
Kate Middleton, the Princess of Wales, is rumoured to be a fan of Jo Malone perfumes. In fact, she reportedly chose Jo Malone London's Orange Blossom as the signature scent for her wedding to Prince William in 2011. The fragrance is said to be a warm and bright floral scent with citrusy notes of tangerine and orange blossom. Apart from this, Kate has also been linked to other perfumes, including Illuminum's White Gardenia Petals, which she allegedly wore on her wedding day.
| Characteristics | Values |
|---|---|
| Brand | Jo Malone London |
| Perfume | Orange Blossom |
| Type | Cologne |
| Scent | Citrus, floral |
| Notes | Tangerine, orange blossom, iris, vetiver |
| Other products | Candles, diffusers, body and hand wash, body and hand lotion |
| Price | £29.99 |
| Alternative | Illuminum White Gardenia Petals |
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What You'll Learn

Kate Middleton's signature scent
Kate Middleton, the Princess of Wales, is said to have a signature scent: Jo Malone London Orange Blossom. The cologne, which was first released in 2003, features white floral notes of tangerine and orange blossom, grounded by earthy green notes of iris and vetiver.
Kate's admiration for citrus fragrances is well documented, and she reportedly chose Jo Malone London's Orange Blossom as the signature scent for her wedding to Prince William in 2011. According to British Vogue, she ensured that the aroma from the brand's Orange Blossom candles filled Westminster Abbey during the ceremony.
Kate is also rumoured to have worn Illuminum White Gardenia Petals, another white floral fragrance, for her wedding. This scent included notes of gardenia, lily of the valley, and jasmine, anchored by sheer, clean woods. However, this fragrance has since been discontinued.
In addition to her signature scent, Kate Middleton is said to be a fan of Jo Malone's Wood Sage and Sea Salt cologne. This fragrance is described as mellow and breezy, with a botanical lean, and features a solid base note of sage.
While Kate Middleton's signature scent is from Jo Malone London, it has been reported that a similar fragrance is available at Zara for a more affordable price.
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Jo Malone London Orange Blossom
Kate Middleton, the Princess of Wales, reportedly loves Jo Malone London's Orange Blossom cologne. The scent, which was first released in 2003 when Jo Malone CBE was still part of the company, is described as a "shimmering garden oasis" with notes of clementine flower, orange blossom, and water lily, and warm undertones of orriswood and balsamic vetiver. It is said to be a sparkling floral accord with a subtle spicy facet that enhances the shimmering blossoms.
The Jo Malone London Orange Blossom cologne is part of the brand's iconic fragrance portfolio, which is revered by many, including royalty. The cologne is available in various forms, including candles, diffusers, body and hand wash, and body and hand lotion. The perfume is meant to be combined and layered with other fragrances and bath and body products to create a unique, individual scent.
Kate Middleton's admiration for citrus fragrances is well-known, and she reportedly chose the Orange Blossom scent as the signature fragrance for her wedding to Prince William in 2011. She ensured that the aroma from Jo Malone London's Orange Blossom candles filled Westminster Abbey during her ceremony.
The Jo Malone London brand is famous for its exquisite fragrances and popular candles, but this luxury comes at a hefty price. However, there are budget alternatives available, such as a similar fragrance sold at Zara for £30.
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Other perfumes Kate Middleton wears
Kate Middleton's favourite perfume is widely reported to be Jo Malone London's Orange Blossom. However, she has also been known to wear other perfumes.
For her wedding to Prince William in 2011, Kate chose Illuminum's White Gardenia Petals. This perfume is a delicate blend of white gardenia, lily, and jasmine, with undertones of amber wood. It is described as "sophisticated yet subtle," making it a fitting choice for a royal bride.
Kate Middleton is also rumoured to enjoy white floral and citrus scents in general. Perfumer Lisa Hipgrave notes that "orange blossom and gardenia are very evocative florals that often give rise to nostalgic memories of loved ones and childhood." Thus, these fragrances are often used in solar floral-type perfumes, combined with citrus notes to add a sparkling touch.
Kate Middleton's other reported favourite perfumes include Jo Malone's English Pear & Freesia and Wood Sage & Sea Salt. The latter is described as a mellow and breezy botanical scent with a solid base note of sage. It is said to be easy-going, relatable, and grounded, making it a versatile fragrance that can be worn daily without hesitation.
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Jo Malone's Wood Sage and Sea Salt
Kate Middleton is a fan of Jo Malone perfumes and is said to particularly love the Orange Blossom scent. However, another fragrance by the brand that has been widely talked about is Wood Sage and Sea Salt.
Wood Sage and Sea Salt is a unisex fragrance by Jo Malone London, launched in 2014. It is described as an "invigorating, fresh woody fragrance" that evokes the "rush of the windswept shore". The perfume includes notes of ambrette seed, sea salt, and sage, along with red algae and grapefruit. The scent is said to be mellow, breezy, and botanical, with a base note of sage that is popular in candles as well.
The perfume is inspired by the British coast and aims to evoke a sense of pleasure, freedom, and escape into nature. It is a unique blend of wood and sea, providing a natural depth and a sense of freshness. The advertising campaign for the fragrance was photographed by Tim Walker in Northumberland, capturing the essence of the British beach.
Wood Sage and Sea Salt is a popular choice for those seeking a relaxed and easy-to-wear fragrance. It is light and fresh, with a subtle salty note, making it an ideal summer scent. While some users have noted that the scent does not last long, it is well-loved for its unique combination of wood and sea, providing a natural depth and a sense of freshness.
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Illuminum White Gardenia Petals
Kate Middleton, the Duchess of Cambridge, wore Illuminum White Gardenia Petals on her wedding day. The fragrance, launched in 2011, is a blend of floral notes, including gardenia, lily, lily-of-the-valley, jasmine, and ylang-ylang, with base notes of precious woods and amber. It is described as a "dreamy, soapy white floral" with a subtle hint of jasmine and a soft, quiet, and mellow scent.
The Illuminum collection is designed for those seeking "something exquisitely simple and stylish." With only eight carefully selected ingredients, it is meant to be worn casually and to enhance one's mood without being overpowering.
However, there have been reports of discrepancies in the fragrance's composition over time. Some reviewers who purchased the perfume after the royal wedding noted that it differed from the original batch, with the newer version bearing musky notes that were not present in the earlier formulation.
Unfortunately, the Illuminum White Gardenia Petals perfume is no longer in production, but it seems to have left an impression as a timeless and elegant fragrance, befitting the occasion of a royal wedding.
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Frequently asked questions
Kate Middleton reportedly loves Jo Malone London's Orange Blossom, a citrusy floral scent.
Kate Middleton is rumoured to be fond of white floral and citrus scents. She has also been known to wear Illuminum White Gardenia Petals, another white floral fragrance.
The Jo Malone London Orange Blossom Cologne is available for £29.99.










































