
Aveda's Shampure is a blend of 25 pure flower and plant essences, including lavender, ylang-ylang, petitgrain, rosemary, and patchouli. The aroma is designed to be calming and soothing, promoting well-being and creating an environment of peace and tranquility. The fragrance is described as earthy with a mellow dry-down, and it has become a beloved signature scent for Aveda fans worldwide. The Shampure aroma is available in various forms, including shampoo, candles, body lotion, and composition oil, allowing customers to incorporate the scent into their self-care and relaxation routines.
| Characteristics | Values |
|---|---|
| Number of flower and plant essences | 25 |
| Standout essences | Lavender, ylang-ylang, petitgrain |
| Other essences | Rosemary, clove leaf, cornmint, lemon, patchouli |
| Style | Earthy, sensual, clean |
| Product types | Shampoo, candles, body lotion, composition oil, hand and body cleanser, body moisturizer |
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What You'll Learn
- The aroma of Shampure by Aveda is a blend of 25 flower and plant essences
- The key standout notes are lavender, ylang-ylang and petitgrain
- Other notes include rosemary, clove leaf, cornmint, lemon, patchouli and orange
- The scent is described as calming, soothing and addictive
- Shampure is available in various products, including shampoo, candles, body lotion and composition oil

The aroma of Shampure by Aveda is a blend of 25 flower and plant essences
The Shampure aroma was launched in 1989 and has since become a beloved signature scent for Aveda fans worldwide. It is described as "herbal" and "floral," with a calming and soothing effect that promotes relaxation and well-being.
In addition to the three standout essences, Shampure also contains other notes such as sweet orange, eucalyptus, amber, patchouli, rosemary, and clove leaf. The blend creates a spa-like experience, perfect for hair, bath, and body care products.
The Shampure line by Aveda includes a range of products such as shampoo, candles, body lotion, composition oil, hand and body wash, and bath products, allowing customers to surround themselves with the calming aroma during their self-care routines.
The composition oil, in particular, is described as a "nourishing blend" of certified organic sunflower and meadowfoam oils, providing moisture and instant radiance to the body, bath, and scalp. It can be used as a massage oil, added to bathwater for a relaxing soak, or applied to the body before bathing to seal in moisture.
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$54

The key standout notes are lavender, ylang-ylang and petitgrain
The Aveda Shampure fragrance is a blend of 25 flower and plant essences. The key standout notes are lavender, ylang-ylang and petitgrain.
Lavender is a well-known calming agent, and ylang-ylang is also recognised for its soothing properties. Petitgrain, derived from bitter orange tree leaves, adds a fresh, soft, green aroma to the blend.
The combination of these three notes, supported by the other 22 ingredients, creates a unique and beloved signature scent for Aveda. The fragrance is designed to promote well-being and create a sense of calm, serenity and tranquility.
The Shampure aroma is available in various formats, including shampoo, candles, body lotion, and composition oil, which can be used in the bath or as a massage oil. The versatility of the product range allows users to fully immerse themselves in the fragrance and create a spa-like experience at home.
The scent is described as earthy, with a mellow dry-down, and it lingers in a pleasant way. The blend also includes sweet orange, eucalyptus, amber and patchouli, creating a complex and well-rounded fragrance.
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Other notes include rosemary, clove leaf, cornmint, lemon, patchouli and orange
The Shampure fragrance by Aveda is a blend of sweet orange, eucalyptus, amber, patchouli, and ylang-ylang. It is described as earthy with a mellow dry-down and a lingering scent.
The fragrance contains other notes including rosemary, clove leaf, cornmint, lemon, patchouli, and orange. Clove, or Eugenia Caryophyllata, is a spice with a scent similar to carnations. Eugenol, one of the main substances in clove, is also found in basil, bay leaf, rose, cinnamon, and jasmine. Clove essential oil is often used to extract eugenol, which is used in perfumery to create floral, fruity, and woody accords.
Cornmint, also known as mentha arvensis, has a fresh, sweet, and minty aroma. It is commonly used in aromatherapy and perfumery for its invigorating and uplifting properties.
Lemon, or citrus limon, has a bright, citrusy, and tangy scent. It is often used in perfumery for its fresh and uplifting qualities, adding a zesty and vibrant touch to fragrances.
Patchouli, or pogostemon cablin, has a rich, earthy, and woody aroma with musky and spicy undertones. It is a bold and distinctive fragrance often used in perfumery to create depth and longevity.
Orange, or citrus sinensis, is a hybrid citrus fruit with a sweet and tangy aroma. Sweet orange oil, extracted from the peel, is a precious by-product of the juice industry. It is a popular ingredient in perfumery, especially in floral and cologne-type fragrances, adding a fresh and fruity touch.
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The scent is described as calming, soothing and addictive
The scent of Aveda's Shampure is designed to be calming, soothing, and addictive. It is a blend of 25 pure flower and plant essences, including standouts like lavender, ylang-ylang, and petitgrain. The lavender and ylang-ylang are known to provide a calming effect, while petitgrain, an essential oil derived from bitter orange tree leaves, adds a soft, green freshness. The result is a scent that helps you relax and unwind, promoting a sense of peace, tranquility, and serenity.
The blend of these key ingredients with other notes creates a unique and addictive aroma. The Shampure scent is often described as "smelling like Aveda," with its herbal and floral notes. It has become a beloved signature scent for Aveda fans worldwide since its launch in 1989.
The calming effect of the Shampure aroma is a testament to the power of aromatherapy and the impact of plant-derived essential oils on our mood. The blend of lavender and ylang-ylang is known to have a soothing influence, while petitgrain adds a fresh, green element that enhances the overall calming experience.
The Shampure scent is available in various forms, including candles, body lotion, shampoo, and composition oil. The composition oil can be used as a bath oil, a body oil, or even as a scalp treatment, providing a versatile way to enjoy the calming and addictive aroma. The body lotion can also be combined with lavender essential oil for an even more soothing experience before bed, promoting a good night's sleep.
The Shampure aroma by Aveda is a carefully crafted blend of flower and plant essences, creating a scent that is not only calming and soothing but also leaves a lasting impression. The balance of notes makes it a scent that people enjoy incorporating into their self-care and relaxation routines, enhancing their overall well-being.
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Shampure is available in various products, including shampoo, candles, body lotion and composition oil
Shampure by Aveda is available in a variety of products, each designed to help you relax and unwind. The signature scent is a blend of 25 pure flower and plant essences, including standouts like lavender, ylang-ylang, and petitgrain.
The Shampure shampoo is a great way to experience the full fragrance, with its blend of sweet orange, eucalyptus, amber, patchouli, and ylang-ylang. It's earthy and sensual, leaving a lingering aroma that will transport you to an Aveda spa.
For a relaxing bath, add a few drops of the Shampure Composition Oil, which is a nourishing blend of certified organic sunflower and meadowfoam oils. This aromatic oil can also be used as a massage oil or applied to the scalp, providing instant radiance and a calming aroma.
The Shampure candle is perfect for creating a relaxing ambiance, whether you're enjoying some yoga or simply unwinding after a long day. The soft glow of candlelight paired with the calming fragrance of Shampure will help you find your inner zen.
Complete your self-care routine with the Shampure body lotion. Massage it into your arms, legs, hands, and feet before bed for a soothing and luxurious experience. For an extra boost of relaxation, add a few drops of lavender essential oil to the lotion.
With its calming aroma and variety of applications, Shampure by Aveda offers a sensory journey that promotes well-being and helps you reconnect with your soul and spirit.
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Frequently asked questions
Shampure is a blend of 25 pure flower and plant essences. It has a calming aroma that soothes your senses and creates an environment of peace, tranquility, and serenity.
The standout flowers and fragrances in Shampure are lavender, ylang-ylang, and petitgrain.
Petitgrain is an essential oil derived from bitter orange tree leaves. It gives Shampure its soft, green freshness.
Other fragrances in Shampure include rosemary, clove leaf, cornmint, lemon, and patchouli.
Shampure is available in shampoo, candles, body lotion, composition oil, and hand and body wash.











































