The Art Of Applying Cologne: Target These Pulse Points

Knowing where to apply cologne is an art, and if not done properly, can lead to over-application or a scent that fades quickly. Cologne should be applied to the pulse points or warmest areas of the body, such as the neck, chest, wrists, and inner elbows. These areas help project the scent more efficiently, meaning less fragrance is required. Cologne should be applied to clean, dry skin, and it is recommended to hold the bottle 3-6 inches away from the skin when spraying.

How much cologne to apply

Your cologne can leave a lasting impression on people, whether it's done well or poorly. Even the most luxurious cologne can be overpowering if applied incorrectly. The key is to strike a balance where your scent is subtle yet inviting.

The number of sprays can vary depending on the strength of the cologne, the occasion, and personal preference. As a general rule, it's best to start with less and build up if needed. Typically, two to four sprays are sufficient, with two being ideal for stronger scents, and four to six for lighter fragrances.

You may also want to adjust the amount based on the setting. For example, it's better to be more conservative with your cologne in an office environment than when attending a party or dinner.

Where to Apply Cologne

Apply cologne to your pulse points or the warmest areas of your body, such as your neck, chest, wrists, and inner elbows. These areas help project the scent more efficiently, meaning less fragrance is required. Select one or two areas to focus on, such as the wrists and neck.

Hold the bottle three to six inches away from your skin when spraying, and avoid rubbing the cologne into your skin after application.

Reapplication

Cologne is a lower-strength fragrance, so you may need to reapply every few hours, especially if you're using an eau de toilette. A light application on your pulse points should be enough to boost your scent.

Where to apply cologne

Applying cologne is an art, and when done right, it can make you feel more attractive and confident. The key is to be strategic and apply sparingly so that the scent lasts all day without being overpowering. Here are some tips on where to apply cologne for the right strength and staying power:

Pulse Points and Warm Areas

Apply cologne to your pulse points or the warmest areas of your body. These areas include the neck, chest, wrists, inner elbows, and forearms. These areas generate more heat, which helps to diffuse the scent throughout the day. The heat also allows the fragrance to interact with your body chemistry, creating a signature scent unique to you.

Distance from the Skin

Hold the cologne bottle 3 to 6 inches away from your skin when spraying. If you spray any closer, you risk over-applying, and spraying farther away may cause the scent to dissipate too quickly.

Light Application

Start with a light application by choosing one or two areas, such as the neck or wrists, and apply one spray. If you notice that the scent fades quickly, choose another area and apply another spray. You can always add more, but it's harder to fix over-application.

Reapplication

Depending on the type of cologne and how long you need it to last, you may need to reapply during the day or before going out in the evening. When reapplying, simply dab a small amount onto your pulse points, such as your neck or wrists.

Common Mistakes to Avoid

• Do not spray on clothing: Cologne should be applied to the skin, as it is designed to mix with your natural oils and body chemistry. Spraying on clothes can damage the fabric and prevent the scent from developing fully.
• Avoid rubbing: Rubbing the cologne into your skin can cause the scent to fade faster and alter how it blends with your natural aroma.
• Do not splash or pour: If the cologne does not have a spray nozzle, place your finger over the opening and gently tip the bottle to dab the scent onto your skin.
• Do not spray a cloud and walk through it: This method is wasteful and ineffective, as most of the cologne ends up on the floor instead of your body.
• Avoid over-application: A subtle scent is best. Remember that your nose may become accustomed to the fragrance, but others may still be able to smell it.

By following these tips, you can master the art of applying cologne and ensure that you make a great first impression.

How to store cologne

Storing cologne correctly is essential to maintaining its scent and ensuring it lasts a long time. Here are some tips on how to store cologne:

• Keep it in a cool, dry place: Avoid exposing your cologne to extreme temperatures or direct sunlight. The best places to store cologne are usually closets or drawers in bedrooms or hallways.
• Consistent temperature: Try to store your cologne somewhere with a consistent temperature, avoiding dramatic fluctuations. Places like the bathroom or kitchen are not ideal due to the changes in temperature and humidity.
• Avoid humidity: Humidity can negatively impact the quality of your cologne. If possible, store your cologne in a dehumidified area.
• Keep it in its original box: The original box can provide extra protection from light and temperature changes.
• Keep the bottle sealed: Ensure the cap is firmly on the bottle when not in use to minimise oxygen exposure.
• Avoid shaking the bottle: Shaking can introduce excess air and cause oxidation.
• Use travel containers: When travelling, use travel-sized bottles or transfer your cologne to a smaller container to reduce the risk of losing your entire supply.
• Refrigerate: In very hot and humid environments, you can store your cologne in the refrigerator to maintain a stable temperature. However, avoid freezing temperatures.

How to choose a cologne

Choosing a cologne is a very personal decision, and one that you should take your time with. A cologne can increase your attractiveness and boost your confidence, so it's worth putting some thought into it.

Where to Start

Begin by spraying colognes from a distance onto sample cards and deciding which scents you like. Keep in mind that fresh and light fragrances are better for summer, while stronger scents with notes of wood or spice are ideal for winter.

Skin Suitability

Next, you'll want to test how the cologne interacts with your skin. Spray a sample on your wrist and leave it for the day, regularly smelling it to see how it develops. This will give you a good idea of what it will be like to wear the cologne regularly.

Understanding Fragrance Types

Colognes are made up of top notes, mid-notes, and base notes, which dry up at different intervals, causing the fragrance to change. Understanding these layers will help you gain a deeper insight into the world of cologne and how it works.

Top notes last from 15 minutes to 2 hours, mid-notes can last anywhere from 30 minutes to 5 hours, and base notes can last from 2 to 8 hours or more.

Choosing the Right One for You

When choosing a cologne, follow your instincts. You are the best person to determine which scent suits you, so don't let others choose for you. Use the opinions of others to reinforce or question your decision, and only try something else if multiple people tell you your scent is off.

Testing

The best way to test a cologne is to spray it onto your skin, rather than a paper strip. Department stores are great for this, but make sure you don't buy until you're ready—it's easy to fall for the first note! The maximum number of scents to try at once is four, but if you're a beginner, stick to testing two (one on each wrist).

Other Tips

• Avoid the cards department stores provide to smell the colognes. They only let you smell the top notes and not how the cologne will develop on your skin.
• Between smelling each cologne, refresh your palate with something strong, like coffee or tea.
• Walk around the store and smell the fragrances at various intervals.
• Take notes on your phone or in a journal about which ones you like and why.
• If you're new to fragrances, buy the smaller bottles. You don't know how often you'll be wearing it, and your tastes will probably change once you get the chance to smell different scents.
• Fragrances do not last forever. Rapid heat fluctuations, like those found in most bathrooms, will cause the molecules in a fragrance to break apart. Sunlight does the same thing, so avoid window sill storage.
• Extend the lifespan of your fragrance by storing it in cool, dark, dry environments, like a bedroom closet.

Common mistakes when applying cologne

Applying cologne is an art form, and if not done properly, it can lead to either over-application or a scent that fades almost immediately. Here are some common mistakes to avoid when applying cologne:

Spraying the Fragrance on Your Clothing

Spraying cologne directly on your clothes prevents it from mixing with your natural oils, which gives the cologne its unique quality. This can also prevent the scent from going through its scent stages, resulting in a flat and monochrome fragrance. Additionally, spraying cologne on certain fabrics can be harmful and cause staining or discolouration.

Splashing the Cologne on Your Skin

If using a fragrance without a spray nozzle, avoid splashing it onto your skin as this can lead to over-application. Instead, place one finger over the opening of the bottle, gently tip it upside down, and then dab the scent onto your body.

Spraying a Mist Cloud and Walking Through It

While this method may seem like it prevents over-application, it is wasteful and ineffective. To get the most out of your cologne, it must be applied directly to the skin. Spraying it into the air will result in most of the scent ending up on the floor.

Rubbing the Cologne into Your Skin

Rubbing cologne into your skin can cause the scent to fade faster as it breaks the molecular bond in the fragrance. If your cologne doesn't have a spray applicator, simply dab it onto your skin and let it dry.

Applying Too Much Cologne

A man's cologne should be a subtle enhancement to his image. With fragrances, less is more, and you don't want it to be overpowering. Start with a light application and reapply as needed. Don't be afraid to ask a friend or family member for their opinion on the strength of your fragrance.

Frequently asked questions