Anisha Riggs
Carlos J Powell, also known as Brooklyn Fragrance Lover, was a native New Yorker and a prominent figure in the fragrance world. He was known for his enthusiastic and relatable YouTube videos and blog posts about perfumes, as well as his fun and down-to-earth personality. In addition to his online presence, Carlos was also a member of various perfume communities and groups, including the Goodsmellas, a group of male perfume enthusiasts based in New York who challenged the notion that perfume was only for women. Outside of his passion for fragrances, Carlos worked for a company called Lester's for 26 years, with 20 of those years spent as a multi-location children's shoe buyer.
| Characteristics | Values |
|---|---|
| Name | Carlos J Powell |
| Alias | Brooklyn Fragrance Lover |
| Profession | Perfumer, Blogger, Vlogger, Reviewer |
| Platforms | YouTube, Blog, Facebook, Reddit, Instagram, Twitter |
| Groups | Peace, Love and Perfume, Goodsmellas |
| Known For | Enthusiasm, Relatability, Lack of Pretension, Warmth |
| Signature Scent | Tom Ford, Black Orchid |
| Residence | New York City |
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What You'll Learn
Carlos J Powell, also known as Brooklyn Fragrance Lover
Powell worked for a company called Lester's for 26 years, 20 of which were spent as a multi-location children's shoe buyer. However, his true passion was clearly in fragrance and food. In addition to his reviews, he was the originator of the popular Peace, Love and Perfume Facebook group, dedicated to all things perfume. He was also one of the original Goodsmellas, a group of male perfume enthusiasts based in the New York area who helped break gender stereotypes by showing that real men do wear perfume.
Powell's knowledge, warmth, and lack of pretension shone through in his videos, and he was beloved by many in the fragrance community. His unique personality and style, described as "painfully New York", included diverse attire choices, Chinese banners on his walls, and a chill demeanor.
Sadly, Powell passed away in 2021, leaving a lasting impact on the fragrance world and his devoted followers. His death was met with an outpouring of grief and appreciation on Reddit, with many expressing how much they enjoyed his reviews and presence on YouTube.
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Brooklyn Fragrance Lover's YouTube channel
The Brooklyn Fragrance Lover YouTube channel was run by Carlos J. Powell, a native New Yorker with a passion for perfume. Combining his love for fragrance and food, Carlos shared his extensive knowledge of perfumes through his YouTube videos and blog posts, creating a community for niche perfume enthusiasts.
Carlos' journey into the world of fragrance began as far back as he could remember. His interest in perfumes was so strong that a friend from middle school recalled how he used to bathe in cologne. Over the years, this passion evolved into a dedicated online presence, with Carlos becoming a prominent figure in the fragrance community.
The Brooklyn Fragrance Lover channel featured short, enthusiastic videos and perfume reviews, often accompanied by original music. Carlos' fun-loving and artistic personality shone through in his content, making him relatable to his viewers. His reviews were known to be insightful and exciting, sparking curiosity and encouraging exploration within the fragrance world.
In addition to his online presence, Carlos was also a member of the Goodsmellas, a group of male perfume aficionados based in the New York area who challenged the stereotype that perfume was exclusively for women. He was also the originator of the Peace, Love and Perfume Facebook group, further expanding his community-building efforts.
Unfortunately, Carlos passed away in 2021, leaving behind a legacy of fragrance enthusiasm and a dedicated online community that continues to remember him fondly. His impact on the fragrance community, particularly in breaking down gender stereotypes, is a testament to his passion and dedication to his craft.
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Brooklyn Fragrance Lover's blog
Carlos J Powell, also known as Brooklyn Fragrance Lover, was a native New Yorker and a prominent figure in the fragrance world. He was known for his YouTube channel and blog, both named Brooklyn Fragrance Lover, where he shared his passion for perfumes and colognes.
The Brooklyn Fragrance Lover blog served as a venue for Carlos to share his extensive knowledge and love of fragrances with the world. Through his blog, he created a community for those interested in niche perfumes, offering in-depth reviews and insights into the world of scent. With his down-to-earth personality and lack of pretension, Carlos exuded genuine warmth and made the world of fragrance accessible to everyone.
In addition to his blog, Carlos was also a founding member of the Goodsmellas, a group of male perfume enthusiasts based in the New York area who challenged the notion that perfume was solely for women. He was also the originator of the popular Peace, Love and Perfume Facebook group, a community dedicated to all things perfume.
Carlos worked for a company called Lester's for 26 years, 20 of those as a multi-location children's shoe buyer. However, his true passion lay in fragrance, and he dedicated his free time to sharing his knowledge and enthusiasm with others. His signature scent was Tom Ford's Black Orchid, and he was known for his diverse attire choices and his love for music, often incorporating original music into his fragrance reviews.
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Peace, Love and Perfume Facebook group
The Peace, Love and Perfume Facebook group is a community dedicated to the love of all things perfume. It was founded by Carlos J. Powell, also known as Brooklyn Fragrance Lover, a native New Yorker with a passion for fragrance.
Carlos has been a prominent figure in the fragrance world, particularly known for his YouTube channel and blog, "Brooklyn Fragrance Lover", where he shares perfume reviews and his extensive knowledge of mainstream and niche fragrances. His fun and relatable personality, combined with his love for sharing, has made him a beloved figure in the community.
The Facebook group is an extension of Carlos's passion for creating spaces for perfume enthusiasts. It provides a platform for members to connect, share their love for perfumes, and seek recommendations and advice. The group is described as "member's only," fostering a sense of exclusivity and community among its participants.
Carlos's impact on the fragrance world extends beyond his online presence. He was also one of the original Goodsmellas, a group of male perfume enthusiasts based in the New York area who challenged the notion that perfume was exclusively for women. Through his various endeavours, Carlos has left a lasting impression and helped foster a community that continues to thrive and explore the world of fragrances.
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Brooklyn Fragrance Lover's reviews
Brooklyn Fragrance Lover is the alias of Carlos J Powell, a New Yorker with a passion for perfume. By day, Powell worked as a children's shoe salesman at Lester's Clothing and Shoes for 35 years, but in his spare time, he maintained a YouTube channel and blog dedicated to fragrance reviews.
Powell's YouTube channel, Brooklyn Fragrance Lover, had almost 69,000 followers at the time of his New York Times feature in 2021. The channel features reviews of mainstream and niche perfumes, underscored by original music. Powell also runs a blog under the same name, where he posts additional reviews.
Reviews of Powell's work praise his extensive knowledge of fragrances, describing him as a "veritable Renaissance man". His own fragrance, Brooklyn Fragrance Lover by Alexandria Fragrances, is described as "magical" and "sensual, soft, yet punches through the air like Mike Tyson". It is an "extrait", meaning it should be macerated for the best results. The scent is described as sweet and woody, with subtle and smooth notes, and above-average longevity. It is designed for both men and women and is still in production.
One admirer of Powell describes him as "the first person I wanted to meet from the fragrance world". Powell himself cites his passion for fragrance as the reason he became a YouTube personality, recalling that a friend from middle school remembered him as someone who "used to bathe in cologne".
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Frequently asked questions
Brooklyn Fragrance Lover is the alias of Carlos J Powell, a native New Yorker with a passion for perfume.
Brooklyn Fragrance Lover was a perfume reviewer. He also worked for a company called Lester's for 26 years, 20 of which were spent as a multi-location children's shoe buyer.
Yes, he created the Peace, Love and Perfume Facebook group, dedicated to a shared love of perfume. He was also one of the original Goodsmellas, a group of male perfume enthusiasts based in New York who helped to break the stereotype that perfume was only for women.
Brooklyn Fragrance Lover's signature scent was Tom Ford's Black Orchid.
No, Brooklyn Fragrance Lover passed away in 2021.
