The Top-Selling Men's Cologne: What's The Secret?

what is the #1 men

There are many men's colognes on the market, but which is the #1? The answer to this question is subjective and depends on individual preferences, but several colognes are repeatedly mentioned in lists of top men's colognes. One such cologne is Bleu de Chanel, which has a woody-aromatic fragrance that is both sophisticated and elegant. Another popular option is Dior's Sauvage, a fresh and spicy fragrance with notes of bergamot and black pepper. Other notable mentions include Creed Aventus, a crisp and fruity fragrance, and Le Labo's Santal 33 and Another 13.

Characteristics Values
Name Bleu de Chanel EDT
Creator Jacques Polge
Opening notes Citrus-fresh, grapefruit, lemon, mint, pink pepper
Heart notes Ginger, nutmeg, jasmine
Base notes Incense, vetiver, sandalwood, cedar, white musk, patchouli
Longevity Long-lasting
Sillage Moderate

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Woody fragrances

One of the most popular woody fragrances for men is Bleu de Chanel. This scent has a highly distinctive citrus-fresh opening, with grapefruit and lemon at the forefront. Mint and pink pepper also give the opening some crispness. The spicy heart includes ginger, nutmeg, and jasmine before it settles into base notes of incense, vetiver, sandalwood, cedar, white musk, and patchouli. It is a versatile fragrance that can be worn day or night and is appropriate for every season.

Another popular option is Dior Sauvage. This fragrance is inspired by wide-open spaces, wild and rugged western landscapes, and the desert sun. It has top notes of bergamot and black pepper, middle notes of Sichuan and pink pepper, vetiver, geranium, lavender, and patchouli, and a base of cedar, labdanum, and Ambroxan. It is a versatile fragrance that can be worn day or night and is suitable for all seasons.

For a more affordable option, Cremo Spice & Black Vanilla is a vibrant and woody eau de toilette that is perfect for daily wear during the fall and winter months. It has top notes of cardamom, middle notes of musky cashmere wood, and a base of warm and sweet bourbon vanilla and earthy vetiver.

If you're looking for something unique, Gucci Guilty Elixir de Parfum blends potent Ambrofix (which smells dry and woody) with smoother notes of orris butter, vanilla extract, benzoin, and nutmeg. It's a refreshing, smoky, and leathery fragrance that will leave a lasting impression.

For a classic option, try Ralph Lauren Polo Black. This bold and aromatic fragrance combines iced mango, lemon, and tangerine with sandalwood, sage, and patchouli noir for a bittersweet result. It's a classic scent that will never go out of style.

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Aromatic fragrances

2 by Comme Des Garcons

An intoxicating and exotic cologne that’s a unique mix of woody, oriental, floral, and aromatic scents. With key notes of aldehydes, ink, magnolia, nutmeg, angelica, tea, incense, bay, coriander, cedar, patchouli, vetiver, mandarin, caraway, cinnamon, mate, amber, and labdanum, this cologne gives an intriguing and mysterious fragrance.

La Nuit de l'Homme by Yves Saint Laurent

Bright, masculine, and fresh, this cologne has subtle intense and sensual scents too. The key notes of cardamom, cedar, and coumarin are rather contrasting, which gives this cologne a complex and aromatic smell that’s surprisingly delectable.

The Original by Eight & Bob

This cologne has an aromatic and classic scent with a dash of French glamour. With top notes of cardamom, lemon, and pink pepper, mid notes of dried wood, labdanum, and violet leaves, and a base of sandalwood and vetiver, it is extremely sophisticated; so much so that it was JFK’s cologne of choice.

Gentleman by Givenchy

Gentleman has a wonderfully contrasting smell of powerful woods and delicate florals, which overall give this cologne an aromatic woody fragrance. Key notes of iris, patchouli essence, and black vanilla give this cologne an overall charismatic and charming scent, perfect for men trying to appeal to the ladies.

Sunday Cologne by Byredo

This fragrance has a rather classic, crisp scent that’ll let others know you’re poised and always in control. With top notes of bergamot, cardamom, and star anise, mid notes of geranium, incense, and lavender, and a base of moss, patchouli, and vetiver, this fragrance is indeed aromatic but still casual enough for lazy Sundays.

Ralph Lauren Polo Black

A bold fusion of iced mango, lemon, and tangerine is combined with sandalwood, sage, and patchouli noir for a bittersweet end result. Bold and aromatic, it’s the ultimate scent to get noticed in.

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Citrus fragrances

Bleu de Chanel

This woody-aromatic fragrance has a highly distinctive citrus-fresh opening, with grapefruit and lemon at the fore. Mint and pink pepper also give the opening some crispness. The spicy heart includes ginger, nutmeg, and jasmine before it settles into base notes of incense, vetiver, sandalwood, cedar, white musk, and patchouli. It is versatile, elegant, and clean, making it a go-to cologne for many men and suitable for all seasons.

Dior Sauvage

Dior Sauvage is a fresh and spicy fragrance with top notes of bergamot and black pepper, followed by middle notes of Sichuan and pink pepper, vetiver, geranium, lavender, and patchouli. The base notes are cedar, labdanum, and Ambroxan. It is a spicier, bolder alternative to Chanel Bleu but still very versatile and suitable for most occasions.

Coach for Men

Released in 2017, Coach for Men features notes of nashi pear, bergamot, cardamom, vetiver, suede, geranium, and coriander. It is a versatile, easy-going, and moderately priced fragrance that is perfect for the office.

D&G Light Blue Pour Homme

This fragrance by Dolce & Gabbana has prominent citrus notes, including grapefruit, bergamot, and Sicilian mandarin. The heart notes add a touch of spice with pepper, rosemary, and juniper, while the base is musk, incense, and oakmoss. It is an uncomplicated, fresh scent that is perfect for the office or the beach.

Acqua di Parma

Acqua di Parma's Colonia is a fresh, citrusy scent that suits any occasion. It includes key notes of lemon, bergamot, lavender, and patchouli.

Issey Miyake L'Eau d'Issey Pour Homme

This fragrance has a citrusy opening note of yuzu (an Asian citrus fruit) that is enhanced by notes of bergamot and lemon. It also has spicy and woody notes, including nutmeg and cinnamon, giving it a contrasting appeal. It is a versatile fragrance that every man needs on his shelf.

Other Notable Mentions

  • Terre D'Hermes Parfum
  • Atelier Cologne Clementine California
  • Chanel Allure Homme Sport
  • Dior Homme Cologne
  • Hugo Boss Bottled Night
  • Tom Ford Mandarino di Amalfi
  • Givenchy Blue Label
  • Guerlain Aqua Allegoria in Mandarine Basilic
  • Atelier Cologne Orange Sanguine
  • Chanel Allure Homme Edition Blanche

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Spicy fragrances

Free d'Homme by CoSTUME NATIONAL

A unique blend of citrus and amber with top notes of lime and lemon, saffron, and incense. It's an affordable, long-lasting option with strong projection, making it perfect for cold winter days.

L'Eau d'Issey pour Homme Vetiver by Issey Miyake

A balance of spicy vetiver, ginger, and warm sage. This vegan and mostly natural fragrance is perfect for everyday wear during the colder months. While it's affordable, it lacks longevity, requiring frequent touch-ups throughout the day.

Bad Boy Dazzling Garden by Carolina Herrera

A well-rounded, everyday fragrance with a sage-heavy middle balanced by pepper and bergamot for spice. It has great performance, with strong projection and a skin scent after 2-4 hours. Suitable for men aged 20-50.

Althaïr by Parfums de Marly

A unique, luxurious, and niche fragrance with a perfect balance of booze, vanilla, and musky wood. Suitable for morning to night, this scent is ideal for transitioning from the boardroom to the whisky bar. While it has good performance, it could offer more longevity for the price.

Gentleman Society Extreme by Givenchy

A well-priced, long-lasting fragrance with a nice musky spice. It's a great all-around option for the office, home, and formal events. However, it's not significantly better than the standard Gentleman Society, so opt for whichever is cheaper.

Bleu Noir Parfum by Narciso Rodriguez

A soft, warm spice with top notes of mandarin, musk, and suede. It's not a spice bomb but a subtle, well-balanced fragrance that's perfect for everyday wear. It has great performance, with good longevity and sillage. Suitable for men aged 20-60.

Blackpepper by Comme des Garçons

An approachable, mysterious, and sophisticated scent with top notes of black pepper, cedar, oud, and musk.

Born in Roma Yellow Dream by Valentino

A sweet-but-spicy blend with top notes of ginger, gingerbread, vanilla, pineapple, cedar, and mandarin. It's a refreshing scent perfect for spring and summer.

Althaïr by Parfums de Marly

A delicious, edible-feeling fragrance with notes of cardamom, cinnamon, praline, musk, and vanilla. This comforting scent is perfect for colder months.

Epices Exquises by Guerlain

A scent like a spiced coffee with an espresso shot for the senses. It has a warm, spicy coffee heart with smoky musks like patchouli and sandalwood and fresh hints of green angelica. Perfect for a romantic night out.

Zafferano by Acqua di Parma

A conversation-starting, unisex scent with a subtle, light saffron note. It won't dominate a room, making it ideal for the office.

Spice Must Flow by Etat Libre d'Orange

A floral spicy scent with a Turkish rose core and a trio of ginger, cardamom, and incense. Despite the floral notes, it's better suited for cold weather.

Obsession for Men by Calvin Klein

A legendary, complex, and harmonious blend of cinnamon, coriander, myrrh, nutmeg, vanilla, musk, and amber. It's a sultry yet safe option that won't make anyone feel weird in a co-working space.

Marrakech Intense by Aesop

A signature scent that won't get lost in the bar, with notes of cardamom, clove, and sandalwood. It skews towards cold weather months but wears year-round.

Intoxicated by Kilian

A debonair and sumptuous scent, like a velvet dinner jacket in a bottle. It's perfect for date nights, VIP buttoned-up affairs, and unbuttoned affairs.

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Leather fragrances

Tom Ford Ombré Leather Eau de Parfum

This cologne strikes a perfect balance between sophistication and wearability. While the leather note is unmistakable, it is not overpowering, thanks to the amber and patchouli base that gives it a warm, herbal vibe. It's suitable for both day and night, evoking the image of an oil baron rather than a cowboy. Cardamom, jasmine sambac, and moss complement the leather note, creating a gentlemanly scent.

Tom Ford Tuscan Leather Eau de Parfum

Tom Ford's Tuscan Leather is an intense, aggressive interpretation of leather. The leather note almost overpowers the other elements but is balanced by sweeter top notes, adding a touch of smoothness. The dry-down is warm and woody, reminiscent of perfectly worn-in bespoke shoes or vintage car seats. With notes of raspberry, saffron, thyme, jasmine, and amber, it's a luxurious choice.

Perfumehead Cosmic Cowboy Extrait de Parfum

This boozy, smoky fragrance from Perfumehead takes you back to the cowboy-filled honky-tonks of the 1970s Sunset Strip. Cinnamon, orris root, whiskey, tobacco root, and black musk create a cozy and sensual scent, like finding a vintage leather jacket that fits like a glove. It's an intriguing, story-telling fragrance that exudes warmth and sensuality.

D.S. & Durga Leatherize Eau de Parfum

D.S. & Durga's Leatherize is designed as an enhancer—a lighter fragrance meant to be layered with others. However, it's just as impressive on its own, with a sharp, masculine edge. This interpretation of leather is warm, smooth, and slick, reminiscent of a '70s Camaro. It's an excellent choice for those who want to make a statement with their fragrance.

Louis Vuitton Nuit de Feu

Nuit de Feu by Louis Vuitton is a unique, deceptively simple fragrance. It opens with a strong incense note, creating a smoky, otherworldly aura. As the smoke clears, smooth leather emerges, followed by musk and oud, resulting in a seductive, sweaty skin feeling. It's an alluring and mysterious scent that will leave a lasting impression.

Memo Paris African Leather Eau de Parfum

African Leather by Memo Paris takes a different approach to spices, using warm and smooth spices instead of peppery ones. This fragrance is bold yet subtle, lasting for hours without being overwhelming. The spices add texture and a bright, sunny vibe to the distinctive leather note, enhanced by touches of earthy and green herbs. It's a confident choice for those who want to stand out.

Byredo Bibliotheque Eau de Parfum

Byredo's Bibliotheque is a surprising fragrance, opening with fruity peach and plum top notes. However, these notes soon give way to a deeper, more complex scent, reminiscent of the stacks of an old library. The sweetness lingers, complemented by florals and leather, like turning the pages of a book. It's a sophisticated fragrance with excellent depth.

Ferragamo Intense Leather Eau de Parfum

Most leather colognes emphasize warmth, sweetness, and spice, but Ferragamo's Intense Leather takes a different path. While there is spice in the opening, it's complemented by citrus and florals, resulting in a lighter, fresher take on leather. The leather note is ever-present but feels airy and crisp, perfect for those who want a leather fragrance that's not too heavy.

Chanel Les Exclusifs de Chanel Cuir de Russie

Chanel's Cuir de Russie is a subtle, dry interpretation of leather, inspired by Coco Chanel's brief affair with Russian Grand Duke Dmitri Pavlovich. It has a distinct Slavic influence, combined with fresh, clean florals, making it ideal for a snowy day. This fragrance exudes sophistication and elegance, with a delicate leather note that adds a touch of masculinity.

Frequently asked questions

According to GQ, the best men's cologne for year-round wear is Le Labo Thé Matcha 26.

Colognes feature a lower amount of fragrance oil in their compositions. Colognes are typically formulated with 2-4% fragrance oil, while perfumes contain around 20%.

The primary differentiator between colognes is the percentage of perfumed oils used in the product. The types include Eau Fraiche, Cologne/Eau de Cologne/EDC, Eau de Toilette/EDT, Eau de Parfum/EDP, and Parfum/Extrait de Parfum.

When choosing a cologne, consider your budget, the types of scents you are drawn to, and your lifestyle. It is also recommended to try on the cologne before buying it, as fragrances smell different on everyone.

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