Choosing a cologne is a daunting task for many men, but it can be an important part of their personal style. A good cologne can make a man feel more attractive and confident, enhancing his overall image. While some men don't put much effort into selecting their scent, others take the time to find a fragrance that suits their personality and natural body chemistry.
There are several factors to consider when choosing a cologne, such as the different types of fragrances available, the scent pyramid (top, heart, and base notes), and how to properly apply the cologne to ensure it lasts throughout the day without being overpowering. With the right cologne, a man can boost his confidence and make a memorable impression on those around him.
Characteristics | Values |
---|---|
Purpose | To enhance attractiveness and confidence |
Application | Directly onto dry skin, 3-6 inches from the body, on heated areas |
Re-application | If required, dab onto pulse points |
Common Mistakes | Spraying on clothes, splashing, spraying a mist cloud, rubbing into skin, over-application |
Storage | Cool, dark, dry environments |
Notes | Top, medium, base |
Concentration | Eau Fraiche, Cologne, Toilette, Perfume, Parfum |
What You'll Learn
How to choose a cologne
Choosing a cologne can be a daunting task, with so many options available. However, taking the time to find a scent that suits you is worth it, as fragrance is an important part of your personal style. Here are some tips to help you select the right cologne:
Know the Different Types of Fragrances
First, it's important to understand the different types of fragrances available. The main categories include Eau Fraiche, Cologne (Eau de Cologne), Toilette (Eau de Toilette), Perfume (Eau de Parfum), and Parfum. These categories are based on the concentration of perfume oils in the fragrance, with Eau Fraiche being the most diluted and Parfum being the most concentrated. Cologne typically refers to masculine scents and tends to be light, fresh, and fruity.
Understand Fragrance Notes
Fragrances are made up of different notes, including top notes, medium notes, and base notes. Top notes are the initial scent that you smell after application and tend to be lighter and more floral or fruity. Medium notes are the "heart" of the fragrance and develop after the top notes, including heavier scents like spices or florals. Base notes are the boldest scents that develop last and tend to be woody or musky. Understanding these notes will help you identify the types of scents you are attracted to.
Sample Different Colognes
Don't be afraid to ask for samples or testers when you're considering a new cologne. Most brands offer sample-size testers or small bottles that you can purchase to try out. You can also visit department stores and test different fragrances on your skin. Spray one scent on each wrist and give it time to develop—walk around the store or do something else for about 30 minutes to see how it reacts with your body chemistry.
Consider Seasonality
Different fragrances are more suitable for certain times of the year. For example, warming tobacco, leather, or spice notes are perfect for winter, while green and aquatic notes are ideal for summer. You can rotate a few scents throughout the year to match the season.
Ask for Opinions
Don't be afraid to ask for opinions from friends, family, or salespeople. However, trust your own nose—if you love the fragrance and feel confident wearing it, go for it! You can also ask people what scent they're wearing if you like their perfume.
Apply it Correctly
Once you've chosen your cologne, make sure to apply it correctly. Spray it on your skin, preferably right after a shower, holding the bottle about 3-6 inches away. Apply it to heated areas of your body, such as the neck, chest, pulse points, forearms, or inner elbows. Start with a light application and reapply if needed. Remember, less is more—you want your cologne to be discovered, not announced.
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How to apply cologne
Applying cologne is an art form. Done properly, it can make you feel more attractive and confident. Done incorrectly, it can lead to over-application or a scent that fades almost immediately. Here are some tips on how to apply cologne correctly and effectively:
Preparation
Before applying cologne, it is important to shower and completely dry your skin. Showering will cleanse your body of any other scents and open your pores, which will help the scent absorb.
Application Technique
When applying cologne, hold the bottle 3-6 inches away from your body. Apply the cologne to heated areas of your body, such as your neck, chest, pulse points, forearms, or inner elbows. These areas will help diffuse the scent throughout the day and allow it to meld with your body chemistry to create your signature scent.
It is recommended to start with a light application. Choose one area, such as the neck or forearms, and apply one spray. If you notice that the scent fades quickly, choose another area and apply cologne there the next time. You can also ask the opinion of a close friend or family member to ensure that the application is appropriate, as you can become nose-blind to scents you wear often.
It is generally recommended to spray cologne directly onto the skin rather than onto clothing. Fragrances are designed to interact with the oils and pH of the skin, which helps to enhance and prolong the scent. Applying cologne to the skin also helps to prevent staining or damaging your clothes. Aim to spray it on pulse points such as the wrists, neck, and chest, as these areas generate heat and will help diffuse the fragrance.
To avoid over-application, it is best to start with one or two sprays and then build up if necessary. For lighter fragrances, such as citrus or floral colognes, one or two sprays should be sufficient. For stronger scents, such as woody or musky fragrances, you may want to start with two or three sprays.
Common Mistakes to Avoid
- Spraying the fragrance on your clothing
- Splashing the cologne on your skin
- Spraying a mist cloud and walking through it
- Rubbing the perfume into the skin
- Applying too much cologne
Making Your Cologne Last Longer
To make your cologne last longer, apply it to oily skin, such as after showering and moisturising. Do not rub it in, let it dry down. If you want to reapply, keep a travel-size vial with you or opt for a fragrance oil of the same scent.
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How to make cologne last longer
There are several ways to make cologne last longer. Here are some tips to help you extend the life of your favourite fragrance:
Apply to Pulse Points
Apply cologne to your pulse points, such as your wrists, neck, inner elbows, and the back of your knees. These areas are warmer and help diffuse the scent throughout the day. Spraying your ankles and calves can also help the scent rise.
Apply to Oily Skin
Apply cologne to areas with natural oils, such as the top of your ears and behind your earlobes. The oilier your skin, the better it will hold the fragrance.
Moisturise First
Apply an unscented lotion or moisturiser before spraying your cologne. Moisturised skin retains the scent longer. You can also use petroleum jelly as a base for your cologne—apply it to your pulse points before spraying your fragrance.
Layer Your Fragrances
Use complementary products such as soaps, aftershaves, and body balms with similar or matching scents. This will help remove competing scents and enhance your cologne.
Store It Properly
Keep your cologne in a cool, dry place, away from direct sunlight and extreme temperatures. Heat, light, and humidity can cause the fragrance to break down and lose its potency.
Spray on Your Clothes
You can also apply cologne to your clothes to make the scent last longer. However, be cautious with delicate fabrics such as silk or suede, as they may be ruined by fragrance oils. Stick to sturdy fabrics like cotton, denim, or wool.
Avoid the "Spray and Walk" Method
Avoid spritzing the fragrance into the air and walking through it. This method wastes product and causes the scent to evaporate quickly, leaving little to no lasting impression. Instead, apply the cologne directly to your skin by spritzing or dabbing.
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Different types of cologne
There are several types of colognes, each with a distinct concentration of fragrance, which affects its tenacity and price. The higher the concentration of fragrance, the longer the scent will last and the more expensive the cologne.
Parfum
Parfum is the strongest type of cologne with a fragrance concentration of 25-30%. It is the most tenacious in terms of longevity, lasting 10-12+ hours, and only needs to be applied sparingly. Parfum is usually heavier and oilier and is ideal for those seeking a scent to take them from day to night. It is also a good option for those with sensitive skin as it contains less alcohol.
Eau de Parfum (EDP)
Eau de Parfum has a fragrance concentration of 15-20%, the second highest of all cologne types. It packs enough punch to linger on the skin for 8-10 hours and is a good balance of potency and longevity with wearability and price. It is a popular choice for modern colognes and is ideal for winter wear.
Eau de Toilette (EDT)
Eau de Toilette is one of the most popular choices of cologne. With a fragrance concentration of 5-15%, it is a more budget-friendly option. EDTs have a light and fresh finish, making them a subtle and versatile choice. They are a good option for summer as the increased heat intensifies the cologne's notes.
Eau de Cologne (EDC)
Eau de Cologne has a fragrance concentration of 2-4%. It is a light and invigorating option that may only last a couple of hours. EDC is ideal for those who want to smell clean and natural. It is kind to sensitive or dry skin and is perfect for daytime dates.
Eau Fraiche
Eau Fraiche is a rare type of cologne with a fragrance concentration of 2-3%. It is aromatic, green, and citrusy, and is ideal for those who want to wear cologne to the gym without overpowering the room. Eau Fraiche is a subtle, ultra-lightweight formulation and is a good option for newbies.
Perfume Oils
Perfume oils are a less common type of cologne with a fragrance concentration of up to 20%. They are alcohol-free and diluted with carrier oils such as olive, coconut, or sweet almond oil, making them a good choice for those with sensitive skin. They are affordable and low-risk, allowing you to switch up your scent without breaking the bank.
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Best colognes for men
Choosing a cologne is a very personal experience and what works for one person might not work for another. The best way to find the right one for you is to try out a few different scents and see what you like best. Consider factors like your personal style, the occasion, and the season when making your selection.
Chanel Bleu de Chanel
This cologne is perfect for day-to-night wear. It's fresh, clean, and sensual, with notes of citrus, labdanum, sandalwood, and cedar. It has a musky undertone that makes it perfect for a date.
Dior Sauvage
Dior Sauvage is a nature-inspired cologne with notes of bergamot, pepper, and amberwood. It's earthy and woody, taking cues from a desert landscape. It can be worn in the winter as well, thanks to its refined, non-overpowering finish.
Ralph Lauren Polo Black
A bold and aromatic fragrance, Ralph Lauren Polo Black combines iced mango, lemon, tangerine, sandalwood, sage, and patchouli noir for a bittersweet scent. It's a classic fragrance that has stood the test of time.
Creed Aventus
This best-selling cologne from Creed features crisp top notes of apple, blackcurrant, pineapple, and bergamot, with heart and base notes of birch, patchouli, vanilla, and musk. It's inspired by the life of a historic emperor and is meant to symbolize strength, power, and success.
Hugo Boss Boss
Hugo Boss Boss is a cult classic, with a timeless, masculine scent. It has fruity and citrus top notes of apple, lemon, and plum balanced by a floral and spicy base, including geranium, sandalwood, and vetiver.
Maison Margiela Replica Jazz Club
This cologne is perfect for the fall and winter months when you want to hibernate in full cozy mode. It has notes of pink pepper, rum, and tobacco, evoking the feeling of being in a dimly lit jazz club with a cocktail in hand.
Tom Ford Oud Wood
Oud Wood by Tom Ford is a cozy and woody scent, combining oud wood with cardamom, sandalwood, vetiver, tonka bean, and Chinese pepper. It's like warming up by a nice cozy fire.
Le Labo Another 13
A collaboration with Another magazine, Le Labo Another 13 is a musky and fresh fragrance with notes of ambroxan, jasmine petals, moss, and woody amber. It's one of the brand's more underrated fragrances, but it deserves just as much hype as their signature Santal 33 scent.
Giorgio Armani Acqua di Gio
Inspired by the ocean, this classic scent combines cyprus, musk, bergamot, neroli, rosemary, and patchouli for a fresh finish. It has stood the test of time since its release in 1996.
Versace Eros
Housed in a chic, Art Deco-style bottle, Versace Eros is both fresh and tropical. It has notes of mint, orange, and woody vanilla, like taking a dip in the pool on a hot summer day. It's a versatile cologne that can be worn in any season.
Acqua di Parma Colonia
Acqua di Parma Colonia is a fresh, citrusy scent that suits any occasion. It includes key notes of lemon, bergamot, lavender, and patchouli. It's like drinking a tall glass of orange juice.
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Frequently asked questions
Choosing the right cologne is a very personal decision. It should be a scent that your man likes and feels confident wearing. You can narrow down the options by knowing what kinds of scents he is drawn to—woods, spices, freshness, etc.—and then let him sample a few until he finds "the one."
It's important not to over-apply cologne. Hold the bottle 3-6 inches from the body and apply to heated areas of the body like the neck, chest, forearms, and inner elbows.
Apply cologne to oily skin, like right after showering and moisturizing. Don't rub it in, and if you're going to reapply, use a travel-size vial or fragrance oil.
Some popular colognes include Chanel Bleu de Chanel, Dior Sauvage, Ralph Lauren Polo Black, and Calvin Klein Eternity for Men.