
Escada is a fragrance company that was founded in Munich in 1978. It is known for its colourful and patterned fashions, as well as its bright packaging and unusual bottle shapes. The company has released a series of successful fragrances for men and women, with an emphasis on youthful, fruity-floral scents. Escada fragrances are produced in collaboration with Procter and Gamble, as well as a number of perfumers.
What You'll Learn
- Escada's fragrances are known for their bright packaging and unusual bottle shapes
- The company's emphasis on youthful, fruity-floral scents helped establish fruity-floral as a new fragrance category
- Escada's first fragrance was launched in 1990 and was named Escada Margaretha Ley, after one of the company's founders
- Escada Pour Homme was the men's counterpart to the company's classic women's perfume
- Escada's summer fragrances started in 1993
Escada's fragrances are known for their bright packaging and unusual bottle shapes
Escada fragrances are known for their bright packaging and unusual bottle shapes. The company, which started in Munich in 1978, made a name for itself with distinctive colourful and patterned fashions. Escada Beauté was founded in 1990 and saw the release of its first fragrance, Escada Margaretha Ley, named for one of the company's founders. The fragrance division launched a series of successful fragrances for men and women throughout the 1990s and continuing into the 21st century.
Escada fragrances, like the company's fashions, are notable for their bright and colourful packaging and unusual bottle shapes. The company's emphasis on youthful, fruity-floral scents is credited by many with helping to establish fruity-floral as a new fragrance category.
Escada has 75 perfumes in its fragrance base, with the earliest edition created in 1990 and the newest from 2024. The company unveiled Escada Pour Homme in 1993, the men's counterpart to the company's classic perfume for women. It also launched its first lifestyle perfume for the Escada Sport Line in 1995, which includes three distinct fragrances: Feeling Free, Sport Spirit and Country Weekend.
Escada's summer fragrances started in 1993, with Limited Editions including Loving Bouquet (1999).
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The company's emphasis on youthful, fruity-floral scents helped establish fruity-floral as a new fragrance category
Escada is a fragrance company that was founded in Munich in 1978. The company's first fragrance, Escada Margaretha Ley, was released in 1990. Since then, Escada has released a series of successful fragrances for men and women, including Escada Pour Homme, the men's counterpart to the company's classic perfume for women, and the Escada Sport Line, which includes three distinct fragrances: Feeling Free, Sport Spirit, and Country Weekend. The company's emphasis on youthful, fruity-floral scents is credited by many with helping to establish fruity-floral as a new fragrance category. Escada fragrances are known for their bright packaging and unusual bottle shapes, reflecting the company's colourful and patterned fashion aesthetic. The company has collaborated with numerous perfumers to create its fragrances, including Alexandra Carlin, Creations Aromatiques, Pierre Bourdon, and Ilias Ermenidis.
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Escada's first fragrance was launched in 1990 and was named Escada Margaretha Ley, after one of the company's founders
Escada is a luxury fashion group that was founded in Germany. The company started with distinctive colourful fashion pieces. In 1990, Escada Beauté was founded and saw the release of its first fragrance, Escada Margaretha Ley, named after one of the company's founders. The fragrance division launched a series of successful fragrances for men and women throughout the 1990s and continuing into the 21st century. Escada fragrances, like the company's fashions, are notable for their bright packaging and unusual bottle shapes. The company's emphasis on youthful, fruity-floral scents is credited by many with helping to establish fruity-floral as a new fragrance category.
Escada Margaretha Ley was introduced in 1990 in a unique and very feminine heart-shaped bottle. The inspiration for this perfume came personally from the designer; she created it by her own personality and dedicated it to herself. It belongs to the floriental group. It is very feminine with sensational notes that seduce us with its intense jasmine, orris, ylang-ylang flowers, balsamic and gently spiced notes, seductive hyacinth, powdery-warm notes of coconut, tasty peach, orange blossoms, warm and soft vanilla and sandalwood.
Escada has continued to produce fragrances in collaboration with Procter and Gamble. The company has 75 perfumes in its fragrance base, with the earliest edition created in 1990 and the newest from 2024. In 1993, Escada Pour Homme was unveiled as the men’s counterpart to the company’s classic perfume for women. In 1995, Escada launched its first lifestyle perfume for the Escada Sport Line, which included three distinct fragrances: Feeling Free, Sport Spirit and Country Weekend. Escada's tradition of annual summer launches has since become a hallmark of its brand, reinforcing its presence in the luxury beauty sector.
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Escada Pour Homme was the men's counterpart to the company's classic women's perfume
Escada is a German fashion house that produces perfumes and colognes, as well as apparel and accessories. The company was founded in Munich in 1978 by Margaretha and Wolfgang Ley, and its first fragrance was launched in 1990.
Escada Pour Homme was launched in 1993 as the men's counterpart to the company's classic women's perfume. The fragrance has top notes of cognac, orange, lavender, bergamot and Italian lemon, middle notes of cinnamon, carnation, cardamom, nutmeg, caraway, juniper, bay leaf and geranium, and base notes of vanilla, sandalwood, patchouli, tonka bean and musk. It has been described as having a warm, cosy and dandy-like smell, with a unique blend of classic and modern elements.
Escada has continued to release new fragrances for men and women, with its most recent perfume released in 2024. The company is known for its bright packaging and unusual bottle shapes, as well as its emphasis on youthful, fruity-floral scents.
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Escada's summer fragrances started in 1993
Escada is a German fashion design house that was established in Munich in 1976 by designer Margaretha Ley and her husband, Wolfgang Ley. The company made a name for itself with its distinctive colourful and patterned fashions.
In 1990, Escada Beauté was founded and released its first fragrance, Escada Margaretha Ley, named for one of the company's founders. The fragrance division went on to launch a series of successful fragrances for men and women throughout the 1990s and continuing into the 21st century.
Escada fragrances are known for their bright packaging and unusual bottle shapes, as well as their youthful, fruity-floral scents, which are credited with helping to establish fruity-floral as a new fragrance category.
In 1993, Escada unveiled its first men's fragrance, Escada Pour Homme, the counterpart to the company's classic perfume for women. This was also the year that Escada launched its first limited-edition summer fragrance, Chiffon Sorbet, inspired by its fashion line's Spring/Summer collection. Since then, Escada has released a new limited-edition summer fragrance almost every year, including Summer in Provence (1994), Ocean Blue (1995), Jardin de Soleil (1996), Que Viva Escada (1997), Sunny Frutti (1998), and Loving Bouquet (1999).
In 1995, Escada launched its first lifestyle perfume for the Escada Sport Line, which included three distinct fragrances: Feeling Free, Sport Spirit, and Country Weekend.
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Frequently asked questions
Escada is known for its unique perfumes and colognes, as well as its colourful and patterned fashions.
Escada Beauté was founded in 1990 and saw the release of its first fragrance, Escada Margaretha Ley, named for one of the company's founders.
Escada has 75 perfumes in its fragrance base.