Anisha Riggs
In addition to her entrepreneurial ventures, supermodel Christie Brinkley has been the face of several perfumes. Chanel No. 19, which Brinkley endorsed in a 1978 ad, and her own fragrance, Believe, launched in 1998, are two of the most notable scents associated with the model. Brinkley's signature scent is said to be Laura Mercier's Almond Coconut Milk Soufflé Body Crème, which she also wears as a fragrance.
| Characteristics | Values |
|---|---|
| Year | 1978 |
| Brand | Chanel |
| Perfume | Chanel No. 19 |
| Product | Print perfume advert |
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What You'll Learn
Christie Brinkley's signature fragrance, Believe
Believe is the signature fragrance of Christie Brinkley, the iconic model and actress. Brinkley has been the face of Chanel N19, but in 1998 she released her own perfume, Believe. This was the same year that Playboy readers voted Brinkley one of the 100 Sexiest Women of the 20th Century.
Believe was released in the Spring of 1998, and was the first fragrance to be released under Brinkley's name. Brinkley has been considered to embody the ideal, all-American look, with her blonde hair, blue eyes, slim figure, and soft features. Her fragrance, Believe, is an extension of her timeless beauty and iconic modelling career.
In addition to her fragrance, Brinkley has also ventured into other entrepreneurial pursuits, including eyewear, clothing patterns, and skincare. She has also promoted a line of hair extensions, a sparkling wine label, and a range of eyeglasses and sunglasses. Brinkley is known for her business acumen and has built a significant net worth, with financial holdings in 2019 estimated at US$80 million.
Believe is a testament to Brinkley's success and longevity in the fashion and beauty industries. With her signature fragrance, she invites her fans to embrace her world and experience a piece of her timeless beauty and elegance. The scent is a reflection of Brinkley's own style and personality, offering a unique olfactory experience for those who wear it.
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Chanel No 19, which Brinkley was the face of
Chanel No 19, which Christie Brinkley was the face of, is a perfume by the luxury fashion house Chanel. Brinkley, an iconic model, fronted an advertising campaign for the fragrance in 1978. A vintage print advert from that year features Brinkley kissing a man.
Chanel No 19 was created by French perfumer Henri Robert in 1970. The scent is a fresh, green, and woody fragrance with notes of iris, rose, and musk. The perfume is named after the birthday of Coco Chanel, the founder of the Chanel fashion house, who was born on August 19, 1883.
Chanel No 19 was the first perfume to feature a celebrity endorsement, with Brinkley's face adorning the advertising campaign. The model, who was discovered in a Paris post office in 1973, had previously appeared in campaigns for brands such as Chanel and has graced the covers of more than 500 fashion magazines, including Vogue, Harper's Bazaar, and Cosmopolitan.
Brinkley has also lent her name to several other beauty and fashion projects, including her own fragrance, Believe, released in 1998, and a line of prescription glasses and sunglasses called Christie Brinkley Perspectives, which launched in 1994. She has also designed clothing patterns for Simplicity Pattern and jewellery for a collection manufactured by Swank.
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Brinkley's skincare and beauty products
Christie Brinkley has been the face of Chanel N19, as seen in a 1978 print advertisement. In 1998, she also released her own fragrance called 'Believe'. Brinkley has also ventured into various entrepreneurial pursuits, including her own line of skincare and beauty products.
Christie Brinkley's Skincare and Beauty Products
Christie Brinkley promotes her own line of skincare and beauty products, called Christie Brinkley Authentic Skincare. While her skincare line was still in development in 2014, she shared some of her favourite products and beauty tips with Harper's Bazaar.
Brinkley's skincare routine is simple: she starts by cleansing, then exfoliating, and finally moisturising. She uses Olay's Regenerist line and Clarins neck cream, and always wears sunscreen to protect her skin. She also emphasises the importance of hydration, drinking lots of water and taking Epsom salt baths.
For her makeup, Brinkley likes to play with different looks. For her day-to-day look, she uses neutral and golden tones to warm up her skin. She starts with a primer to fill in any lines and improve the staying power of her makeup, followed by Giorgio Armani foundation and Nars Illuminator. On her eyes, she wears brown liner and black mascara from brands like Laura Mercier, Bobbi Brown, or Nars. She favours nude lip glosses, such as Bobbi Brown in Bronzed Heather, but also uses lip liner for a fuller look.
When going to an event, Brinkley adds false lashes and creates a '60s-inspired cat eye with liquid liner. She also shared her hair care routine, which includes shampooing and conditioning every other day with Fekkai Salon Technician Color Care and using a root volumizer from Pantene Pro-V or Kérastase Paris. She also uses hair extensions from her Hair2Wear line to add thickness and volume to her hair.
In addition to her skincare and beauty routines, Brinkley also shared insights into her diet and lifestyle choices, including her vegetarian diet and her love of cappuccinos.
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Brinkley's favourite bath products
Christie Brinkley has promoted a variety of beauty and bath products throughout her career. In 1998, she released her signature fragrance, 'Believe'. Brinkley has also been the face of Chanel N19.
In terms of her bath products, Brinkley has expressed her love for taking Epsom salt baths, especially when she was performing in Chicago. She also mentioned that she exfoliates her body regularly and has been trying samples of different exfoliators to create the best one. Brinkley moisturizes with Laura Mercier Almond Coconut Milk Soufflé Body Crème, which she loves so much that she also wears it as her fragrance.
Brinkley also has her own skincare line, which includes a cleanser and a Clarins neck cream. She emphasizes the importance of wearing sunscreen daily and uses an SPF that she is formulating for her skincare brand. She previously used fruit acid facials but has found that her skin is clearer without them. She also drinks a lot of water to keep her skin hydrated.
In addition to bath products, Brinkley has endorsed Hair2Wear, a line of hair extensions, and has her own line of prescription glasses and sunglasses called Christie Brinkley Perspectives. She takes care of her hair by shampooing and conditioning every other day with Fekkai Salon Technician Color Care and applying a root volumizer from Pantene Pro-V or Kérastase Paris.
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The perfume industry's use of celebrity endorsements
The use of celebrity endorsements in the perfume industry is a trend that has been rising over the past few years. Perfume brands are always looking for ways to catch the eye of the consumer, and celebrity endorsement is one of the most efficient ways to do this. Celebrity endorsements raise brand awareness and catch the attention of consumers. For example, Chanel's decision to have Brad Pitt endorse Chanel No. 5 was a strategic move to generate buzz and intrigue around the perfume.
Celebrities bring credibility to the brands they endorse, and their influence on consumers can be significant. Many consumers look up to celebrities as role models and trust their product choices. For instance, in the TV commercial for J'adore, Charlize Theron is portrayed as a strong and beautiful woman, and consumers may aspire to embody these qualities by purchasing the perfume she endorses.
The fragrance industry is expected to experience significant growth, reaching an estimated $45.6 billion by 2018. This growth potential makes it an attractive licensing opportunity for celebrities. Celebrities can receive between a 5-10% royalty rate on perfume sales, along with upfront payments for licensing their names. Endorsing perfumes can be a lucrative deal for celebrities, and they often have limited responsibilities in these agreements.
Some celebrities even create their own fragrance brands, such as Lady Gaga's Fame perfume, which featured innovative fluid technology that turned the black-coloured juice invisible once airborne. This unique feature helped capture the attention of consumers, especially those in the younger age groups that the industry is targeting.
While some consumers are influenced by celebrity endorsements, others are sceptical. Some question whether celebrities genuinely use the perfumes they endorse and view these partnerships as purely business transactions. However, celebrity endorsements can still impact purchasing decisions, even if consumers are aware of the marketing tactics involved.
In the case of Christie Brinkley, she has indeed been associated with perfumes. Notably, she appeared in a 1978 print advertisement for Chanel No. 19, kissing a man. Additionally, in the spring of 1998, she released her own signature fragrance called Believe.
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Frequently asked questions
Christie Brinkley has been the face of Chanel N19.
Yes, in 1998, Christie Brinkley released her own fragrance called 'Believe'.
Christie Brinkley is a famous model who has appeared on the cover of more than 500 fashion magazines, including Vogue, Harpers Bazaar, and Cosmopolitan. She is also an entrepreneur, promoting her own line of beauty products, hair extensions, eyewear, and clothing patterns.
