
Anais Anais is a perfume by Cacharel, a French luxury clothing and accessories brand that has been around since 1958. Anais Anais was their first perfume, created by a team of parfumeurs: Roger Pellegrino, Robert Gonnon, Paul Leger, and Raymond Chaillan. It was first released for sale in 1978 and became a reference scent for the early 1980s, with many women reminiscing about it fondly even 30 years later.
| Characteristics | Values |
|---|---|
| Brand | Cacharel |
| Type | Eau de Toilette |
| Fragrance | Floral |
| Top notes | Green hyacinth and honeysuckle |
| Middle notes | White lily, lily of the valley, jasmine, ylang-ylang, and rose |
| Base notes | Woody, amber, vetiver, moss, and musk |
| Volume | 3.4 Fl. Oz. |
| Year | 1978 |
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What You'll Learn

Cacharel Anais Anais L'Original
The perfume is described as a floral bouquet with notes of Lily, Lily of the Valley, Hyacinth, Honeysuckle, Jasmine, Ylang-Ylang, Rose, Moss, Musk, Vetiver, Sandalwood, and Black Currant. The scent is said to have a gentle earthiness and warmth, with a romantic and feminine feel.
The 2014 version of the fragrance is said to be softer than the original 1978 version, with a fresher floral scent and a touch of earthiness. The original 1978 version is described as having a stronger, more multidimensional scent.
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$37.9 $42

Anais Anais's scent
Anais Anais is a floral scent for women, first released in 1978 as the inaugural fragrance of the Cacharel fashion house. It is described as a romantic, feminine perfume with a floral bouquet of white lily, jasmine, lily of the valley, and hints of oakmoss, musk, and vetiver. The scent is said to evoke a feeling of freshness and purity, with a delicate warmth and a hint of citrus.
The inspiration behind the fragrance is said to be Anaitis, or Anahita, the Persian Goddess of Fertility, Water, Health, Healing, and Wisdom. Anais Anais has become an iconic scent, beloved by women worldwide and often evoking memories of the past. It has been described as a "blast from the past" and a scent worn in high school, with a soft, light, and airy quality.
The perfume is considered to have a strong presence, with one reviewer noting that it is a "white floral bomb" that envelops the wearer. It is also described as having a vintage feel, with a combination of carnation and jasmine adding a sensual, romantic quality. The scent is said to be well-blended, with a devoted following, and has been called a "masterpiece" by some.
Anais Anais was created by a team of perfumers: Roger Pellegrino, Robert Gonnon, Paul Leger, and Raymond Chaillan. It has been relaunched and re-released several times, including in 2006 as Anais Anais Eau Legere, in 2007 as the Flower Edition, and in 2014 as Anais Anais L'Original, a softer version of the original scent.
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Anais Anais's marketing
Anais Anais is a perfume by Cacharel, a French luxury clothing and accessories brand that has been in existence since 1958. Anais Anais was their first perfume, created by a team of parfumeurs: Roger Pellegrino, Robert Gonnon, Paul Leger, and Raymond Chaillan. It was first released for sale in 1978 and was one of the most influential perfumes in history in terms of marketing success.
The marketing of Anais Anais by Cacharel targeted young women and presented the perfume as a youthful, feminine fragrance. The advertising campaign featured porcelain-skinned beauties in soft focus, showing no skin beyond their necks, and was set to pre-classical music. This unique and memorable advertising campaign contributed to the success of the perfume, which became a reference scent for the early 1980s and is still fondly remembered by many women.
The perfume has a floral scent with notes of white lily, musk, honeysuckle, jasmine, ylang-ylang, and rose, creating a soft and feminine fragrance. The marketing of Anais Anais emphasised the freshness and purity of the lily, which is the central note of the perfume. The romantic quality of the scent, with its gentle earthiness and warmth, adds to its appeal as a flirty and fresh fragrance suitable for all seasons and occasions.
The marketing of Anais Anais by Cacharel has been successful in creating a lasting impression of the perfume as a classic, timeless, and feminine fragrance. The scent evokes memories and emotions, with some customers associating it with their mothers or grandmothers and feeling comforted by its familiar smell. The small and lightweight bottle is also convenient for travel, making it a practical choice for women on the go.
Overall, the marketing of Anais Anais by Cacharel has effectively positioned the perfume as a beloved, classic fragrance that is soft, feminine, and suitable for everyday wear. The unique advertising campaign, combined with the floral and romantic scent, has created a lasting impression on customers, making it a well-known and influential perfume in the industry.
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Anais Anais's history
Anais Anais is a perfume by Cacharel, a French luxury clothing and accessories brand that has been in business since 1958. Anais Anais was the brand's first perfume, created by a team of parfumeurs: Roger Pellegrino, Robert Gonnon, Paul Leger, and Raymond Chaillan. It was released for sale in 1978 and became a reference scent for the early 1980s, with many women reminiscing about it fondly even 30 years later.
The perfume is known for its floral scent, featuring notes of lily, lily of the valley, jasmine, ylang-ylang, rose, hyacinth, honeysuckle, and musk. It is described as a soft, feminine fragrance that is not too overpowering and lasts for hours. Anais Anais has been praised for its lightness and freshness, making it ideal for everyday use and easy to carry on trips.
The perfume has a romantic and flirty quality, making it suitable for both casual and formal scenarios and all seasons. The scent is said to be comforting and nostalgic, evoking memories of long car rides, youth in the 1980s, and mother's hugs.
In 2014, Cacharel recreated Anais Anais L'Original, a softer version of the original 1978 fragrance. This new version stayed true to the composition of the original, focusing on the freshness and purity of the lily, while adding hints of moss, musk, and vetiver.
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Anais Anais's reviews
Anais Anais by Cacharel is a floral, feminine perfume with a cult following. It was first released in 1978 and remains popular today. The scent is complex, with many different notes, including white floral notes, musk, and citrus. It is described as "clean" and "powdery" and has been likened to the scent of baby powder, roses, and Nivea hand cream.
Some reviewers note that the scent is nostalgic and evokes memories of their mothers or grandmothers. One review states that it is "like a loving, comforting hug from my grandmother in a bottle". Another review says that it reminds them of "a girl in a 1970s all-polyester outfit fixing her makeup on a hot day".
The perfume is also noted for its longevity, with one reviewer commenting that they could still smell it on their hair after a full day of work. However, another reviewer found that it did not last long on their skin.
Anais Anais is considered a classic, timeless fragrance that has stood the test of time. It is described as "an original, one-of-a-kind" scent and is appreciated for its softness and lightness. Some reviewers note that it is not too heavy or too light, making it a versatile choice for any time of year or occasion.
Overall, Anais Anais by Cacharel is a well-loved perfume that evokes strong emotions and memories for many people. It is a floral, feminine scent with a unique, complex character that sets it apart from other perfumes.
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Frequently asked questions
Anais Anais is made by Cacharel. It was first released in 1978.
Anais Anais is a floral fragrance with notes of green hyacinth, honeysuckle, lily of the valley, jasmine, ylang-ylang, rose, musk, and white lily.
Anais Anais is available for purchase on Amazon and Parfumerie Nasreen.










































