
Erykah Badu is an American singer-songwriter known for her distinctive style and neo-soul sound. In February 2020, Badu announced that she would be releasing a line of vagina-scented incense called 'Badu's Pussy' or 'Badu Pussy' as part of her new online store, Badu World Market. The incense is said to have been created by burning cut-up pieces of Badu's underwear, with even the ash being included in the final product.
| Characteristics | Values |
|---|---|
| Name | Badu's Pussy |
| Inspiration | Badu's "superpower" |
| Ingredients | Burned pieces of Badu's underwear |
| Other products in Badu World Market | Bespoke clothing and accessories, apothecary products |
Explore related products
What You'll Learn

Erykah Badu's ''Badu's Pussy' incense is made from her underwear
Erykah Badu is releasing an incense called "Badu's Pussy," based on the smell of her vagina. The incense is made from Badu's underwear, which she cut into pieces and burned. "Even the ash is part of it," she told 10 Magazine. The singer also shared that there is an "urban legend" that her vagina has special powers: "The men that I fall in love with, and fall in love with me, change jobs and lives."
Badu's incense is part of a new trend of scented products inspired by erogenous zones. Gwyneth Paltrow also released a candle that she says smells like her vagina, which was launched through her wellness brand Goop. Badu's product, however, is not inspired by Paltrow's. Instead, it is a unique creation that stems from Badu's desire to stand out and be a "nonconformist."
The process of creating "Badu's Pussy" is quite personal, as it involves burning the singer's underwear. Despite this, Badu is excited to share her product with the world. "The people deserve it!" she said. The incense will be available for purchase via Badu World Market, the singer's new online retail shop, which is set to launch on February 20.
In addition to the incense, Badu World Market will offer a range of other products, including apothecary goods such as an amethyst, rose quartz, and turquoise-infusing water bottle, as well as grills and clothing from Badu's line, Fuh. The online store is inspired by New York City's streetwear marketplace, Chinatown Market, and aims to encourage networking among smaller brands and prestigious art houses.
While the idea of a vagina-scented incense may seem unusual, it has received mostly positive reactions from Badu's fans and the music scene. Some have questioned whether it is a joke, while others have praised her boldness and creativity. One local model and Playboy playmate, Chasity Samone, called it a "boss move."
Incense and Air Travel: What You Need to Know
You may want to see also
Explore related products
$9.95

Badu's incense is an 'olfactory tribute' to her ''superpower'
Erykah Badu's new incense line, Badu's Pussy, is an olfactory tribute to her "superpower". The Grammy-winning singer and neo-soul icon has long been known for her unique and nonconformist style, and her latest venture is no exception.
In an interview with 10 Magazine, Badu revealed that her new incense is inspired by an urban legend that her vagina has the power to change men's lives. "The men that I fall in love with, and fall in love with me, change jobs and lives," she explained. And so, she decided to turn her "superpower" into a product.
The process of creating Badu's Pussy was as personal as one might expect. Badu told 10 Magazine that she cut up her underwear into little pieces and burned them, ensuring that "even the ash is part of it".
While the idea of a vagina-scented incense may seem unusual, it taps into the latest home goods trend of erogenous zone-inspired fragrances. Badu's incense line is a bold and unconventional offering that invites curiosity and intrigue. It remains to be seen how the public will react to this olfactory tribute, but one thing is clear: it is an extension of Badu's fearless and innovative spirit.
Burning Loose Incense: A Beginner's Guide to Getting Started
You may want to see also
Explore related products

Gwyneth Paltrow's candle inspired Badu's product
Gwyneth Paltrow's candle, "This Smells Like My Vagina", inspired Erykah Badu's product, "Badu's Pussy", which is an incense line that also smells like Badu's vagina. Badu's product is set to be sold on her online retail shop, Badu World Market, which launched in February 2020.
Paltrow's candle was released through her wellness brand, Goop, to coincide with the premiere of her Netflix docuseries, The Goop Lab. Badu, however, has stated that her product was not inspired by Paltrow's candle. Instead, it was inspired by an urban legend that her vagina has the power to change men's lives. In her own words, "There's an urban legend that my pussy changes men. The men that I fall in love with, and fall in love with me, change jobs and lives."
Badu's creative process for her incense involved cutting up her underwear into little pieces and burning them. She even included the ash as part of the final product. In an interview with 10 Magazine, Badu explained that the process of creating the incense felt personal. When asked about the incense, she replied, "I took lots of pairs of my panties, cut them up into little pieces and burned them. Even the ash is part of it…The people deserve it!"
The announcement of Badu's incense line was met with mixed reactions. Some people, like local rapper 88 Killa, thought Badu was joking when she announced the product. However, many of her fans and supporters praised her bold move, with one person tweeting, "If you can sell things that smell like your genitals, then I think that’s a good sign that you’re a legend."
The Altar of Incense and Praise: A Holy Communion
You may want to see also
Explore related products

Badu's World Market will sell bespoke clothing and accessories
Badu World Market, an online store by Erykah Badu, will sell bespoke clothing and accessories. The store, inspired by New York City's streetwear marketplace Chinatown Market, is meant to encourage networking among smaller brands and prestigious art houses. Badu World Market will be a hub to share space with all people, including those interested in bespoke clothing and accessories.
The store will include apothecary goods, such as an amethyst, rose quartz, and turquoise-infusing water bottle, grills (the type you snap over your teeth), and pieces from Badu's clothing line Fuh. In addition to the bespoke clothing and accessories, Badu World Market will also feature an incense line called "Badu Pussy," which, as the name suggests, smells like Badu's vagina.
Badu Pussy is created by burning cut-up pieces of the singer's panties, with even the ash being part of the incense. Badu's incense line is a response to Gwyneth Paltrow's vagina-scented candle, which was released to coincide with her Netflix docuseries, The Goop Lab. Badu's unique approach to product development showcases her famous sense of humour and willingness to push boundaries.
The announcement of Badu Pussy has received mostly positive reactions, with many fans initially believing it was a joke. Some supporters, like local model and Playboy playmate Chasity Samone, applaud Badu's bold move. However, others, like local rapper 88 Killa, joke about potential relationship troubles that could arise from partners buying incense scented like another woman's vagina.
Badu World Market, set to launch on February 20th, promises to offer a range of bespoke clothing and accessories, incense, and other unique goods. The online store will be a destination for those seeking one-of-a-kind items and a platform for smaller brands to gain exposure.
Incense at Wegmans: What's Available?
You may want to see also
Explore related products

The music scene supports Badu's incense
The music scene has largely supported Erykah Badu's incense line, "Badu's Pussy," which smells like her vagina. This support comes despite the unusual nature of the product, with many of Badu's fans initially believing she was joking when she announced the incense. However, the music scene's support for Badu's incense is evident in the mostly positive reactions the product has received.
Local model and Playboy playmate Chasity Samone, for example, hailed the product as a "boss move" and praised its uniqueness. In addition, Badu's incense line has been viewed as a natural extension of her well-known sense of humour and nonconformist personality. This perspective aligns with Badu's own description of her creative process, where she emphasised the importance of standing out and being aesthetically unique.
Furthermore, the music scene's support for Badu's incense can be contextualised within the broader trend of musicians branching out into product lines. Notable examples include Rick Ross's beard and hair care line, Justin Bieber's deodorant, and Ariana Grande's Starbucks drink. By launching her own incense line, Badu follows in the footsteps of these musicians who have successfully diversified their portfolios.
Additionally, Badu's incense line aligns with the rising popularity of scented products inspired by erogenous zones. Gwyneth Paltrow's vagina-scented candle, released through her wellness brand Goop, is a prime example of this trend. Badu's incense line taps into this emerging market, catering to consumers' desires for carnal yet not dirty fragrances that evoke a human scent.
Overall, the music scene's support for Badu's incense reflects a combination of factors, including Badu's reputation for humour and nonconformity, the growing trend of musicians launching product lines, and the increasing demand for scented products inspired by intimate scents.
Crafting Incense: Using Pine Needles for a Natural Scent
You may want to see also
Frequently asked questions
It is supposed to smell like her vagina.
It's called "Badu's Pussy".
She got the inspiration from her superpower. She believes that her vagina has the power to change men's lives.
She cut up her underwear into little pieces and burned them.
No, Gwyneth Paltrow released a candle that smells like her vagina a month before Badu's incense announcement.












![1 Pack Incense Holder for Sticks, Insence-Stick Holder Ash Catcher with Removable Glass [Anti-Ash Flying], Mess-Free Incense Burner Holder, Perfect for Meditation Yoga Relaxation, Home Decor](https://m.media-amazon.com/images/I/51Na-J4NVKL._AC_UL320_.jpg)






























