Anisha Riggs
With so many perfumes on the market, choosing a new scent can be daunting. While some fragrances are considered crowd-pleasers, the same perfume can smell different on different people. For example, vanilla is considered a safe bet, but one reviewer noted that the caramel note in Yes I Am smelled like spicy wet cardboard on them. Similarly, fruity perfumes are usually crowd-pleasing, but one reviewer noted that a fruity perfume from Zara dried down to a typical Zara smell.
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What You'll Learn
Crowd-pleasing perfumes
Choosing a new perfume can be tricky, especially if you're looking for something that will please the crowds. While scent is subjective, and different perfumes smell different on different people, there are some fragrances that are considered crowd-pleasers. Here are some tips and recommendations to help you find a perfume that's sure to impress:
Know the Do's and Don'ts of Applying Perfume
The way you apply your perfume can affect how it smells and how long it lasts. Avoid rubbing your wrists together after applying perfume, as this can alter the fragrance. Instead, spray the perfume about five inches away from your pulse points, such as your wrists, neck, and cleavage, where your body emits heat to help the fragrance develop quicker. Two or three spritzes are usually enough, and you can also spray behind your knees, collarbone, or hair. Avoid spraying directly onto your clothing, as it may stain.
Storage is Key
Perfumes are sensitive to environmental changes and can be affected by temperature shifts and ultraviolet rays. Store your perfume at room temperature, preferably in its original box, to maintain its freshness and colour. If you want to prolong its shelf life, consider storing it in the refrigerator, just like you would with a fine wine.
Opt for Crowd-Pleasing Notes
Certain perfume notes tend to be more crowd-pleasing than others. Fruity, floral, and gourmand (think cookies or vanilla) fragrances are often well-liked. Clean and fresh scents are also good options as they tend to be less polarizing. If you're looking for something versatile, woody amber or unisex scents can be layered with other fragrances to create a unique blend.
Popular Crowd-Pleasing Perfumes
- Jo Malone London Wood Sage and Sea Salt: A sophisticated blend of ambrette seeds, grapefruit, sea salt, and sage, this fragrance is known for its refreshing and calming scent.
- Chloé Eau de Parfum: This fruity floral fragrance is said to be a crowd-pleaser, with a clean and fresh scent that's sure to impress.
- Baccarat Rouge 540: A sweet, woody floral with notes of saffron, cedar, and amber, this perfume is well-blended and difficult to distinguish between notes, making it an intriguing choice.
- Maison Margiela: This floral-forward perfume keeps you guessing with notes of rose, iris, vanilla, musk, and patchouli oil, adding warmth and sensuality.
- Frédéric Malle's Portrait of a Lady: A complex, year-round scent with a minimalist bottle design, this perfume develops woody and musky notes over time, making it a sophisticated option.
Remember, while these perfumes are considered crowd-pleasers, the most important thing is to choose a fragrance that you personally enjoy and that blends well with your natural scent.
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Storing perfume
Firstly, it is important to note that perfume will stay pristine until it is opened. Introducing a bottle of fragrance to oxygen causes the scent inside to dilute and become oxidized. With more oxygen and less scent in the bottle, it is only natural that the smell will diffuse. Therefore, minimizing the perfume's exposure to air is crucial for preserving its original scent. Avoid leaving perfume bottles uncapped for extended periods.
Secondly, exposure to heat, light, and fluctuating temperatures can degrade the quality of perfumes over time. To avoid altering the sensitive DNA of a fragrance, store your perfume in a cool, dry, and dark place away from direct sunlight, such as a closet, drawer, or cabinet. The original packaging of perfumes is designed to protect the fragrance from external elements, so it is recommended to store perfumes in their original boxes whenever possible, as it provides an extra layer of protection against environmental factors that can compromise their quality.
While it may be tempting to display perfume bottles as they can be aesthetically pleasing, especially when they catch sunlight, it is best to avoid keeping them as centerpieces on your dresser or in the bathroom. The humidity from the shower or bath will oxidize the more delicate ingredients, causing the scent to smell off or change color.
Lastly, while some people store their perfumes in the fridge to increase longevity, this is not recommended as the level of cool in a fridge can 'shock' fragrances, damaging and decreasing their level of intensity. This happens because the cold temperature breaks down scent molecules and reduces the overall depth of scent.
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Applying perfume
Firstly, it is important to know your pulse points, which are areas where your veins sit closest to the skin, and you can feel your pulse. These include the wrists, neck, cleavage, inner elbows, collarbone, behind the knees, and below the belly button. These spots emit extra body heat, helping to diffuse the scent. When applying perfume, hold the bottle about five to six inches from your skin and spritz or dab it on these points. Avoid rubbing your wrists together as it can break down the fragrance molecules.
The amount of perfume you apply depends on its strength and your preference. Generally, a few spritzes are enough to leave a lasting impression. If you have sensitive skin or any cuts, avoid applying perfume directly to these areas as the alcohol in the fragrance can cause irritation or discomfort.
The ideal time to apply perfume is right after a shower when your skin is still warm and your pores are open, making it more receptive to the fragrance. Applying a light coat of unscented body lotion or Vaseline before spraying your perfume can also help it last longer.
Storing your perfume correctly is crucial to maintaining its freshness. Keep it in its original box or a dark cabinet away from the bathroom or other steamy areas to prevent changes in temperature and humidity, which can alter the scent.
Lastly, remember that less is more. You want your perfume to complement and enhance your natural scent, not overwhelm it. Diffuse it all over your body, rather than concentrating it in one area, and always consider the occasion and your outfit when choosing the intensity of the fragrance.
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Perfume and clothing
When it comes to perfume and clothing, there are a few things to keep in mind to ensure the best possible scent experience. Firstly, it is important to consider the interaction between fragrance and fabric. For example, the Jo Malone London Wood Sage and Sea Salt perfume was noted to blend well with the tester's natural scent but not as well with wool and thick sweaters. This shows that the choice of clothing material can impact how a perfume expresses itself.
Additionally, it is generally recommended to avoid spraying perfume directly onto clothing. Senior perfumer Jacques Huclier advises against this as it may cause discolouration. Instead, he suggests applying perfume directly to the skin, specifically to pulse points like the wrists, neck, and cleavage, where the body emits heat and helps the fragrance notes develop quicker. This way, the perfume can be enjoyed without risking any damage to the clothing.
However, it is worth noting that some people do spray their perfumes on their clothes without any issues. User reviews on Fragrantica.com mention being able to smell the perfume on their clothes, indicating that it did not completely absorb into the fabric. This suggests that while spraying perfume on clothing may not be advisable, it might not always cause discolouration or other issues.
When choosing a perfume, it is also worth considering the desired effect and the type of clothing to be worn. For example, a fruity or floral fragrance like Chloe EDP or Maison Margiela's buzzy perfume might be perfect for a summer dress, while a woody or spicy scent like Baccarat Rouge 540 or Jo Malone London Wood Sage and Sea Salt could complement a cosy sweater.
Lastly, it is important to store perfume correctly to maintain its freshness and prevent discolouration. Perfumes should be kept in their original boxes at room temperature, away from extreme temperature changes and direct sunlight, which can affect their composition and colour. By following these tips, one can ensure that their perfume and clothing work together harmoniously to create a pleasant and long-lasting scent experience.
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Perfume reviews
Jo Malone London Wood Sage and Sea Salt
This perfume is described as a "friend to all" and a "universal crowd-pleaser". It has a refreshing and calming scent, with an underlying herbal and woody fragrance. However, it does not blend well with wool and thick sweaters.
Baccarat Rouge 540
Baccarat Rouge 540 is a sweet, woody floral fragrance. It is well-blended, making it difficult to distinguish between individual notes. However, saffron, cedar, and amber notes are detectable, along with a musky dry-down.
Maison Margiela
This perfume is floral-forward but not overwhelmingly so. It keeps the wearer guessing, as new notes are revealed over time. It begins with a rose and iris garden scent and then shifts into a warmer territory with vanilla, musk, and patchouli oil. The bottle has a vintage charm with a hand-printed label and a round nozzle.
Commodity Editions: Milk Orchid
A new limited-time release from Commodity Editions, this perfume features a milk orchid scent.
Pure Distance: Divanché
This perfume from Pure Distance features a gardenia scent with elegant purity.
Mezel Paris
A house that fuses Moroccan and Parisian influences, Mezel Paris has released a new fragrance that pays tribute to Moroccan culture with a Parisian twist.
Pear Gelato
A new fragrance from Greek perfumer Theodoros Kalotinis, Pear Gelato is a fruity and delicious scent.
Coup de Foudre
A clever composition, Coup de Foudre combines lychee and rose in a delightful and heart-skipping way.
FREE COCO
A new limited-edition fragrance from BORNTOSTONDOUT and Selfridges, FREE COCO celebrates liberation and self-expression.
My Devotion Eau de Parfum Intense
Dolce&Gabbana's new release, My Devotion Eau de Parfum Intense, is an intense and passionate fragrance that celebrates individual values and uniqueness.
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Frequently asked questions
Store your perfume at room temperature, or around 70 degrees Fahrenheit. The best place to store it is the box it came in, as perfume is sensitive to environmental changes.
Two or three spritzes are usually enough to make the scent last. Apply to your pulse points, such as your wrists, neck, and cleavage, as these areas emit heat which helps the fragrance develop.
Crowd-pleasing perfumes tend to be clean-smelling and fruity or floral fragrances. Popular options include Jo Malone London Wood Sage and Sea Salt, Chloé EDP, and Maison Margiela.
Fragrances interact with individual skin chemistry, so it's always best to try before you buy. Some scents that are known to be versatile include Baccarat Rouge 540 and Creed Aventus.
Perfume should be consumed quickly, as oxygen breaks down the scent's molecules over time. It's best to use a smaller bottle that can be finished within three months, or to decant your perfume into smaller vials.
