Briogeo's Fragrance: Natural Or Synthetic Scents?

Briogeo is a haircare brand founded by Nancy Twine in 2013. The brand offers a wide range of hair products, including shampoos, conditioners, treatments, styling products, and supplements, catering to various hair types and needs. Briogeo is known for its commitment to creating clean, effective, and natural hair care products that are free from harsh chemicals and artificial ingredients. The brand follows a 6-free methodology, avoiding the use of sulfates, parabens, phthalates, silicones, synthetic dyes, and DEA in its formulations. While Briogeo is not a completely organic brand, it claims that its formulas are mostly naturally derived, containing organic ingredients and natural ingredients.

One of the brand's unique selling points is its focus on plant-based and fruit-based ingredients, such as extracts, oils, and antioxidants, to deliver serious results without compromising on the health and safety of its consumers. Briogeo's products are also known to be vegan, cruelty-free, and sustainable, making them a popular choice for conscious consumers.

With its innovative formulations, inclusive range, and effective results, Briogeo has quickly gained popularity and established itself as a trusted name in the hair care industry.

Briogeo's 6-free methodology

Briogeo is a line of clean hair care products for all hair types and textures. The company is committed to being clean, vegan, cruelty-free and sustainable.

Briogeo is not an organic hair care brand and is not as natural as some other clean hair care brands. However, many of their formulas are around 98% naturally derived, with the inclusion of some organic ingredients. They also use Ecocert preservatives like benzoyl alcohol to preserve their formulas, which allows them to have a 24-month shelf life without the use of harmful preservatives.

Briogeo follows a 6-free methodology, which means they never formulate their products with the following six ingredients:

• Sulfates: These are harsh synthetic surfactants that can strip away the hair and skin's natural oils and disrupt the skin's natural barrier.
• Silicones: These synthetic polymers derived from petroleum coat the hair cuticle to lock out frizz but also prevent nutrients from reaching the hair fibre.
• Parabens: While the levels of parabens used in cosmetics are not considered dangerous, Briogeo uses Ecocert preservatives out of an abundance of caution.
• Phthalates: These are often used as fragrance stabilizers to make the scent last longer but have been linked to reproductive and developmental issues.
• DEA (Diethanolamine): Used as a foaming and thickening agent in shampoos, DEA has been linked to allergies, skin toxicity, and hormonal and developmental issues.
• Synthetic dyes: Synthetic colouring agents can cause skin sensitivity and scalp irritation, particularly for those with allergies and sensitivities.

The brand's commitment to clean, vegan, cruelty-free, and sustainable products

Briogeo is a line of clean hair care products for all hair types and textures. The company is committed to being clean, vegan, cruelty-free, and sustainable.

Briogeo was founded in 2013 by Nancy Twine, who was inspired by her mother and grandmother, who made natural skin and hair products in their kitchen. Twine wanted to create a line of hair care products that were both natural and effective, as she felt that the products on the market were not hydrating or nourishing enough for her curly hair texture.

In addition to their commitment to clean and natural ingredients, Briogeo also prioritizes sustainability and ethical practices. Their products are formulated and manufactured in the United States, and they offer sustainable packaging options. The brand also has a generous returns policy and offers financing options through Afterpay, making their products more accessible to customers.

Briogeo's hair care products include shampoos, conditioners, treatments, styling products, and supplements, catering to a wide range of hair types and concerns. The brand has received positive reviews for their effective formulas and commitment to creating clean, natural, and sustainable products.

Fragrance-free and hypoallergenic products

When it comes to skincare and hair care, understanding product labels is crucial. The terms 'fragrance-free' and 'hypoallergenic' are often used to describe products designed for sensitive skin or scalp, but what do they really mean?

Fragrance-Free

Fragrance-free means that no additional fragrances or masking scents have been added to a product. However, it doesn't mean that the product will be completely odourless. The natural aroma of the ingredients may still be present, including essential oils. Fragrance-free products are designed to be free from artificial smells that can often cause irritation or allergies.

Hypoallergenic

Hypoallergenic products are formulated to reduce the risk of allergic reactions. They are made with fewer ingredients known to cause allergies, but this doesn't guarantee that they are entirely free from allergy-causing chemicals. Hypoallergenic products are ideal for individuals with sensitive skin or scalp, as they are designed to minimise potential irritants.

Briogeo's Approach to Fragrance-Free and Hypoallergenic Products

Briogeo, a line of clean hair care products, offers a range of fragrance-free and hypoallergenic options. Their Be Gentle, Be Kind collection includes a shampoo, conditioner, and detangler that are both fragrance-free and hypoallergenic. This collection is specifically designed for individuals with sensitive scalps, as it helps to calm irritation and provides a soothing experience. The products are also approved by dermatologists and are safe for people with sensitivities to lactose, soy, and gluten.

Choosing the Right Products

When selecting hair or skincare products, it's important to understand your skin's specific needs. If you have sensitive skin, opt for fragrance-free or hypoallergenic options to minimise the risk of irritation. Additionally, always read the label carefully and check the ingredients list to ensure that the product doesn't contain any substances known to cause sensitivity or allergic reactions.

The use of natural ingredients and their benefits

Natural ingredients are the secret to healthy and vibrant hair. They nourish and strengthen hair, leaving it strong and shiny. By deeply penetrating the hair shaft, these ingredients help to repair damaged strands, resulting in healthier hair. Additionally, their rich composition of vitamins and antioxidants adds a lustrous shine to hair, leaving it irresistibly glossy and radiant.

Natural Oils

Coconut, jojoba, avocado, argan, and olive oils are all excellent natural hair care products. They moisturize and nourish the hair, leaving it strong and shiny. By penetrating the hair shaft, these oils help to strengthen and repair damaged strands, resulting in stronger and healthier hair. Avocado oil, for example, is a natural emollient that can help to hydrate the hair shaft and prevent damage from heat styling. Coconut oil, on the other hand, is hydrophobic, meaning it repels water, allowing it to deeply penetrate the hair and protect it from damage caused by frequent wetting and drying.

Shea Butter

Shea butter is derived from the nuts of the shea tree and is a powerhouse of hydration for the hair. Its rich and creamy texture deeply penetrates the hair shaft, providing intense nourishment and moisture. By forming a protective barrier, shea butter helps to lock in moisture, preventing dryness and reducing frizz. It effectively softens the hair, making it more manageable and easier to style.

Essential Oils

Essential oils offer a wide range of benefits for hair beyond just fragrance. Tea tree oil, for example, is renowned for its antimicrobial properties, which help combat scalp conditions like dandruff and itching. Peppermint oil provides a refreshing and cooling sensation that soothes the scalp and helps reduce inflammation. Lavender, rosemary, and chamomile have unique benefits, such as calming the scalp, balancing oil production, and adding shine to the hair.

Honey

Honey is known for its moisturizing and humectant properties. It acts as a natural emollient, helping to retain moisture in the hair and preventing dryness. The humectant nature of honey attracts and locks in moisture from the environment, keeping hair hydrated, soft, and manageable. Its nourishing properties also help to improve the overall health of the hair, making it more resilient and less prone to breakage.

Aloe Vera

Aloe vera has soothing and healing properties, making it ideal for dry and irritated scalps. It provides relief and nourishment, and its ability to enhance blood circulation to the scalp promotes a healthy environment for hair follicles to thrive, leading to improved hair growth and thickness. Aloe vera also has antibacterial and antifungal properties, making it effective in reducing dandruff and keeping the hair hydrated and smooth.

The brand's hair quiz

Briogeo is a haircare brand founded by Nancy Twine in 2013. The brand is committed to creating clean, vegan, cruelty-free, and sustainable products. Briogeo's products are free of artificial fragrances, as well as sulfates, silicones, phthalates, parabens, DEA, and artificial dyes.

The Briogeo hair quiz is an important tool to help the brand determine the best products for each individual. The quiz consists of 5 questions:

• How would you describe your biggest hair concerns? (Pick 2)
• How would you describe your scalp condition? (Choose up to 2 in order of priority)
• What is your natural hair type? (Only pick 1)
• What is your hair structure? (Only pick 1)
• Do you do any of the following to your hair? (Choose all that apply)

Based on the answers to these questions, Briogeo can recommend specific products from their extensive range, which includes shampoos, conditioners, treatments, styling products, and supplements, catering to different hair types and needs.

The Briogeo hair quiz is a quick and easy way to find the most suitable products for your unique hair, ensuring that you experience the joy of having a good hair day, every day.

Frequently asked questions