Choosing Long-Lasting Colognes: Tips For Men

Choosing a cologne is a very personal decision, and the best cologne for a man is one that matches his personality and unique body chemistry. However, there are some general tips that can help men select a cologne that will last. First, it is important to understand the different types of cologne and their varying levels of fragrance oil concentration. Parfum, for example, has the highest concentration of fragrance oil, ranging from 20-30%, and can last up to 24 hours, while Eau de Cologne typically has a concentration of 2-4% fragrance oil and lasts for about 2 hours. When selecting a cologne, it is also important to consider the different notes that comprise the scent, such as top, medium, and base notes, as well as the different fragrance families, such as woody, citrus, or aromatic. To make cologne last longer, it is recommended to apply it to moisturized skin, specifically to areas with high blood circulation, such as the neck, wrists, and behind the ears. Additionally, storing cologne in a cool, dark place can help extend its lifespan.

How to choose a cologne

Choosing a cologne is a very personal decision, and the right scent for you will depend on a variety of factors. Here are some tips to help you select a cologne that suits your unique style and preferences.

Understand the Different Types of Colognes

Before choosing a cologne, it's important to understand the different types available. Colognes can be classified based on their concentration levels, which will impact their longevity and intensity. Here are the most common types:

• Parfum or Extrait de Parfum: These have the highest concentration of fragrance oil, typically ranging from 20-30%. They are the most expensive option and can last up to 24 hours on the skin.
• Eau de Parfum (EdP): With a concentration of 15-20% fragrance oil, EdP colognes will usually last for around 4 to 6 hours.
• Eau de Toilette (EdT): With a concentration of 5-15% fragrance oil, EdT colognes typically last for about 2 to 3 hours.
• Eau de Cologne (EdC): Typically containing 2-4% fragrance oil, these colognes tend to be lighter and fruitier and are often marketed towards younger people. They usually last for about 2 hours.
• Eau Fraiche: The most diluted form of cologne, with only 1-3% fragrance oil. These usually last for less than an hour.

Know the Fragrance Families

Colognes can also be categorized into fragrance families based on their dominant notes. Some of the most common fragrance families include:

• Woody: These fragrances have depth and richness and are often associated with masculinity. Examples include sandalwood, cedar, and vetiver.
• Citrus: Bright, refreshing, and energizing, citrus colognes are ideal for daily wear and can be combined with woody or aromatic notes for a unique signature scent. Examples include bergamot, grapefruit, and lemon.
• Aromatic: Similar to citrus colognes, aromatic fragrances are fresh and invigorating. They often feature herbal or spicy notes like rosemary, basil, and coriander.
• Spicy: These colognes are bold and sensual, perfect for evening wear or special occasions. Examples include cinnamon, cardamom, and pepper.
• Floral: While typically associated with women's perfumes, floral notes such as jasmine, rose, and lavender can add a sophisticated twist to men's colognes as well.

Choose a Scent That Suits Your Personality and Occasion

When selecting a cologne, consider your personality and the occasions for which you'll be wearing it. Do you want a bold and attention-grabbing scent, or something more subtle and understated? Are you looking for a versatile cologne that can be worn daily, or something special for date nights? Choosing a cologne that aligns with your lifestyle and preferences will ensure you get the most enjoyment out of it.

Sample Before You Buy

Don't be afraid to experiment with different colognes before settling on one. Department stores are great for testing out different fragrances. When sampling, spray the cologne on your skin rather than on paper strips, as it will smell different on your body due to your unique chemistry. Try not to test more than four colognes at a time to avoid confusing your sense of smell, and give each fragrance time to develop on your skin before making a decision.

Consider Longevity and Sillage

When choosing a cologne, think about how long you want it to last and how strong you want the scent to be. This will depend on your personal preference and the occasion for which you'll be wearing it. If you're looking for a cologne that will make a statement and last all day, opt for one with a higher concentration of fragrance oil (EdP or parfum). If you prefer something more subtle, an EdT or EdC may be a better choice.

Don't Be Afraid to Splurge

While price isn't always indicative of quality, investing in a higher-quality cologne can be worth it. More expensive colognes often feature more complex and unique fragrances, and the higher concentration of fragrance oil will ensure that they last longer on your skin. However, don't feel like you need to break the bank to find a great-smelling cologne—there are plenty of affordable options that smell amazing too!

How to apply cologne

Applying cologne is an art form. Done right, it can enhance your appearance and make you feel more attractive and self-assured. Done wrong, and you risk becoming "that guy" who wears too much cologne. Here are some tips on how to apply cologne correctly:

• After showering, apply cologne to dry skin. The shower helps absorb the perfume by opening your pores and ridding your body of other scents.
• Hold the spray nozzle 3-6 inches from your skin while applying.
• Start with one spray on your chest, and then branch out to a few more sprays in different areas as you become more comfortable.
• Apply cologne to your body's hot spots, such as the neck, chest, pulse points, forearms, and inner elbows. Your body heat will cause the perfume to blend with your body chemistry and become your signature scent by dispersing it throughout the day.
• Reapply cologne if necessary, especially if you are heading out for the night.
• Ask a friend or partner for a second opinion. It can be challenging to evaluate how you smell.
• To make your cologne last longer, store it in a cool, dark, dry place. The sun and heat will cause the components to break down more quickly, and the alcohol and water will evaporate faster.

Common Mistakes to Avoid

• Don't spray cologne on your clothes. Cologne doesn't take on its distinctive scent when it mixes with your natural oils, so spraying it on your clothing can result in a flat, monotonous smell, and it may fail to go through its scent stages. Additionally, some fabrics may become damaged.
• Don't slather your body in cologne. If you're using a fragrance without a spray nozzle, place one finger over the opening of the bottle and gently tip it upside down before dabbing the fragrance onto your body.
• Don't spray a cloud of mist and walk through it. This results in most of the cologne landing on the floor instead of your body.
• Don't rub the fragrance into your skin, as this can cause the scent to disappear more quickly.
• Don't use excessive cologne. A man's scent should subtly improve his appearance. With cologne, less is more.

How to make cologne last longer

There are several ways to make cologne last longer on the skin. Here are some tips to help you extend the longevity of your fragrance:

Prep Your Skin

• Take a shower or bath: The steam from a warm shower or bath helps open your pores, allowing your skin to better absorb the fragrance. This will make the scent linger throughout the day and prevent the need for frequent reapplication.
• Moisturise your skin: Hydrated skin is more receptive to cologne absorption. Apply a body lotion or cream all over your body, focusing on areas where you plan to spray the cologne. If you don't want to alter the scent of your cologne, opt for an unscented moisturiser.
• Apply petroleum jelly: Petroleum jelly acts as a barrier, preventing your body's natural oils from breaking down the fragrance. Apply it to your pulse points (wrists, neck, inside of elbows, behind the knees) before spraying your cologne. Ensure you rub it in thoroughly to avoid staining your clothes.

Apply the Cologne

• Layer your scent: Using multiple scented products with the same fragrance can help extend the longevity of your cologne. Look for complementary products such as body washes, deodorants, and body creams from the same brand or fragrance line.
• Target pulse points: Apply your cologne to the warmest areas of your body, such as the wrists, neck, inside of elbows, behind the knees, stomach, and back of the neck. These areas will help keep the scent strong and allow it to develop fully.
• Spritz your hair: Spraying cologne on your hair can enhance its staying power, as hair is more porous and holds onto the scent longer than skin. If you're concerned about the alcohol in the cologne drying out your hair, spray it on your brush or comb before running it through your hair.
• Spray your clothing: Applying cologne to your clothes can make the fragrance last longer, as it clings to the fabric until washed. However, be cautious with delicate fabrics such as silk, and always test on an inconspicuous spot first.
• Reapply when needed: Carry a travel-sized bottle with you for touch-ups throughout the day.

Choose the Right Cologne

• Select a heavy scent: Colognes with woody or spicy notes, such as cedar, patchouli, juniper, clove, ginger, or nutmeg, tend to have better staying power.
• Check the expiration date: Colognes containing natural ingredients may have a best-by date. Over time, these ingredients can turn, weakening or altering the scent. Check the packaging for an expiration date, and examine the colour and consistency for any signs of deterioration.
• Store it properly: Extreme temperatures and direct sunlight can affect the ingredients in your cologne, altering the scent and reducing its longevity. Store your cologne in a cool, dark, and dry location, away from the bathroom and direct sunlight.

Different types of colognes

There are several types of colognes for men, each with unique characteristics and effects. Here is a guide to help you understand the different types:

Eau Fraiche

Eau Fraiche colognes are the most diluted form of fragrance, typically containing 1-3% perfume oil in alcohol and water. They are designed to be light and refreshing, offering a subtle scent that lasts for about an hour or less. This type of cologne is ideal for those who want a very mild fragrance that won't overpower their surroundings.

Cologne/Eau de Cologne

Cologne, or Eau de Cologne, is the oldest term for perfume and is commonly used for masculine scents in North America. These colognes usually contain 2-4% perfume oils and are often characterized by their light, fresh, and fruity notes. They tend to be marketed towards younger individuals and typically last for about 2 hours.

Eau de Toilette

Eau de Toilette is a step up in terms of concentration, containing 5-15% pure perfume essence. This type of cologne offers a more pronounced fragrance that can last for approximately 3 hours. It is a good option for those who want their scent to be noticeable but not overwhelming.

Perfume/Eau de Parfum

Perfume, or Eau de Parfum, is a historically genderless term that describes fragrances with a higher concentration of pure perfume essence, typically ranging from 15-20%. These colognes offer a more intense and long-lasting fragrance that can persist for up to 8 hours. They are suitable for those who want their scent to make a strong impression and linger throughout the day.

Parfum

Parfum is the most concentrated and expensive type of cologne, containing 20-30% pure perfume essence. It is slightly oilier in texture and can last up to 24 hours after a single application. Parfum is for those who want an extremely long-lasting and potent fragrance that makes a bold statement.

Woody, Aromatic, and Citrus Colognes

These types of colognes are often recommended as daily "signature scents." Woody fragrances are described as having depth and richness, while aromatic and citrus colognes are bright, refreshing, and energizing. These families of colognes are versatile and suitable for year-round wear, making them a safe choice for any occasion.

Niche Colognes

Niche colognes are created by industry artists and cater to a more selective audience. They are typically made from more expensive or higher-quality ingredients and feature unique, bold scents. Niche colognes are perfect for those who want to stand out and express their individuality through their fragrance.

Linear vs. Non-Linear Fragrances

Linear fragrances maintain the same scent from initial spray to the end, while non-linear fragrances evolve and go through different layers of notes over time. Linear colognes are ideal for situations where you want a consistent fragrance, such as a citrusy/clean smell at work. Non-linear colognes, on the other hand, offer a more complex and dynamic olfactory experience, making them suitable for occasions like date nights.

Best colognes for men

Choosing a cologne can be a daunting task, but it doesn't have to be. A good cologne can increase your attractiveness and boost your confidence. Here are some tips to help you select the best cologne for you, along with some recommendations for specific colognes.

Tips for Choosing a Cologne:

• Understand the different types of colognes: There are various categories of colognes based on their concentration of fragrance oil, including Eau Fraiche, Eau de Cologne, Eau de Toilette, Eau de Parfum, and Parfum. The higher the concentration of fragrance oil, the longer the cologne will last.
• Know the scent pyramid: Top notes are the initial smell that dissipates quickly, heart/middle notes are the main element of the scent that develops after the top note, and base notes are the core smell that stays on your skin the longest.
• Consider your body chemistry: Your individual pheromones, natural skin oils, body temperature, and skin pH will all impact how a cologne smells on you.
• Apply cologne correctly: Spray cologne on dry skin, hold the bottle 3-6 inches away from your body, and apply to pulse points such as the neck, chest, wrists, and inner elbows.
• Don't overdo it: Less is more when it comes to cologne. You want your cologne to be discovered, not announced.

Recommended Colognes:

• Chanel Bleu de Chanel: This woody and fresh scent is one of the most popular men's colognes in the world. It has zesty grapefruit notes that brighten the earthiness of the cedar and sandalwood base.
• Dior Sauvage: A fresh, spicy, and woody scent that is modern and masculine. It has great staying power and is extremely versatile, making it perfect for daytime or nighttime use.
• Creed Aventus: A fruit-forward and green fragrance with mossy undertones. It has impressive staying power and settles nicely on the skin.
• Tom Ford Tobacco Vanille: A warm and spicy fragrance with notes of tobacco, vanilla, and ginger. The vanilla is comfortably approachable, making this scent more versatile.
• Paco Rabanne 1 Million Eau de Toilette: A sophisticated masculine scent with heavy leather, woody, and amber notes. It settles into a noticeably present yet comfortable scent level and has great staying power.
• Issey Miyake L'Eau d'Issey Pour Homme: A bright citrus cologne with delicate floral notes and a hint of amber. It's not overwhelming, making it a great unisex option for daytime wear.
• Yves Saint Laurent La Nuit de l'Homme: A spicy and smooth cologne with zippy notes of cardamom, cedar, bergamot, and lavender. It has a sensual and approachable vibe, perfect for a cool-guy evening fragrance.
• Jo Malone London Earl Grey & Cucumber Cologne: A fresh, light, and cool scent inspired by afternoon tea. It has excellent staying power and a unique, masculine twist of smokiness.

Frequently asked questions