for men, Nude for women, Basic Black for women, and the eponymous Bill Blass for Women.
In addition to fragrances, Bill Blass Ltd also licenses goods such as furniture. The company was sold in 1999 for $50 million.
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Bill Blass Ltd was sold in 1999
In 1999, Bill Blass Ltd was sold to Haresh T. Tharani, chairman of The Resource Club, and Michael Groveman, the firm's chief financial officer. The Resource Club was the firm's largest licensee. Tharani became chairman, and Groveman became chief executive officer. The designer himself, Bill Blass, was 77 years old at the time and had recently suffered a minor stroke. He had announced his intention to sell the company in February of that year.
The purchase was financed by CAK Universal Credit Corp., which lent the new owners the money to buy the company. The loan was secured by the company's trademarks and licenses, which were placed into an entity that would receive all the cash from the licenses. Robert D'Loren, cofounder of CAK, described the transaction as an alternative to going public, explaining that the cyclical nature of the apparel business made Bill Blass Ltd below investment-grade creditworthiness. By creating investment-grade asset-backed bonds, large financial institutions with strict investment requirements could invest in these assets.
The purchase price was to be paid by issuing investment-grade bonds, liquidating over ten years, and based on the Blass trademarks, brand equity, and licensing revenues. Blass committed himself to maintaining an active role in the company through a long-term contract with financial interest. A new company, Tharanco, was established to own and operate Bill Blass Ltd.
Bill Blass Ltd, and its successor company, Tharanco, manufactured a line of clothing by Bill Blass, as well as licensing a range of products bearing his initials or name. These included fragrances, furniture, and men's accessories.
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Bill Blass perfume was released in 1970
In 1970, William Blass founded the American design house Bill Blass. The brand became known for its exquisitely cut women's fashion, which played down the seriousness of traditional everyday garments. The same year the label was created, Blass released a perfume, also called Bill Blass.
The scent was released as an eau de toilette, with top notes of citrus bergamia, geranium, hyacinth, pineapple, foliage, galbanum, and cinnamon. The heart notes were carnation, iris, jasmine, woodland lily, mimosa, tuberose, orris, and ylang-ylang. The base notes were amber, musk, styrax balsam, cedarwood, cypress, oak moss, sandalwood, and vetiver.
The perfume was designed to be an approachable floral with a touch of golden pineapple for fruitiness. It exudes a fresh, happy warmth, capturing the cusp between the sporty, green chypres of the 1970s and the sweet scent bombs of the 1980s.
Bill Blass Ltd. manufactures a line of clothing and licenses a range of products bearing the designer's initials or name, including fragrances. The brand has released several successful perfumes, including Amazing, Nude, and Basic Black.
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Bill Blass Ltd manufactures a line of clothing by Bill Blass
Bill Blass, the man, was an American fashion designer born in Fort Wayne, Indiana, in 1922. He began sewing and selling evening gowns at the age of 15 and moved to Manhattan at 17 to study fashion. He was the first male to win Mademoiselle's Design for Living award at 18. After serving in the Army during World War II, he returned to New York and was hired as Anne Klein's assistant. In 1959, he joined Maurice Rentner Ltd., which he bought and renamed Bill Blass Limited in 1970. Over the next three decades, he expanded his line to include swimwear, furs, luggage, perfume, and even chocolate.
The Bill Blass fashion house manufactures and sells a range of successful perfumes, including Amazing body spray, purse spray, and body cream for women, Amazing Woman, Amazing shower gel and aftershave cologne for men, Nude for women, Basic Black for women, and the eponymous Bill Blass for Women. The brand also offers colognes such as Nude by Bill Blass for women and Amazing Aftershave cologne for men.
In addition to his fashion empire, Blass collaborated with the Ford Motor Company from 1975 to 1992, lending his design talents to their Continental Mark series of automobiles. Blass won numerous awards throughout his career, including seven Coty Awards and the Fashion Institute of Technology's Lifetime Achievement Award in 1999. He sold Bill Blass Limited in 1999 and passed away in 2002 at his home in Connecticut.
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Frequently asked questions
Bill Blass Ltd. manufactures a line of clothing by Bill Blass along with licensing a range of products, bearing his initials or name.
Bill Blass manufactures and sells an impressive list of successful perfumes, including Amazing body spray, purse spray, and body cream for women, Amazing Woman, Amazing shower gel for men, and Amazing Aftershave cologne for men, Nude for women, Basic Black for women, and the namesake Bill Blass for Women.
In 1970, William Blass founded the American design house Bill Blass.