Lance Carson
Marc Ecko is a perfume and cologne brand that offers a range of fragrances for men. The brand's first fragrance, Ecko by Marc Ecko, was launched in 2009 under the license of the house of Parlux. Since then, Marc Ecko has expanded its fragrance line to include variations such as Ecko Blue, Ecko Green, UNLTD, and UNLTD The Exhibit. The brand's perfumes and colognes feature a variety of scent profiles, ranging from aromatic-fougere with notes of ginger and grapefruit to fresh and modern scents with citrus and aquatic notes. While some reviewers praise the brand for its pleasing scents and good value for money, others have criticized certain fragrances for being too subtle or not lasting long enough. Overall, Marc Ecko perfumes and colognes offer a range of options for those seeking a signature scent at an affordable price point.
| Characteristics | Values |
|---|---|
| Fragrance | Aromatic-fougere with top notes of ginger, white grapefruit, luminous accords, citrusy accords, violet leaves, wild artemisia, black liquorice, tonka, white incense, and musky nuances |
| Price | $55 for 50ml, $65 for 100ml EDT, $20 for 3.4oz/100ml |
| Longevity | Lasts for about 5 hours in the heat, but some reviews mention that it does not last long |
| Customer reviews | Reviews are mixed, with some customers loving the fragrance and others finding it disappointing |
| Similar fragrances | Nautica Blue |
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What You'll Learn
Marc Ecko's first fragrance
The fragrance is described as having a subtle but nice top-note hint of sweet licorice, which dries down to the freshness of the citrus. Overall, it is a very pleasing scent, inviting and fresh, and not at all harsh, strong, or off-putting. It is a great summer fragrance and one of the most appealing and fresh scents in its price range.
The cologne is also said to be very good for daily use, with a clean, fresh, slightly sweet scent. It is not overpowering and is suitable for both day and nighttime wear. The scent is long-lasting and performs well, receiving compliments from those around the wearer.
However, some reviewers found the fragrance to be lacking in depth and strength. One reviewer noted that the licorice and incense notes were in very low concentrations and did not give the fragrance the edge it should have. Another mentioned that the scent did not last long, requiring reapplication after about four hours.
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'Ecko' by Marc Ecko reviews
Ecko by Marc Ecko is a men's fragrance that was launched in 2009. It was created by perfumers Vincent Kuczinski and Lois Evans from the Ungerer & Co Company, in cooperation with Marc Ecko. The fragrance is described as aromatic-fougere, with top notes of ginger, white grapefruit, and citrusy accords. The middle notes introduce violet leaves, wild artemisia, and black licorice, while the base notes are a combination of tonka, white incense, and musky nuances.
Reviews for Ecko by Marc Ecko are generally positive, with many customers praising its fresh and appealing scent. Some reviewers describe the fragrance as "inviting and fresh", "masculine and not overpowering", and ""very pleasing". The scent is also said to be suitable for daily wear and is considered a good value for money.
However, some reviewers found that the fragrance did not last long enough, with one reviewer commenting that it lasted only about 5 hours. Another reviewer gave the fragrance a rating of 2/5, stating that it lacked strength and performance compared to its counterpart, Ecko Blue.
Overall, Ecko by Marc Ecko is considered a well-liked fragrance that offers a blend of sophistication and allure at an affordable price point. While it may not be the longest-lasting scent on the market, it is a good option for those seeking a fresh and appealing fragrance for casual wear.
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Marc Ecko's brand value
Marc Ecko is an American fashion designer, entrepreneur, and artist. He is the founder and chief creative officer of the fashion company Ecko Unlimited, which he started as a t-shirt brand in the early 1990s. The brand gained popularity within the hip-hop and skater communities, allowing Ecko to expand his product line and transform his company into a multi-million-dollar lifestyle brand. By the early 2000s, Ecko's company had expanded into video gaming, skateboards, magazine publishing, and higher-end clothing collections. In 2004, Ecko upgraded his clothing line by adding the Marc Ecko “Cut & Sew” collection—a higher-end, tailored line for professionals. In 2008, he was invited to design the new jackets for the chefs on TV's "Iron Chef America" program.
Ecko's fashion is known for its urban/hip-hop aesthetic and pop culture references. His preferred materials include leather, suede, silk, cotton, denim, velvet, and spandex. He is best known for his graphic t-shirts, watches, “Star Wars” merchandise, and sports jerseys.
In addition to his success in the fashion industry, Ecko has also written an autobiographical business book, Unlabel: Selling You Without Selling Out, which offers advice on entrepreneurship and personal branding. He has also started a social activism campaign, Unlimited Justice, which opposed corporal punishment in U.S. schools, and supported various charities and organisations.
Ecko's brand value is reflected in the popularity and success of his company, which has grown from a simple t-shirt brand into an international fashion empire. His products are known for their quality and unique aesthetic, appealing to a wide range of consumers. Ecko's brand value is further enhanced by his authenticity, as he built his company from the ground up with hard work, creativity, and a strong personal brand.
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Marc Ecko's target audience
In 2002, Ecko founded Complex, a print magazine that catered to male millennials interested in lifestyle content. This venture into media allowed Ecko to reach a wider audience and eventually expanded into a digital brand with over 110 websites and 50 million unique users each month.
Ecko has also designed products specifically for discount retailer Target, further broadening his target audience to include a wider range of consumers. Additionally, his fragrance line, Ecko by Marc Ecko, released in 2009, was created for daily wear and aimed to have a semi-unisex vibe. The fragrance blends top notes of ginger, white grapefruit, and citrus with heart notes of violet leaves, wild artemisia, and black licorice, and base notes of tonka, white incense, and musky nuances. Reviews of the fragrance suggest that it is suitable for both men and women and is a good option for those seeking a long-lasting, affordable, and pleasing scent.
Overall, it appears that Marc Ecko's target audience has been diverse and evolving, with a focus on reaching young, individual consumers who appreciate unique, intimate, and disruptive brands that offer good value for money.
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Comparison with other fragrances
When compared with other fragrances, Marc Ecko's cologne stands out for its unique blend of sophistication and allure. It has been described as having a subtle hint of sweet licorice, combined with fresh citrusy notes, resulting in a pleasing and inviting scent. Its longevity, however, has been a point of contention, with some customers wishing for it to last longer, while others have found it to perform well in the heat, lasting for about 5 hours.
In terms of value for money, Marc Ecko's cologne is often praised for its affordability and daily wear suitability. It is described as a safe choice for those who want a pleasant fragrance without breaking the bank. The scent is considered inoffensive, fresh, and not harsh or overpowering, making it a good option for those who are sensitive to strong fragrances.
Comparing it to other fragrances, some customers have mentioned that they prefer the stronger impression of the Ecko Blue version over the original. The original cologne has been described as more neutral and unimpressive, lacking the strength and performance of its counterpart. However, this can also be a positive aspect, as it makes the fragrance more versatile and suitable for daily use without being too intense.
The Marc Ecko cologne has also been compared to other fragrances in terms of its spiciness and muskiness. Some customers have noted its spicy notes, while others have described it as having a citrus musky smell, similar to the scent of a pie. This comparison highlights the unique and appealing character of the fragrance, which has received positive feedback for its ability to leave a lasting impression.
Overall, when compared to other fragrances, Marc Ecko's cologne offers a refreshing and subtle scent at an affordable price. While it may not be as long-lasting or strong as some other fragrances, it excels in its versatility, suitability for daily wear, and pleasant, inoffensive character.
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Frequently asked questions
Marc Ecko fragrances have received mixed reviews. Some customers have praised the scent, describing it as "very inviting and fresh", while others have criticised it as "synthetic-smelling". The brand offers a range of fragrances for men, including Ecko by Marc Ecko, Blue, Green, and UNLTD.
Ecko by Marc Ecko has top notes of ginger, white grapefruit, and citrus, with heart notes of violet leaves, wild artemisia, and black liquorice. The base notes include tonka, white incense, and musky nuances.
Reviews for Marc Ecko Blue are mixed. Some customers have described it as a "nice and really affordable fragrance", while others have criticised the scent as unoriginal and lacking longevity.
