
In October 2022, Elon Musk launched his debut fragrance, 'Burnt Hair'. The perfume, which Musk has described as the finest fragrance on Earth, is available for purchase on The Boring Company website for $100 per bottle. Musk initially announced the launch on Twitter, where he also asked his fans to purchase the perfume so that he could buy Twitter. Musk has also stated that Dogecoin is an accepted payment method for the fragrance.
| Characteristics | Values |
|---|---|
| Name | Burnt Hair |
| Creator | Elon Musk |
| Company | The Boring Company |
| Cost | $100 USD per bottle |
| Other Currencies | Rs 8,400, £90, AU$160 |
| Cryptocurrency | Dogecoin |
| Scent | The essence of repugnant desire |
| Target Audience | Omnigender (Unisex) |
| Number of Bottles Sold | 30,000 |
| Sales Revenue | $1 million |
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What You'll Learn

Elon Musk's 'Burnt Hair' perfume can be purchased from The Boring Company website
Elon Musk's Burnt Hair perfume can be purchased from The Boring Company website. The fragrance, which Musk has described as "the essence of repugnant desire", is an omnigender perfume with a unique scent. Musk has stated that the name of the perfume is a joke, referencing his last name, and that creating a fragrance was inevitable.
The Boring Company's preorder page for the perfume was initially password-protected, but it was later made available to the public. Musk has also offered Dogecoin as a payment option for the fragrance, with payments processed through BitPay. The perfume will ship in the first quarter of 2023.
The product page for Burnt Hair describes the scent as "just like leaning over a candle at the dinner table, but without all the hard work". It also promises that the fragrance will help the wearer stand out in a crowd and get noticed as they walk through an airport.
The perfume was launched in October 2022, and Musk took to Twitter to promote it, changing his bio to "perfume salesman". Within hours of the launch, Musk announced that over 10,000 bottles of the perfume had been sold, generating $1 million in sales.
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Musk's perfume is described as the essence of repugnant desire
Musk's perfume, 'Burnt Hair', is described as the essence of repugnant desire. The fragrance was launched in October 2022 and is available for purchase on The Boring Company website for $100 a bottle. Musk has termed it an omnigender perfume, meaning that it can be worn by both men and women.
The description of the perfume as "the essence of repugnant desire" is intriguing and suggestive of a complex and intriguing aroma. Musk himself has described the scent as "the finest fragrance on Earth", and over 10,000 bottles have been sold so far. The name "Burnt Hair" also suggests that the perfume may evoke the smell of singed hair, a unique and unusual fragrance concept.
The term "musk" has a long history in perfumery and typically refers to a range of musky substances, often with animalistic notes. The original deer musk, obtained from the musk deer, has been used and prized for thousands of years and is still found in mountain forests across Asia. However, due to ethical concerns and the endangerment of the musk deer, synthetic musks, known as white musks, are now predominantly used in the fragrance industry.
The description of Musk's perfume as the essence of repugnant desire may be a playful take on the traditional association of musk with animalistic and earthy scents. Musk's unique fragrance interpretation could be a modern twist on classic perfumery, combining unusual notes to create a scent that challenges conventional ideas of desire and attraction.
While the specific notes and ingredients of Musk's 'Burnt Hair' perfume are not publicly known, the description of repugnant desire adds an air of intrigue and curiosity to the fragrance. The success of the perfume, with thousands of bottles sold, demonstrates that Musk has once again captured the public's interest and willingness to embrace unconventional ideas, even in the realm of fragrance.
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Musk's perfume costs $100 per bottle
Elon Musk's perfume, "Burnt Hair", costs $100 per bottle. The scent is described as "the essence of repugnant desire". Musk himself described it as the "finest fragrance on Earth". The perfume is available for purchase on The Boring Company website, and Musk has stated that it will start shipping in the first quarter of 2023.
The Boring Company is a tunnelling firm owned by Musk, which previously sold flamethrowers for $500 apiece in early 2018, raising $10 million. The company also sold 50,000 Boring Company hats. Musk's other ventures include Tesla, SpaceX, and his bid to buy Twitter.
In a tweet, Musk joked that it was inevitable for him to get into the fragrance business, saying, "with a name like mine, getting into the fragrance business was inevitable – why did I even fight it for so long!?". Musk also changed his Twitter bio to "perfume salesman" following the launch of his perfume.
The perfume is described as omnigender, meaning it can be worn by both men and women. Musk also stated that customers could pay for the perfume using Dogecoin. Over 10,000 bottles of the perfume have been sold, earning Musk over $1 million in sales.
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Musk accepts Dogecoin as payment for his perfume
Elon Musk has entered the fragrance business with the launch of his new perfume, "Burnt Hair". Musk has described the scent as "the essence of repugnant desire". The perfume is available for purchase on The Boring Company website for $100, including tax and shipping for those within the US. Musk has also said that if you have Dogecoin, you can use it to pay for "Burnt Hair", which he has termed an omnigender perfume, meaning both men and women can use it. Musk has long been a proponent of Dogecoin, the first-ever meme coin, and has praised its merits on multiple occasions. He has also noted that Dogecoin has a better transactional capacity than Bitcoin, with transactions taking just 60 seconds to complete, compared to 10 minutes for Bitcoin.
Following the announcement of Musk's new perfume, Dogecoin's price witnessed a jump of about 3%, from a low of $0.057 to a high of $0.060, due to the billionaire's promotion. Musk has also changed his Twitter bio to "perfume salesman". The perfume will ship in the first quarter of 2023, and Musk has already sold over 10,000 bottles, raking in $1 million. Payments will be processed using BitPay, which supports various cryptocurrencies, including Dogecoin.
The launch of "Burnt Hair" comes less than a month after the release of the Tesla Cyberwhistle, which was only available for purchase with Dogecoin. Musk's automotive company Tesla and spacecraft manufacturing company, SpaceX, also accept Dogecoin as a form of payment. In addition, Musk's tunnel construction services firm, The Boring Company, has previously accepted Dogecoin as payment for riding the Las Vegas Loop transit system.
Musk has been a vocal supporter of Dogecoin since being asked about it by "not so wealthy people", he revealed in an interview at the Qatar Economic Forum. He has also said that he promotes the meme coin because of encouragement from people who are "not that wealthy". Musk's support for Dogecoin and other cryptocurrencies has had a significant impact on their price and popularity.
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Musk's perfume sold 10,000 bottles in four hours
Elon Musk's new perfume, "Burnt Hair," sold 10,000 bottles in just four hours, with each bottle costing $100. The scent is described as "the essence of repugnant desire." Musk himself described the fragrance as an omnigender product, meaning it is intended for use by both men and women.
The perfume was launched by The Boring Company, and Musk promoted it on Twitter, even changing his bio to "Perfume Salesman." The product page was initially password-protected, creating an air of exclusivity. Musk also accepted Dogecoin as payment for the perfume, further adding to its unique appeal.
The success of "Burnt Hair" is a testament to Musk's ability to capitalize on his sense of humour, his fan base, and his business acumen. Musk's request to his fans to purchase the perfume was tied to his attempt to buy Twitter, with the proceeds intended to fund the $44 billion deal. This unusual marketing strategy, combined with the intriguing concept of a burnt hair fragrance, generated massive interest and resulted in the sale of 10,000 bottles in just four hours.
The rapid sales of Musk's perfume also attracted resellers, who quickly listed the product on eBay at markups of up to ten times the official price. This secondary market further fuelled the demand for the fragrance, with some resellers successfully selling bottles at inflated prices.
Overall, the launch of "Burnt Hair" showcases Musk's innovative approach to business and his ability to create highly sought-after merchandise. With the perfume's success, Musk has once again proven his skill in leveraging his personal brand to drive successful product launches, whether they be cars, rockets, or even a fragrance capturing the essence of burnt hair.
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Frequently asked questions
Elon Musk's perfume, "Burnt Hair", is available for purchase on The Boring Company website.
Elon Musk's perfume costs $100 USD per bottle.
The fragrance of Elon Musk's perfume is described as "the essence of repugnant desire", like "leaning over a candle at the dinner table, but without all the hard work".
Payments for Elon Musk's perfume are processed using BitPay, and Dogecoin is one of the accepted payment methods.










































