The Base Notes Of Michael Jordan's Cologne Revealed

Michael Jordan has released several colognes, including the aptly named Jordan, Jordan Drive, Jordan Power, Michael Jordan, and Michael Jordan Legend. The base notes of these colognes vary, but the base notes of the original Michael Jordan cologne are sandalwood, musk, and patchouli.

Michael Jordan's cologne was a 'phenomenal failure'

Michael Jordan is a legend in the world of basketball, but his foray into the world of fragrance was less successful. His self-titled cologne, launched in 1996, was a "phenomenal failure".

The cologne was released at a time when Jordan was at the height of his fame, fresh from winning a fourth NBA championship and with the upcoming release of Space Jam. It was created by the design house Bijan with a $20 million ad campaign, and the logo was an instantly recognisable black silhouette of Jordan's head on a red background. The fragrance notes included cypress, grapefruit, lemon, cognac, geranium, cedar needles, Brazilian rosewood, fir, juniper berries, lavender, incense, green tea, clary sage, clove, sandalwood, musk and patchouli.

Despite the strong branding and initial sales, the cologne received poor reviews. One critic described it as "overripe citrus and hairspray", while another said it was "hands down the most foul cologne I've ever smelled...It smelled like aged butt cheese in a baseball glove."

So what went wrong? According to fragrance expert Marian Bendeth, the cologne missed the mark on its target demographic. The minimalist marketing may have appealed to young people, but the scent itself was too mature. Bendeth describes it as a "sporty fragrance sophisticated enough to go into a boardroom", more suited to an older audience.

While the Michael Jordan cologne may have been a failure, Jordan has had more success with other fragrances. Jordan Drive, Jordan Power, Jordan Legend and Jordan Energy have all received positive reviews and continue to be popular today.

The cologne was released in 1996

Michael Jordan's self-titled cologne was released in 1996, and while it was initially a commercial success, it received mixed-to-negative reviews. The cologne was released at the height of Jordan's fame, just months after winning his fourth NBA championship, and in the same year as the release of Space Jam. The cologne was priced between $12 and $36, depending on the bottle size, and was marketed with a $20 million advertising campaign from Bijan, featuring a silhouette of Jordan's head on a red background.

The cologne sold well initially, grossing $40 million in sales in the first seven weeks and winning two awards from The Fragrance Foundation: Men's Fragrance Star of the Year and Men's National Advertising Campaign of the Year. However, despite the initial hype, the reviews for the fragrance were largely negative. Many people who bought the cologne felt that it wasn't worth the money, with some describing the scent as "overripe citrus and hairspray" and "aged butt cheese in a baseball glove."

The cologne was targeted at 16-to-34-year-old men, but it seems to have been mostly purchased by younger fans of Jordan, with one reviewer recalling that "you would have every fourth grader wearing half the bottle the next day at school." The scent also gained a reputation as a "gym fragrance," with several reviewers describing it as fresh and clean, but not particularly long-lasting.

While the Michael Jordan cologne may not have stood the test of time, it remains a nostalgic piece of the 90s for many, and a reminder of Jordan's influence both on and off the basketball court.

It was created by Steve DeMercado

Michael Jordan is not just a basketball legend but also a fragrance mogul. His cologne, launched in 1996, was created by the world-renowned master perfumer, Steve DeMercado, who has also crafted scents for the likes of Givenchy, Marc Jacobs, Calvin Klein, Estee Lauder, and Coty. DeMercado's expertise is evident in the intricate composition of the Michael Jordan cologne.

The cologne's top notes include cognac, cedar leaf, geranium, lemon, rosewood, and cypress, creating an initial impression of sophistication. The middle notes, comprising juniper berry, green tea, fir needles, fresh-cut grass, suede, lavender, clove leaf, green tea, Clary sage, and incense, add depth and complexity to the fragrance. Finally, the base notes of musk, sandalwood, and patchouli provide an inviting and musky finish.

DeMercado's creation reflects Jordan's personality and interests, with notes that reference his love for basketball, golf, and cigars. The cologne's woody and spicy accords strike a perfect balance, making it versatile enough for both daytime and casual wear.

The Michael Jordan cologne was an innovative fragrance ahead of its time. Its unique blend of scents and the iconic branding, featuring a silhouette of Jordan's head, made it an instant success upon its release. However, the fragrance was initially targeted at the wrong demographic, leading to mixed reviews from consumers. Despite this, the cologne has gained a cult following over the years, with many nostalgic fans still cherishing the scent.

Steve DeMercado's craftsmanship in creating the Michael Jordan cologne is undeniable, and it remains a testament to his skill and creativity as a master perfumer.

It has a mix of citrus, woody, and spicy notes

The Michael Jordan cologne is a mix of citrus, woody, and spicy notes. The cologne, which debuted in 1996, was created by world-renowned master perfumer Steve DeMercado. The top notes of the fragrance include cognac, cedar leaf, grapefruit, lemon, rosewood, and cypress, giving it a fresh and citric scent. The middle notes consist of juniper berry, green tea, fir needles, clove leaf, lavender, and incense, adding a crisp and spicy touch. The base notes, musk, sandalwood, and patchouli, provide a deep and woody musk that rounds out the fragrance.

The cologne's packaging is simple yet elegant, with a transparent glass bottle and the Jordan logo at the base. The black bottom of the bottle is reminiscent of a basketball sneaker, and the promotional kit featured five tiny spray bottles, each representing one of the elements that made up the fragrance: "Cool," "Rare Air," "Sensual," "Pebble Beach," and "Home Run."

While the cologne received some negative reviews, with people describing it as synthetic and cheap, it also has a loyal following, evoking nostalgia for the 90s and Michael Jordan's career. The scent has been described as distinguished, sporty, and sophisticated, and its longevity and projection are noted to be average. Overall, the Michael Jordan cologne offers a blend of citrus, woody, and spicy notes, creating a unique and memorable fragrance.

It can be purchased online

Michael Jordan's cologne can be purchased online from several retailers, including Amazon, Jomashop, FragranceNet, FragranceX, and Maxaroma. The cologne is available in different-sized bottles, ranging from 0.5 oz to 3.4 oz, and prices vary depending on the seller and bottle size.

The cologne, launched in 1996, features a blend of oriental woods, musk, and spices, with top notes of cypress, grapefruit, lemon, cedar needles, Brazilian rosewood, geranium, and cognac. It has middle notes of juniper berries, lavender, fir, green tea, clary sage, cloves, and incense, and base notes of sandalwood, patchouli, and musk.

Reviews of the fragrance are mixed, with some praising its unique, clean smell and longevity, while others find it too synthetic and citrus-heavy. It is recommended for casual wear, with some reviewers noting its nostalgic value for those who grew up in the 1990s.

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