Lance Carson
KKW Fragrance is a perfume brand by Kim Kardashian West, which launched its first collection in 2017. The brand has since released several fragrances, including the Crystal Gardenia line, the Body line, and the Hearts collection. The fragrances are designed to cater to a range of preferences, from sweet and floral to modern and feminine, and even unisex. With a range of top, middle, and base notes, KKW Fragrances offer a voluptuous, lush, and feminine experience, embodying the aesthetic and personality of Kim Kardashian West herself.
| Characteristics | Values |
|---|---|
| Brand | KKW Fragrance |
| Brand Founder | Kim Kardashian West |
| Fragrance Nose | Nicole Mancini |
| Fragrance Collaborators | John Gamba, Givaudan |
| Fragrance Collections | Body Collection, Essential Nudes, Jeff Leatham, Kendall Jenner, Kimoji Hearts, Kimoji Perfumes, KKW Crystal Gardenia, KKW Diamonds II, KKW FRAGRANCE DIAMONDS BY KOURTNEY, KIM AND KHLOE, Kylie Jenner, Metallic Hearts, Opals |
| Fragrance Scents | Woody, Floral, Unisex, Sweet, Feminine, Citrus, Fresh, Clean, Oriental, Gourmand, Amber, Musk, Wild Rose, Geranium, Vanilla, Sandalwood |
| Fragrance Notes | Jasmine, Blackberry, Plum, Caramel, Tonka Bean, Lemon Pear Water, Bergamot, Pink Peppercorn, Peony Buds, Rose, White Moss, Benzoin, Yuzu, Magnolia, Mimosa, Patchouli, Coconut Water, Orange Blossom, Ylang Ylang, Monoi |
| Fragrance Prices | $30, $35, $60 |
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What You'll Learn
KKW Hearts: Ride or Die, Baddie, Wifey, BFF, Bae, and Baby Girl
Kim Kardashian West's KKW Hearts fragrances are available to purchase online at kkwfragrance.com. The first three editions, Ride or Die, Bae, and BFF, were launched for Valentine's Day 2018 and were followed by Baby Girl, Baddie, and Wifey in 2019. The fragrances were also available to purchase in-store at the South Coast Plaza KKW Beauty pop-up shop in Costa Mesa, California.
Ride or Die
Ride or Die is a limited-edition fragrance with notes of blackberry, plum, jasmine, vanilla, caramel, and tonka bean. It is described as a "juicy aroma" that is suitable for both day and night and for any occasion.
Baddie
Baddie is a modern and feminine fragrance with notes of amber, musk, wild rose, and geranium. It does not have a sweet scent and is described as having a "musky kick." It is suitable for both work and evening activities.
Wifey
Wifey is a sophisticated and sensual scent that blends floral and sweet components. It has top notes of yuzu, pomelo, and violet leaves, heart notes of magnolia, freesia, and mimosa, and base notes of whipped caramel and creamy musk. It is described as having an "intoxicating finish."
BFF
BFF is described as having "good longevity."
Bae
Some customers have expressed disappointment with Bae's performance and longevity, although the scent itself is considered quite good.
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KKW Body: Body, Body II, and Body III
Kim Kardashian West's KKW Fragrance brand includes three unique, body-themed scents: KKW Body, KKW Body II, and KKW Body III. The original KKW Body scent was released in 2018 and was promoted with a series of nude photos of Kardashian West, hinting at the shape of the perfume bottle, which was molded in the likeness of her famous curves. The scent features citrusy top notes that give way to classic florals like ylang-ylang, rose, and jasmine sambac, with musky base notes that give it a skin-like, sensual quality.
Following the success of the original KKW Body, KKW Fragrance launched two new iterations of the iconic scent: KKW Body II and KKW Body III. These new fragrances were promoted with images of not just Kardashian West's body but also the bodies of other women, showcasing a range of body types, including stretch marks, cellulite, and rolls. KKW Body II is described as a "sparkling, beachy floral" fragrance with top notes of bergamot, mandarin, and neroli, and base notes of rich musk and creamy coconut milk. It has been praised as an incredible summer fragrance, reminiscent of expensive sunscreen, with a warm and relaxing scent. However, some reviewers have noted that it doesn't last long and needs to be reapplied.
KKW Body III, on the other hand, is the brand's first unisex fragrance. It is described as a "modern, woody, floral" scent with top notes of pink and black pepper and base notes of creamy sandalwood, cedarwood, vetiver, and vanilla. The bottle designs for KKW Body II and KKW Body III feature different color versions of the artfully sculpted torso, staying true to the iconic shape introduced with the original KKW Body. These fragrances were released on November 2, 2018, and were available for purchase on the KKW Fragrance website.
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KKW Crystal Gardenia: Crystal Gardenia, Gardenia Citrus, and Gardenia Oud
In 2017, Kim Kardashian West launched her KKW Fragrance collection, which included three gardenia-heavy scents: Crystal Gardenia, Gardenia Citrus, and Gardenia Oud. The perfumes were available in 30ml and 75ml options, with the smaller size retailing for $35 and the larger for $60.
The Crystal Gardenia scent is described as "voluptuous, lush, and feminine." Its top notes include pink grapefruit, Anjou pear, water lily, and gardenia, with base notes of sandalwood, musk, and amber. The perfume is said to be light and airy, with a soft kick. The bottle is unique and crystal-shaped, and each purchase included three tiny crystals.
The Crystal Gardenia Citrus is a bright, floral bouquet with notes of gardenia, Brazilian orange oil, and purple passionfruit. It is said to have a fresh zing and evoke a sense of ambition and energy.
The Crystal Gardenia Oud, inspired by Kardashian's travels to the Middle East, combines lavender, jasmine, and red rose with darker scents like oud, patchouli, and amber. This scent is described as more distinctive and heady.
While the perfumes were initially sold out, they may now be harder to find as they are no longer available on the KKW Fragrance website. However, some customers have reported finding them on Merc and Posh.
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KKW Fragrance permanent line
KKW Fragrance is a new fragrance brand that was first launched in 2017 by Kim Kardashian West. The nose behind the fragrances is Nicole Mancini, who worked in collaboration with perfumers John Gamba and Givaudan. The brand has since released 49 perfumes, including limited-edition scents and permanent lines.
The Crystal Gardenia line, launched in 2017, includes three gardenia-heavy scents: Crystal Gardenia, Gardenia Citrus, and Gardenia Oud. The Crystal Gardenia Citrus is described as a bright, floral bouquet, perfect for the "early risers and daily grinders." With top notes of pink grapefruit and Anjou pear mixed with water lily and gardenia, it has a light and airy scent. The base notes of sandalwood, musk, and amber give it a soft and smoldering kick.
The KKW Body line, priced at $60, features more intense and longer-lasting fragrances than the $30 options. The original Body fragrance is a woody scent with notes of Australian sandalwood, musk, amber, jasmine sambac, Turkish rose, and bergamot. The bottle is stunning, making it a perfect addition to any nightstand. This scent is currently sold out but remains a permanent fixture in the line.
The Hearts collection, which includes Ride or Die, Baddie, and Wifey, offers a range of sweet and modern fragrances. Ride or Die, with notes of blackberry, plum, jasmine, vanilla, caramel, and tonka bean, is a versatile scent suitable for any time of day or occasion. Unfortunately, it has not been brought back since its limited-edition launches in 2018 and 2019. Baddie, part of the second drop of fragrances in this collection, has notes of amber, musk, wild rose, and geranium, creating a floral scent with a musky edge.
With a range of permanent lines and limited-edition releases, KKW Fragrance offers a diverse collection of scents to suit different personalities and occasions.
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KKW Fragrance limited editions
The KKW Fragrance line often includes limited-edition scents. The first KKW Hearts drop, which included Ride or Die, Bae, and BFF, featured sweeter fragrances. Ride or Die, a limited-edition scent released in 2018 and 2019, had notes of blackberry, plum, jasmine, vanilla, caramel, and tonka bean. The second KKW Hearts drop, which included Baddie, Wifey, and Baby Girl, featured more modern and feminine fragrances. Baddie, a floral scent with a musky kick, was released in 2019 and has not been brought back since.
The KKW Body line, which includes Body, Body II, and Body III, is a family of more intense, rich, and longer-lasting fragrances. Body III, a woodsy floral, is marketed as unisex. The original Body is a woody scent made with Australian sandalwood, musk, amber, jasmine sambac, Turkish rose, and bergamot. Body, Body II, and Body III were all released in 2018.
Other KKW fragrances include the Essential Nudes collection, Jeff Leatham by KKW Fragrance, Kendall Jenner by KKW Fragrance, Kimoji Hearts, Kimoji Perfumes, KKW Crystal Gardenia, KKW Diamonds II, KKW Fragrance Diamonds by Kourtney, Kim, and Khloe, Kylie Jenner by KKW Fragrance, Metallic Hearts, and Opals.
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Frequently asked questions
The KKW Fragrance line is a new fragrance brand that was first launched in 2017. You can smell the fragrances at various retailers, such as Sephora and Ulta.
Yes, KKW Body III, a woodsy floral fragrance, is marketed as unisex.
Some popular fragrances from the KKW line include Crystal Gardenia, Gardenia Citrus, and Gardenia Oud. The first KKW Hearts drop, which included Ride or Die, Bae, and BFF, was also well-received.
The fragrances range in price, with the 30mL option costing $35 and the 75mL choice selling for $60. The KKW Body line is priced at $60, while some fragrances in the line are $30.
