Dior's Fahrenheit cologne is a unique fragrance that combines refined violet with an intense woody and leathery accord. The fragrance was first launched in 1988, offering a new vision of manhood: a free man searching for meaning. The concept for this scent took root in New York City, inspired by two works of Pop Art master James Rosenquist. Today, Fahrenheit is considered a turning point in perfumery, with its iconic Fût R note discovered by chance when a perfume cask was left in the sun. The cologne, created by François Demachy in 2016, captures the spirit of the original Fahrenheit fragrance while adding a new, light touch.
Characteristics | Values |
---|---|
Manufacturer | Dior |
Year of Launch | 1988 |
Perfumer | François Demachy |
Fragrance Notes | Violet, Wood, Leather, Sicilian Mandarin |
Fragrance Accords | Citrus, Green, Vegetable, Floral, Fruity, Spicy, Sweet, Smoky |
Bottle Design | Ombré effect, Red, Blue-grey |
What You'll Learn
Dior Perfumer-Creator, François Demachy
In 1984, Demachy joined Chanel, where he was appointed Director of Research and Development, working simultaneously on the creation of perfumes for Chanel, Ungaro, Bourjois, and Tiffany. After twenty-two years at Chanel, he was appointed Director of Development for the LVMH cosmetics and perfumes division and Christian Dior's main perfumer in 2006.
At Dior, Demachy has created some of the world's most popular fragrances, including Sauvage, Miss Dior, and Dior Homme. He has also collaborated with other LVMH brands, such as Fendi and Acqua di Parma, to produce perfumes. In 2009, Demachy created Miss Dior Chérie L’Eau, a sparkling and distinctive floral scent with notes of tangy and spicy bitter orange, gardenia, and white musks.
Demachy is known for his passion for perfumery and draws inspiration from producers and the people who wear his creations. He is an avid traveller, music lover, and admirer of feminine beauty, always striving to delight and surprise with his fragrances. This perpetuates the visionary heritage of Monsieur Dior: “Always do the best possible and never be satisfied.”
Demachy has created numerous fragrances for Dior, including Fahrenheit 32, Fahrenheit Absolute, Fahrenheit Cologne, and Fahrenheit Parfum. He succeeded in bringing Dior's fragrance creations in-house, allowing the fashion house to gain greater control over its perfume formulations.
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Sicilian mandarin
The Fahrenheit cologne, created by François Demachy, Dior Perfumer-Creator, is described as having "a new, more understated elegance. The composition plays on mastery and the alliance of contradictions." The fragrance combines the fresh notes of Sicilian mandarin with masculine wood and leather notes, as well as a unique violet accord.
The violet leaves used in the fragrance produce a powerful fragrance with green, vegetable, and slightly flowery notes. The sensual violet heart note adds a surprising twist to the cologne. The leather note, on the other hand, was created to imitate the smell of Russian leather used for making hussars' boots. The soft leather was tanned using birch bark, resulting in burnt, smoky notes that deliver an exotic and enchanting effect.
The combination of these contrasting elements gives Fahrenheit its unique olfactory signature, making it a legendary fragrance that transcends time and trends. The Sicilian mandarin, in particular, plays a crucial role in providing a fresh and fruity accent to the cologne, making it an iconic choice for men.
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Violet and leather notes
The leather note, on the other hand, was originally designed to imitate the smell of Russian leather used to make hussars' boots. The soft leather was tanned using birch bark, and perfumers recreated the burnt, smoky effect. This note is a base note in the cologne.
The combination of these two accords, along with other notes, gives Fahrenheit its distinctive scent.
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Masculine wood
Dior's Fahrenheit cologne is a unique and powerful fragrance that combines fresh notes of Sicilian mandarin with a surprising blend of masculine wood and leather accords. The wood notes in Fahrenheit are designed to be masculine and bold, creating a striking contrast with the other elements of the fragrance.
The combination of refined violet with intense woody and leathery accords is what makes Fahrenheit a legendary fragrance. The violet leaves produce a powerful fragrance with green, vegetable, and slightly flowery notes, adding a touch of sensuality to the cologne. The leather accord, on the other hand, was originally created to imitate the smell of Russian leather used for making hussars' boots. This blend of masculine wood and leather notes gives Fahrenheit its signature scent, making it stand out in the world of men's fragrances.
The Fahrenheit man is described as someone who embodies a thirst for the absolute. He is alone in the face of majestic elements, forging his own path and transcending time and trends. This cologne reflects his pioneering spirit, imagination, and quest for meaning.
The creation of the Fahrenheit fragrance was inspired by the Pop Art master James Rosenquist's works, "Fahrenheit 1982" and "Brighter than the Sun". It first revolutionised the world of men's fragrances in 1988 and continues to be an iconic choice for those seeking a unique and elegant scent.
In 2016, Dior Perfumer-Creator François Demachy transformed the original Fahrenheit fragrance into a distinctive cologne. While maintaining its power, he brought a new light touch to the scent, creating an easygoing fragrance that invites wearers to embrace a sense of direction and reconsider their values. This reinterpretation showcases Fahrenheit's ability to evolve while retaining its iconic status.
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Pop Art master James Rosenquist
Dior is the maker of Fahrenheit cologne.
Now, here is some information on Pop Art master James Rosenquist:
James Albert Rosenquist (November 29, 1933 – March 31, 2017) was an American artist and one of the proponents of the pop art movement. He explored the role of advertising and consumer culture in art and society, often employing elements of surrealism using fragments of advertisements and cultural imagery to emphasise the overwhelming nature of ads. He is best known for his colossal collage paintings of enigmatically juxtaposed fragmentary images borrowed largely from advertisements and mass media.
Rosenquist's career in commercial art began when he was 18, after his mother encouraged him to pursue a summer job painting. He started by painting Phillips 66 signs, going to gas stations from North Dakota to Wisconsin. After leaving school, he took up a series of odd jobs and then turned to sign painting. From 1957 to 1960, he earned his living as a billboard painter, applying sign-painting techniques to the large-scale paintings he began creating in 1960.
Rosenquist's early works are considered emblematic of a burgeoning consumer culture in America during the 1960s. For six decades, he created massive, provocative paintings, whose continued relevance hinges on their engagement with current economic, political, environmental, and scientific issues. He was among the first to directly address the persuasive, even deceptive, powers of advertising by applying the Surrealist practice of juxtaposing seemingly unrelated subjects to fragmented commercial images and ads in a manner that highlights their omnipresence.
Rosenquist's most famous works include President Elect (1960-61), in which he translates a portrait of John F. Kennedy from a campaign poster onto a towering display, juxtaposing it with a superimposed picture of a hand holding a cake in greyscale, as well as the back of a Chevrolet; and F-111 (1965), one of the largest and most ambitious works in his collection, spanning over 83 feet and 23 canvases, which evokes Rosenquist's work on billboards, illustrating a life-sized depiction of the F-111 Aardvark aircraft.
Rosenquist received numerous honours throughout his career, including selection as "Art In America Young Talent USA" in 1963, appointment to a six-year term on the Board of the National Council of the Arts in 1978, and receiving the Golden Plate Award from the American Academy of Achievement in 1988.
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Frequently asked questions
Fahrenheit cologne is made by Dior.
Fahrenheit cologne was first launched in 1988.
The concept for this fragrance took root in New York City with two works by the Pop Art master James Rosenquist, titled "Fahrenheit 1982" and "Brighter than the Sun".
The key notes of Fahrenheit cologne include Sicilian mandarin, violet, and a blend of masculine wood and leather.
Fahrenheit cologne is available in different sizes, including 50ml, 75ml, 100ml, and 200ml.