Anisha Riggs
YouTube star Tana Mongeau launched her first perfume, Tana by Tana, in January 2020. The $48 fragrance comes in a clear crystal skull-shaped bottle and features notes of Tahitian vanilla and citrus. While the perfume sold out in just over an hour, it also sparked controversy, with some accusing Mongeau of copying the bottle design from a cheaper brand. Despite this, Mongeau defended her product, and it remains a sought-after item for fans hoping to channel her fun-loving vibes.
| Characteristics | Values |
|---|---|
| Name | Tana by Tana |
| Creator | Tana Mongeau |
| Inspiration | French vanilla Walmart perfume |
| Bottle | Skull-shaped |
| Scent | Tahitian vanilla, citrus, argan oil |
| Price | $48 for 2oz |
| Availability | Sold out |
| Purchase Exclusivity | Online |
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What You'll Learn
Tana by Tana was sold online for $48
YouTuber Tana Mongeau launched her first perfume, Tana by Tana, in January 2020. The scent is a blend of vanilla orchards, orange skies, and citrus sunsets, with subtle notes of Argan oil. It is packaged in a glass skull-shaped bottle.
Tana by Tana received some criticism online, with some people accusing Mongeau of copying the design of a $5 Hot Topic perfume bottle. In addition, some people found the exact bottle being sold in bulk from online retailers in China for a much lower price. Despite this, the perfume appears to have been well-received by fans, and Mongeau has hinted at the possibility of future Tana-centric beauty products.
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The skull-shaped bottle was unoriginal
The skull-shaped bottle that houses Tana Mongeau's perfume, Tana by Tana, has been deemed unoriginal by some. The YouTuber faced backlash after people found the exact skull-shaped bottle being sold in bulk from online retailers in China for a fraction of the price. The bottle was also likened to a $5 Hot Topic perfume bottle, with some accusing Mongeau of ripping off the design.
Mongeau defended her choice of packaging on Twitter, stating that she went through 1,000 different bottles before making her selection. She also emphasised that her bottle was made of super thick glass with metal details, distinguishing it from the cheaper acrylic alternatives.
The skull-shaped design may have been chosen to reflect Mongeau's brand and personality. In her announcement video, she explained that she grew up stealing or trying to find money to buy cheap perfume, and these inexpensive fragrances held a special place in her heart. The skull-shaped bottle, therefore, could be a nod to these "hooker scents" of her past.
While some criticised the bottle as unoriginal, others were excited about the scent of the perfume itself. The fragrance contains notes of Tahitian vanilla, citrus, and argan oil, which Mongeau described as silky and luxurious. The combination of these notes may have been intended to elevate the cheap drugstore perfumes that inspired Mongeau, offering a nostalgic yet sophisticated aroma.
Despite the mixed reactions to the bottle design, Tana by Tana sold out quickly, indicating that many fans were still eager to get their hands on the fragrance.
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The scent is a mix of Tahitian vanilla and citrus
The scent of Tana by Tana is a mix of Tahitian vanilla and citrus. The perfume was launched by YouTuber Tana Mongeau, who described it as a silky texture with "flirty top notes of Tahitian vanilla and a head-turning base of vivid, sexy citrus". The fragrance also includes subtle notes of Argan oil.
Tahitian vanilla is a rare and luxurious ingredient, offering a rich, creamy, and floral aroma with hints of cherry and anise. It is grown in the pristine islands of Tahiti and is known for its complex fragrance profile. The top notes of Tahitian vanilla include lavender and citrus, with a heart of floral scents, and a warm base of vanilla and tonka bean. This unique combination creates a long-lasting and captivating scent that is perfect for any season.
The Tahitian vanilla and citrus blend in Tana by Tana results in a summery and pretty fragrance. The perfume was exclusively available to buy online for $48 for a 2oz bottle and was sold in a glass skull-shaped bottle. However, there were some controversies surrounding the perfume, as people found similar bottles being sold by online retailers in China for a much lower price.
Tana by Tana was the YouTuber's first perfume and it sold out instantly, receiving a decent amount of press coverage. The fragrance was likely inspired by Paris Hilton, a queen of celebrity fragrances, who also collaborated with Tana on the project. The scent may be the first step into a full beauty line for Tana Mongeau, showcasing her creativity and business ventures beyond her YouTube career.
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The perfume was inspired by Paris Hilton
YouTuber Tana Mongeau launched her first perfume, Tana by Tana, in January 2020. The $48 perfume sold out in an hour, with Teen Vogue reporting that it sold out within seconds. The scent features notes of Tahitian vanilla, citrus, and Argan oil, and comes in a skull-shaped glass bottle.
Tana by Tana was likely inspired by Paris Hilton, who has released 30 fragrances over 20 years. In a YouTube video announcing the perfume, Tana wrote:
> I never in my WILDEST DREAMS thought watching Paris Hilton perfume commercials on my TV at 11 that I’d be able to be doing the same thing, with her help, at 21.
Tana also stated that she had been working on her fragrance for a year and had help from a "perfume mogul". Paris Hilton is a famous reality star with her own fleet of perfumes, so it is likely that she was the one who helped Tana with her fragrance.
In addition to her fragrances, Paris Hilton has built a global empire, including a YouTube-related project. It is possible that the collaboration with Tana was a mutually beneficial arrangement.
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Tana Mongeau is a YouTuber
YouTuber Tana Mongeau launched her first perfume, Tana by Tana, in January 2020. The scent, which includes notes of Tahitian vanilla, citrus, and Argan oil, was sold exclusively online for $48 for 2oz. The fragrance was described by Mongeau as embodying her brand and came in a glass skull-shaped bottle.
Mongeau, who has over five million subscribers on YouTube, has been open about her humble beginnings, sharing that she grew up stealing cheap perfume or trying to find money to buy inexpensive fragrances. She has expressed that creating her own perfume was a passion project, and she even received help from reality star and perfume mogul Paris Hilton, whom she considered a mentor.
However, the launch of Tana by Tana was not without controversy. Some people accused Mongeau of copying the design of a $5 perfume bottle from Hot Topic, and the perfume sold out in just over an hour, leading to speculation about its exclusivity. Additionally, some customers were frustrated to discover that the bottle could be purchased from Chinese retailers for a much lower price.
Despite the backlash, Tana by Tana received significant press coverage and sold out quickly. Mongeau's foray into the fragrance industry might indicate her interest in developing a full beauty line or pursuing other Tana-centric beauty products.
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Frequently asked questions
Tana by Tana was exclusively available to buy online and sold out instantly.
The perfume retailed for $48 for 2oz.
The perfume came in a skull-shaped glass bottle.
The scent is a mix of Tahitian vanilla, citrus, and argan oil.
Tana Mongeau is a YouTuber who launched her debut perfume, Tana by Tana, in 2020.
