Antonio Mcgowan
Norman Hartnell's 'In Love' was a popular fragrance for women in England during the 50s, 60s, and 70s. The scent was floral with notes of carnation, sweet pea, lily of the valley, jasmine, hyacinth, lilac, and tuberose. It was discontinued in 1988, but some companies now specialize in creating similar scents for those who miss the original fragrance. The scent is described as sweet, powdery, soft, and extremely feminine.
| Characteristics | Values |
|---|---|
| Launched | 1946 |
| Popularity | 1950s, 1960s, 1970s |
| Discontinued | 1988 |
| Notes | Carnation, sweet pea, lily of the valley, jasmine, hyacinth, lilac, tuberose |
| Concentration | Eau de Toilette, perfume |
| Longevity | 3.5/5 |
| Sillage | 2/4 |
| Smell | Sweet, floral, powdery, soft, feminine |
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What You'll Learn
Norman Hartnell's In Love was launched in 1946
Norman Hartnell's In Love fragrance was launched in 1946 and was very popular in England during the 50s, 60s, and 70s. It was a women's fragrance that was eventually discontinued in 1988. The scent was described as sweet, powdery, soft, and extremely feminine floral fragrance with notes of jasmine, carnation, sweet pea, lily of the valley, hyacinth, lilac, and tuberose.
The perfume was sold in pink containers and was considered a safe gift option. It was also available in bath cubes and talcum powder, which came in pink plastic heart-shaped bottles. The scent was considered old-fashioned even a hundred years ago, as one person associated it with their grandmother. However, it seems to have stood the test of time, with some people still enjoying the retro floral scent.
For those who miss the scent or are curious to try it, companies like Scentmatchers and Fragrance Revival specialize in creating scents that smell nearly identical to discontinued perfumes. These companies use their expertise and technology to reproduce fragrances that are no longer on the market, allowing people to reconnect with the beloved scents of their youth or experience a piece of fragrance history.
The longevity of the original In Love fragrance varied, with some people needing to reapply it several times throughout the day, while others found that it lasted well on their skin. The scent was less powdery and more focused on jasmine in the spray version, offering a slightly different experience from the dab bottle or talcum powder.
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It contains notes of carnation, sweet pea, and jasmine
In Love by Norman Hartnell is a women's fragrance that was launched in 1946 and was popular in England from the 1950s to the 1970s. The scent contains notes of carnation, sweet pea, and jasmine, with other notes of lily of the valley, hyacinth, lilac, and tuberose. It was sold in pink containers and described as having a sweet, floral scent. The perfume was discontinued in 1988, but some people still have a soft spot for its retro, vintage appeal.
The carnation flower is known for its spicy, clove-like scent, and it is often associated with sophistication and elegance. Carnation is a versatile floral note that can be found in many perfumes, adding a unique and memorable touch to the fragrance. Sweet pea, on the other hand, offers a delicate and sweet aroma. This floral note is known for its fresh and uplifting character, reminiscent of a beautiful spring day. Jasmine, the star of the show in Hartnell's In Love, provides a rich and warm floral scent. Jasmine is often associated with romance and sensuality, adding a touch of elegance and depth to the perfume.
These three floral notes come together harmoniously in Hartnell's In Love to create a unique and captivating fragrance. The combination of carnation, sweet pea, and jasmine results in a sweet and elegant aroma, taking the wearer and those around them back in time to the mid-20th century. The scent is a beautiful reminder of a bygone era, evoking feelings of nostalgia and a connection to the past.
The perfume's popularity during the 1950s to 1970s can be attributed to its ability to capture the essence of those times. It represented a sense of femininity, elegance, and sophistication that women of those decades aspired to. The scent's enduring appeal, even after its discontinuation, showcases its timeless quality and the emotional connection it fosters among those who cherished it during its heyday.
Today, despite being discontinued, Hartnell's In Love continues to leave an impression. Its unique blend of carnation, sweet pea, and jasmine has etched itself into the memories of those who wore it, and it remains a testament to the power of fragrance to evoke strong emotions and transport us back in time.
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The scent is described as sweet, powdery, and floral
Norman Hartnell's "In Love" is a fragrance for women that was launched in 1946 and was popular in England during the 50s, 60s, and 70s before being discontinued in 1988. The scent is described as sweet, powdery, and floral, with notes of jasmine, carnation, sweet pea, lily of the valley, hyacinth, lilac, and tuberose.
One person who wore the perfume described it as having a "very sweet floral smell" that reminded them of the 1950s. They also noted that it was a fragrance often given as a gift to older women, like grandmothers, and was considered a bit ""old-fashioned." However, they confessed to having a soft spot for these "retro florals."
Another person who purchased a bottle of the perfume online described how it transported them back to the 1960s and 1970s, showcasing the perfume's ability to evoke memories and a sense of nostalgia.
The perfume is also remembered fondly by a user whose aunt used the "In Love" talcum powder, which came in pink heart-shaped plastic bottles. They described the scent as very sweet, powdery, soft, and extremely feminine, but with a modern and classy edge.
Guerlain's Jardins de Bagatelle is often suggested as an alternative to Hartnell's "In Love" as it has a similar scent profile. However, those who have smelled both note that it is not exactly the same, with Hartnell's "In Love" holding a unique place in their olfactory memories.
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The perfume was discontinued in 1988
The In Love fragrance by Norman Hartnell was discontinued in 1988. Launched in 1946, the perfume was very popular in England during the 50s, 60s, and 70s. Its scent is described as a very sweet floral with notes of carnation, sweet pea, lily of the valley, jasmine, hyacinth, lilac, and tuberose. The perfume was available in Eau de Toilette and higher concentrations.
Despite its discontinuation, the fragrance has left a lasting impression, with some people still cherishing their old bottles. The scent is often associated with fond memories and nostalgia for the past. Some people have even managed to find modern perfumes with similar scents, such as Guerlain's Jardins de Bagatelle, although it's not quite the same.
For those longing to smell the vintage scent again, some companies specialize in creating scents that smell nearly identical to discontinued perfumes. These companies use their expertise and technology to revive beloved fragrances, offering a chance for people to reconnect with the past through their sense of smell.
The discontinuation of In Love by Norman Hartnell serves as a reminder of the evolving nature of the fragrance industry. While new scents are constantly being introduced, the discontinuation of iconic perfumes like In Love leaves a void for those who cherished them. Despite its unavailability, the fragrance continues to live on in the memories and experiences of those who wore it and those who still reminisce about its unique and beloved scent.
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Similar perfumes include Guerlain's Jardins de Bagatelle and Pretty Peach
Norman Hartnell's In Love was a popular fragrance for women in England during the 1950s, 60s, and 70s. It was discontinued in 1988, but its floral scent with notes of carnation, sweet pea, lily of the valley, jasmine, hyacinth, lilac, and tuberose is still remembered fondly by many.
For those seeking a similar scent, Guerlain's Jardins de Bagatelle is often mentioned as a close match. While it captures the vintage, floral essence of Hartnell's In Love, some note that it lacks a certain "something." Thus, it may not entirely satisfy those seeking an exact replica of the original fragrance.
Another perfume that bears resemblance to Hartnell's In Love is Avon's Pretty Peach. This fragrance is often associated with youthful memories, as it was commonly used by younger women before they graduated to more mature perfumes. Its sweet, powdery, soft, and extremely feminine scent may remind some of the iconic In Love.
While these modern perfumes offer similar olfactory experiences, they cannot perfectly replicate the unique, nostalgic scent of Norman Hartnell's In Love. The original fragrance continues to be cherished, with some seeking to recreate it through fragrance oils or diffusers.
For those longing to recapture the magic of In Love, companies like Scentmatchers offer services that create scents nearly identical to discontinued perfumes. This allows devotees of In Love to continue enjoying their beloved fragrance, even though it is no longer produced.
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Frequently asked questions
In Love is a fragrance by Norman Hartnell that was launched in 1946 and was popular in England in the 50s, 60s, and 70s. It was discontinued in 1988.
Hartnell in Love has a sweet, floral scent with notes of carnation, sweet pea, lily of the valley, jasmine, hyacinth, lilac, and tuberose. It is described as very feminine, classy, and modern.
You may be able to find original bottles of Hartnell in Love through auction sites or online fragrance communities.
Yes, some similar perfumes include Guerlain's Jardins de Bagatelle, Pretty Peach by Avon, and Sea Jade by Yardley.
Yes, companies like Scentmatchers and Fragrance Revival specialize in creating scents that are nearly identical to discontinued perfumes. They offer a money-back guarantee if you are unhappy with the scent.
