Lance Carson
John Legend is the face of the Legend fragrance line by Montblanc. The line includes five fragrances, the first of which was launched in 2011, and the latest, Legend Blue, was released in February 2024. Legend Blue is a woody aromatic fragrance for men with top notes of lavender and mint, middle notes of sandalwood and cedar, and base notes of ambroxan and moss.
| Characteristics | Values |
|---|---|
| Brand | Montblanc |
| Name | Legend |
| Fragrance | Woody Aromatic |
| Top Notes | Lavender, Mint, Pineapple, Bergamot, Lemon Verbena |
| Middle Notes | Sandalwood, Cedar, Red Apple, Dried Fruits, Oakmoss, Geranium, Coumarin, Rose |
| Base Notes | Ambroxan, Moss, Tonka Bean, Sandalwood |
| Bottle Colour | Blue |
| Bottle Design | Inspired by the famous Meisterstück pen |
| Campaign Model | John Legend |
| Campaign Photographer | Peter Lindbergh |
| Year Launched | 2011 |
What You'll Learn
John Legend is the face of Montblanc's Legend fragrance line
Legend's campaign for the Blue fragrance depicts him sitting at a piano as he brainstorms a song inspired by the cedarwood-infused Legend Blue. This is not Legend's first collaboration with the brand, as he also performed at Montblanc's 100th-anniversary celebration in Los Angeles in 2024.
Montblanc's CEO, Philippe Benacin, has said of the partnership:
> John Legend is the right artist to connect with Legend — it just makes sense.
Legend himself has said:
> As a writer and composer, I love that Montblanc enables people to write their stories beautifully with precision and care, and in doing so, craft their own legacy and legend.
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Legend Blue is the newest addition to the Legend collection
Legend Blue is a transparent bottle in blue lacquer that reveals the Eau de Parfum inside. The fragrance opens with aromatic accords of mint and lavender, followed by a woody heart of cedar and sandalwood. Finally, ambroxan combines with moss notes to create an intense olfactory aura.
John Legend, the EGOT winner, is the new face of Montblanc's flagship Legend fragrance line. In his debut campaign for the brand, he is depicted sitting at a piano, brainstorming a bespoke song inspired by the cedarwood-infused Legend Blue.
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Legend Blue is a woody aromatic fragrance for men
John Legend is the face of the Legend fragrance line by Montblanc. Legend Blue, which was launched in February 2024, is a woody aromatic fragrance for men. The perfume has top notes of lavender and mint, middle notes of sandalwood and cedar, and base notes of ambroxan and moss. The perfume is described as elegant, masculine, modern, and timeless.
The Legend Blue perfume is said to be a new facet of the Legend man, with a transparent bottle in blue lacquer that reveals the Eau de Parfum inside. The perfume is an intense olfactory aura with a woody heart and a fresh Eau de Parfum.
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Legend Blue retails for $115
John Legend is the face of Montblanc's Legend fragrance line, which includes Legend Blue. Legend Blue retails for $115 and is a woody aromatic fragrance for men. The perfume has top notes of lavender and mint, middle notes of sandalwood and cedar, and base notes of ambroxan and moss. It is described as elegant, masculine, modern, and timeless.
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Legend Blue is an Eau de Parfum
John Legend is the face of Montblanc's Legend fragrance line, which includes Legend Blue, an Eau de Parfum. Eau de Parfums (EDPs) are known for their higher concentration of fragrance oils, typically between 15-20%, which makes them richer, more intense, and longer-lasting than other fragrances. With a higher concentration of perfume oil, Legend Blue is designed to leave a lasting impression.
In the world of fragrances, the order of highest to lowest concentration is pure perfume, followed by Eau de Parfum, then Eau de Toilette, and finally, Eau de Cologne. Legend Blue, as an EDP, falls into the second-highest concentration category, making it a powerful and enduring choice. Its higher concentration of fragrance oils means it will leave a bold and memorable scent trail.
The higher concentration of oils in Legend Blue also contributes to its longevity. Eau de Parfums are known to last up to 8 hours, ensuring that the person wearing the fragrance makes a statement throughout the day and into the evening. Legend Blue's longevity means that a little goes a long way, and a single application will be noticeable and long-lasting.
While Eau de Parfums are typically associated with evening wear or cooler climates due to their potent scent, Legend Blue offers a unique twist. The fragrance is infused with cedarwood, adding a fresh and light dimension that makes it versatile for both daytime and evening wear. This scent is perfect for those who want to make a statement with their fragrance, no matter the time of day.
Legend Blue is an elegant and sophisticated choice for those seeking a powerful and enduring fragrance. Its higher concentration of fragrance oils and fresh, cedarwood-infused scent make it a perfect option for those wanting to leave a lasting impression.
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Frequently asked questions
John Legend is the face of Montblanc's Legend fragrance line.
Legend by Montblanc is an aromatic fougère fragrance for men. The top notes are lavender, pineapple, bergamot, and lemon verbena; the middle notes are red apple, dried fruits, oakmoss, geranium, coumarin, and rose; the base notes are tonka bean and sandalwood.
Legend is a woody, aromatic, and fresh fragrance with top notes of mint and lavender, a woody heart of cedar and sandalwood, and a base of ambroxan and moss.
Legend has moderate longevity and projection. It lasts for about 6 to 8 hours with moderate projection for the first 2 to 3 hours.
