The Most Popular Colognes: What Men Are Buying

what are the best selling colognes

When it comes to the best-selling colognes, there are several fragrances that stand out in the market. Dior Sauvage, for instance, has been described as the best-selling men's cologne of all time, with a bottle purchased every three seconds in 2021, according to Marie Claire. It has a fresh scent with notes of bergamot and earthy driftwood, making it a popular choice for men of all ages. Another popular option is Bleu de Chanel, known for its versatility and crowd-pleasing scent that includes notes of grapefruit, lemon, and sandalwood.

In addition to these, there are other well-known colognes that have gained popularity over the years. These include Acqua di Gio by Giorgio Armani, an iconic aquatic fragrance; Creed Aventus, a luxurious and sophisticated scent; Versace Eros, a bright and fun fragrance often associated with nightlife; and Paco Rabanne 1 Million, a spicy and warm fragrance that is perfect for winter.

While these colognes have achieved notable success, the best-selling colognes can vary based on different factors and individual preferences. Exploring different fragrances and finding the one that suits your unique style is an essential part of the journey in choosing a cologne.

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Best modern masculine scents

When it comes to the best modern masculine scents, there are several options that stand out for their popularity, versatility, and unique fragrances. Here are some of the top choices:

Dior Sauvage

Undeniably, Dior Sauvage is one of the most popular men's colognes on the market. Its spicy-fresh scent combines notes of Calabrian bergamot, black pepper, Sichuan pepper, lavender, pink pepper, vetiver, and amberwood. This cologne has become a staple in the fragrance world, offering a modern and masculine aroma that is versatile enough for both day and night wear.

Ralph Lauren Polo Blue

Launched in 2003, Ralph Lauren Polo Blue is a classic masculine "blue" fragrance. With its lightweight, fresh, and clean vibes, it is the perfect everyday scent. It starts with a fresh and clean opening and dries down to a subtle masculine blend of woody and musk notes. Polo Blue is never offensive and always appropriate for any occasion.

Calvin Klein CK One

Calvin Klein CK One, released in 1995, was marketed as the first unisex fragrance. With its citrusy, floral, and bright scent, it captures the fresh and subtle vibes of the era. CK One is ideal for summer weather and daytime wear, leaving an overwhelming clean feeling.

Chanel Bleu de Chanel

Chanel Bleu de Chanel is a versatile and popular fragrance that stands the test of time. It opens with a fresh top note, followed by smooth spices in the middle, and a base of wood and musk. This cologne is appropriate for any occasion, whether it's for the office, a date, or a night out.

Le Labo Santal 33

Le Labo Santal 33 is a unique and identifiable fragrance that has become a cult favorite. With its sandalwood, leather, papyrus, and amber notes, it offers a wearable and hip scent while maintaining its street cred. Santal 33 is the ultimate niche fragrance success story.

Versace Dylan Blue

Versace Dylan Blue is a modern masculine fragrance that is both crisp and inviting. It has great longevity and evolves from fresh citrus to smooth musk and tonka bean. This cologne is appropriate for any occasion and is one of the best modern scents available.

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Best sandalwood scents

Sandalwood is a versatile note in perfumery, working well with spices, citrus, and florals. It can be both masculine and feminine, and is often used as a bridge between two opposing notes. With that in mind, here are some of the best sandalwood-centric fragrances for men and women.

For Men:

  • Le Labo Santal 33: This is one of the most popular and distinctive fragrances of our time. It has a smooth, woody, and leathery vibe, with hints of green and floral notes. It's like the blue jeans of fragrances—a staple that everyone can wear.
  • Loewe Pour Homme EDT: This subtle and masculine scent has a hyper-fresh top note and a floral middle note, with sandalwood providing a smooth, grounding finish.
  • Creed Original Santal: A warm and inviting cologne, perfect for colder weather. It has notes of ginger, coriander, citrus, sandalwood, lavender, tonka bean, and musk.
  • Chanel Bleu de Chanel Eau de Parfum: A fresh and citrusy scent with a dash of spice and a masculine, woody base. The sandalwood blends well with the other notes, adding longevity to the fragrance.
  • Acqua Di Parma Sandalo: An elegantly masculine scent reminiscent of a barbershop. It has soapy lavender and fresh citrus notes, with smooth sandalwood and tonka bean.
  • Aesop Eidesis: A deceptively simple scent with a kick of spice and a smooth, woody base of sandalwood.
  • Dior Sauvage: A bolder version of the original, with a fresh, blue quality and a warm, woody character from the abundant sandalwood.

For Women:

  • Le Labo Santal 33: Again, this fragrance is a legend, with a unique scent that differs on everyone. It's fresh and woodsy, not particularly sweet or warm, making it ideal for those who prefer a crisp scent.
  • Henry Rose Queens & Monsters: An amber gourmand scent that combines sandalwood with violet leaf, neroli, petitgrain, jasmine, vanilla, and coco musk. It's sweet without being too spicy or sweet.
  • MIX:BAR Vanilla Bourbon: A sweet, vanilla fragrance with a spicy bourbon undertone, adding dimension and preventing it from feeling juvenile.
  • Noteworthy n,008: A bright, fruity scent that mixes pear and pink pepper top notes with gardenia, Turkish rose, cyclamen, sandalwood, and cashmeran base notes.
  • Brown Girl Jane Casablanca: A warm, smoky, brown sugar scent that's not too sweet. It has notes of marshmallow, cardamom, incense, saffron, vanilla, sandalwood, and musk.
  • PHLUR Not Your Baby: A powdery, floral scent with a twist. It has notes of cardamom, bergamot, mimosa, violet, vanilla milk, sandalwood, and tonka beans.
  • Bond No. 9 New York New York Nights: A sexy, warm, and slightly sweet scent that smells like a caramel macchiato. It has notes of jasmine, gardenia, carnation, patchouli, sandalwood, marine accord, coffee, and vanilla.
  • Kilian Vodka on the Rocks: A mature take on a nostalgic scent. It will transport you back to 2004 with its notes of aldehydes and cardamom.
  • Diptyque Tam Dao: A subtle, woodsy fragrance inspired by the Tonkin mountains in Vietnam. It combines sandalwood with cedar, cypress, and myrtle.
  • Tory Burch Essence of Sandalwood: A sandalwood-centric fragrance oil that can be worn alone or layered with other perfumes. It has notes of ginger extract, elemi, vetiver, cedar, balsamic, Australian sandalwood, and dreamwood.
  • Chanel N°5: A classic, slightly spicy Chanel perfume that's perfect for sharing with your partner during the colder months. It has notes of may rose, jasmine, bright citrus, bourbon vanilla, and sandalwood.
  • Chloé Atelier des Fleurs Santalum: A bright, creamy, and invigorating scent that opens with a sandalwood base, allowing milkier notes to shine.
  • Brown Girl Jane Casablanca: A sweet, smoky, and woody perfume, perfect for vacation. It has notes of marshmallow, cardamom, vanilla, sandalwood, and musk.
  • Gucci Flora Gorgeous Jasmine: A beautiful combination of florals and woodier notes, with a sandalwood base. It has notes of mandarin essence, jasmine, magnolia, and sandalwood.
  • Tom Ford Santal Blush: A cult-favorite, spicy, and floral scent. It has notes of sandalwood, cinnamon, and ylang-ylang.

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Best long-lasting scents

When it comes to the best long-lasting colognes, there are a few key factors that come into play. Firstly, the concentration of the fragrance oil plays a significant role in how long a scent will last. Parfums, or perfumes, and eau de parfums have the highest concentration, typically ranging from 15% to 50%, and will last the longest. On the other hand, eau de toilettes have lower concentrations, usually between 5% and 15%, resulting in shorter longevity.

With that in mind, here are some of the top long-lasting colognes for men:

Tom Ford Noir Extreme

Described as a bold choice, this cologne offers a mature and elegant scent. It opens with spicy top notes of cardamom and nutmeg, followed by a floral heart, and dries down to a cornucopia of woods. It has impressive staying power and is perfect for those who want their fragrance to make a statement.

Creed Aventus

Creed Aventus is a best-selling fragrance that has fruit-forward notes of apple, blackcurrant, and pineapple, balanced by green, mossy undertones. It has above-average staying power, settling nicely on the skin and lasting all day. While it is a pricey option, starting at $265, it is often regarded as a classic and one of the best-selling men's fragrances in history.

Dior Sauvage Elixir

A reinterpretation of the iconic Dior Sauvage, this cologne offers a spicier and longer-lasting experience. It opens with florals, spice, and a pinch of citrus, followed by notes of lavender, pepper, grapefruit, patchouli, and woodsy notes. It is an excellent choice for a hot date or an important meeting where you want to leave a lasting impression.

Chanel Bleu de Chanel Eau de Parfum

Chanel Bleu de Chanel is a popular choice for those seeking a bright and understated scent. This eau de parfum version is bolder than the original, with the addition of incense and amber, creating more depth and a more sophisticated and sexy vibe. It is long-lasting and consistent across various fabrics, making it a versatile option.

Burberry Hero Eau de Parfum

This cologne is grounded in three types of cedar, giving it a strong woody scent. However, the addition of incense and benzoin adds a spicy and earthy aroma, making it masculine yet modern. It has excellent staying power and is perfect for those who want to make a lasting impression.

Ralph Lauren Ralph's Club Elixir

This cologne might surprise you as it dries down. It opens with a fresh, citrusy top note but reveals a more sophisticated blend of lavender, leather, patchouli, and balsam. It is the most mature and longest-lasting version of the Ralph's Club family, making it ideal for both day and night wear.

Guy Laroche Drakkar Intense Eau De Parfum

This modern take on the classic Drakkar Noir is way fresher thanks to notes of bergamot, rosemary, clary sage, and lavender. It retains the lasting power of its predecessor but feels firmly planted in the present. It is an excellent option for those who want a long-lasting scent without feeling too overwhelmed.

Maison Margiela Replica Jazz Club

This cologne lives up to its name, evoking the vibe of ordering a cocktail at a downtown jazz club on a crisp fall evening. It opens with sweet rum and spicy pepper, followed by smoky tobacco leaf and warm vanilla. It has long-lasting power and is well-balanced, making it a sophisticated choice for fragrance lovers.

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Best blend of citrus and spice

Citrus colognes are particularly well-suited for spring and summer days, but they can be worn all year round, especially in warmer climates. Citrus fragrances are bright, refreshing, and versatile, and can be layered with a number of other fragrance families, including woody, floral, and fruity notes.

Touch by Burberry

This cologne is a beautiful blend of citrus and spice, with notes of mandarin, cedarwood, nutmeg, and white pepper. It is refreshing and invigorating, and its lightness makes it perfect for warmer days. It is suitable for any occasion, whether you're heading to the office or out for brunch with friends.

Dior Sauvage Eau de Parfum

Although this cologne contains a plentiful dose of spice, wood, amber, and florals, it still has enough citrus to make the list. With subtle notes that intermingle to create something new with each sniff, the opening notes of bergamot will immediately capture your senses. It is a long-lasting scent appropriate for any occasion, be it day or night.

Chanel Chance Eau Fraîche Eau de Parfum Spray

This cologne leans into a fantasy of blossoms, sunshine, and greenery while remaining close to home with notes of lemon, cedar, and citron. Once it dries down, you're left with a subtle, compliment-worthy sweetness and woodiness.

Jo Malone London Yuzu Zest Cologne

This cologne takes things a step further with notes of yuzu, clary sage, and fir balsam. It is extremely clean, and the calming scent is reminiscent of childhood.

Dolce & Gabbana Light Blue Eau Intense Pour Homme

This cologne encapsulates the freshness of the ocean, the coolness of citrus, and the ruggedness of musk. Grapefruit and mandarin start the fragrance with a kiss of citrus before leading into its aquatic heart with juniper and seawater notes. It is topped off by a masculine base of musk and amberwood.

Tom Ford Neroli Portofino Eau de Parfum

This cologne is a fresh spicy take on citrus, with top notes of bergamot, mandarin orange, lemon, bitter orange, lavender, rosemary, and myrtle. It is reminiscent of a sunny Italian holiday, with sunscreen lingering in the air. It is moody, sexy, clean, and refined, making it the perfect beach read in a bottle.

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Best scents for formal environments

When it comes to formal environments, you'll want to opt for a cologne that's subtle, sophisticated, and not too overpowering. Here are some of the best scents that fit the bill:

Le Labo Santal 33

Synonymous with a certain hipster quality, Le Labo Santal 33 is a warm, spicy, and slightly floral fragrance that has become one of the most popular niche colognes on the market. It's identifiable yet smells slightly different on everyone, making it a great choice for formal environments where you want to stand out while still maintaining a sense of professionalism.

Chanel Bleu de Chanel

This versatile cologne is appropriate for any formal occasion, from business meetings to black-tie events. It's a fresh, woody scent with notes of grapefruit, lemon, mint, and sandalwood. Bleu de Chanel is familiar yet not too overpowering, making it a safe choice for formal environments.

Dior Sauvage

Dior Sauvage is a popular choice for formal environments, offering a fresh top note and a rich amber wood base with a healthy dose of peppers and spices. It's a modern and masculine fragrance that's sure to make a lasting impression.

Ralph Lauren Polo

A classic cologne that has stood the test of time, Ralph Lauren Polo is a versatile, woody-aromatic scent that works in almost any context. It's sexy and professional at the same time, making it perfect for formal environments. The original Polo continues to be a crowd-pleaser, with its blend of pine, patchouli, leather, and tobacco notes.

Creed Aventus

Creed Aventus is a luxurious and masculine fragrance with notes of apple, black currant, pineapple, and musk. It's an ultra-masculine scent that walks the line between traditional and modern, making it appropriate for almost any occasion, including formal events.

Jo Malone Lime Basil & Mandarin

This Jo Malone cologne is a fresh and citrusy scent with a sophisticated twist. The peppery basil and woody heart notes add depth and make it more suitable for formal environments than your typical bright and watery fragrances.

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