The Fragrance Of Paul Walker's Choice

Paul Walker, the American actor best known for his role in the Fast and Furious franchise, was also the face of Davidoff's Cool Water cologne. In an interview with Allure, Walker revealed that he wore Drakkar in junior high school and later started using Davidoff's Cool Water. He also posed shirtless for the company's steamy advertising campaign.

Paul Walker wore Drakkar in junior high school

Paul Walker wore Drakkar Noir in junior high school. In an interview with Allure, Walker revealed that Drakkar was the first cologne he remembered wearing.

"Drakkar—I was in junior high school," the actor recalled. Interestingly, Walker's choice of cologne may have been influenced by the popularity of Drakkar Noir during the late 1980s and early 1990s.

By the time of his tragic death in 2013, Walker had become a spokesperson for Davidoff's Cool Water cologne. In the same Allure interview, Walker explained his decision to represent the brand: "I've been approached about representing different colognes, but they were never the right fit for me. Cool Water represents a masculine guy who has an appreciation for the ocean. I was like, 'I'm that guy.'"

Walker's love for the ocean and surfing is well-documented. Growing up in Southern California, he used to surf twice a day. He also enjoyed spearfishing and had a passion for marine biology, which he majored in during college.

In the same interview, Walker shared his thoughts on wearing cologne: "This one's light, not offensive. It doesn't burn your nose hairs for five or ten minutes after you spray it, so you don't have to do the spray-and-walk thing. It's not overpowering, so I put it on after I get out of the shower."

Paul Walker's cologne was Davidoff Cool Water

Davidoff Cool Water was a good fit for Walker because it was light and not overpowering. He explained that it didn't have the same strong scent as other colognes, which meant that he didn't have to do the "spray-and-walk thing". He also liked that it didn't have an offensive smell that burned your nose hairs. Walker's method was to put it on after a shower.

The Cool Water juice was a blend of peppermint, lavender, jasmine, oak moss, and sandalwood. It was created in 1988 and sold an impressive 14 bottles every minute.

In an interview with Allure, Walker also talked about his first cologne: "Drakkar—I was in junior high school," he said.

Paul Walker was a spokesperson for Davidoff Cool Water

Walker's love for the ocean was well-known. He grew up in Southern California and was a keen surfer, even travelling to surf in places like Hawaii, Indo, and Fiji. He also loved spearfishing and had majored in marine biology in college.

Davidoff Cool Water was an obvious choice for Walker, given his affinity for the ocean. The fragrance, created in 1988, is a blend of peppermint, lavender, jasmine, oak moss, and sandalwood. It is a light, inoffensive scent that doesn't overpower the wearer or those around them. Walker told Allure that he liked how it wasn't too strong, and he could simply put it on after getting out of the shower.

The timing of the ad campaign caused some controversy. In the UK, a commercial featuring Walker aired during a Premier League match less than a day after his sudden death in a car accident. Fans took to Twitter to express their outrage at the insensitivity of the timing, with some calling it a "major PR blunder".

Paul Walker's cologne commercial aired during a Premier League match

Paul Walker, the beloved star of the "Fast and the Furious" franchise, tragically passed away in a car accident at the age of 40. Less than a day after his death, a cologne commercial featuring Walker aired during a Premier League match between Chelsea and Southampton. The commercial for Cool Water by Davidoff caused an uproar among fans, who found the timing of the ad to be in poor taste.

Walker had been a spokesperson for the brand and was featured in a steamy advertising campaign for the cologne. In an interview with Allure, Walker explained why he chose to represent Cool Water: "I've been approached about representing different colognes, but they were never the right fit for me. Cool Water represents a masculine guy who has an appreciation for the ocean. I was like, 'I'm that guy.' I'm a surfer. I grew up in Southern California and used to surf twice a day, every day."

The Cool Water juice, a blend of peppermint, lavender, jasmine, oak moss, and sandalwood, was created in 1988 and sells an impressive 14 bottles every minute. Walker's endorsement of the cologne and his tragic death so close to the airing of the commercial created a complex situation for the brand and those who admired him.

The reaction from fans on Twitter was swift and critical. One person wrote, "Just saw the #davidoff advert with Paul Walker in it. This is such bad taste! What were they thinking? RIP Paul Walker." Another fan tweeted, "REALLY? They just showed the Paul Walker Davidoff advert during half-time. MAJOR PR blunder." The unexpected airing of the Paul Walker cologne commercial during the Premier League match highlighted the sensitive nature of advertising and the potential for backlash when timing is not carefully considered.

Paul Walker's cologne ad caused outrage in the UK

Walker, who was a spokesperson for the brand, had perished in a fiery car wreck just a day before, leaving fans devastated. The ad's airing so soon after his passing was seen as a major PR blunder, with fans taking to Twitter to express their outrage.

In response to the backlash, Coty, Inc., the company that owns the fragrance, issued an apology and worked to suspend all ads featuring Walker out of respect for his family and friends. They acknowledged the sudden nature of his death and their admiration for his talent, generosity, and passion for giving back.

The cologne ad was not the only instance of Walker's endorsements causing a stir. The actor had also represented brands in Brazil, including Colcci and Renault, and had done a photoshoot for a new campaign as recently as September.

The incident highlights the delicate balance between brands and celebrities, with companies needing to navigate the sensitive terrain of celebrity endorsements, especially in the wake of unforeseen events.

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