
Fresh Fragrances and Cosmetics, also known as Fresh Beauty Co., is a digital retailer of prestige beauty products, including fragrances, cosmetics, skincare, makeup, body care, hair care, and beauty accessories. The company has received mixed reviews online, with some customers praising the wide range of products, fast delivery, and excellent customer service, while others have complained about issues with orders not being received, difficulties with customer support, and discrepancies in product quality. With ratings of 1.7/5 on Trustpilot and 2.7/5 on ProductReview.com, the overall sentiment leans towards a negative perception of the company's reliability and trustworthiness.
| Characteristics | Values |
|---|---|
| Trustpilot Rating | 2.7/5 (as of 2020), 1.7/5 (as of 2023) |
| eBay Feedback | 96.2% positive |
| Product Range | 600+ leading designer brands |
| Customer Service | Poor, slow, unresponsive (some reviews), helpful, prompt, polite (other reviews) |
| Shipping | Slow (some reviews), fast (other reviews) |
| Product Quality | High (some reviews), low (other reviews) |
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What You'll Learn
- Fresh Fragrances and Cosmetics has a poor rating of 2.7/5 on Trustpilot
- Fresh Beauty Co. has a bad rating of 1.7/5 on Trustpilot
- Fresh Fragrances and Cosmetics has positive feedback on eBay, with 96.2% positive feedback
- Fresh Beauty Co. has been accused of scamming and lying to customers
- Some customers have praised Fresh Beauty Co. for its product quality and customer service

Fresh Fragrances and Cosmetics has a poor rating of 2.7/5 on Trustpilot
Fresh Fragrances and Cosmetics, now rebranded as Fresh Beauty Co., has a poor rating of 2.7/5 on Trustpilot. The company has received several negative reviews, with customers complaining about issues with their orders, late deliveries, and poor customer service. Some customers have even accused the company of being a scam.
One common issue that customers have faced is non-receipt of their orders. Several people have reported that they never received their orders despite tracking them. In some cases, the tracking numbers provided by the company turned out to be non-existent, and customers were unable to get in touch with the company to resolve the issue. Others have reported that their orders were delivered to the wrong address or that the items were damaged or leaking upon arrival.
In addition to issues with delivery, some customers have also complained about the quality of the products they received. One customer reported receiving a fragrance that was almost 10 years old and did not match the description. The company allegedly tried to pass it off as a "special edition" without disclosing its age upfront. Another customer reported that their order consisted of items that were old stock from an unknown source.
Fresh Fragrances and Cosmetics has also been criticized for its poor customer service. Customers have reported difficulties in getting in touch with the company to resolve issues with their orders. Emails have gone unanswered, and phone calls have been redirected to a voicemail that is often full. The company has also been accused of providing generic and delayed responses to complaints, refusing to offer refunds, and inferring that customers are lying.
However, it is important to note that not all reviews of Fresh Fragrances and Cosmetics are negative. Some customers have praised the company for its wide range of products, easy-to-use website, fast delivery, and friendly customer service. These customers have reported having positive experiences with their orders, with their inquiries being promptly addressed and their products being delivered in flawless condition.
Despite the mixed reviews, the poor rating of 2.7/5 on Trustpilot suggests that Fresh Fragrances and Cosmetics, now known as Fresh Beauty Co., may need to address certain issues, particularly regarding order fulfillment, product quality, and customer service, to improve customer satisfaction and build a more positive reputation. Fresh Fragrances and Cosmetics has a significant presence in the digital retail beauty industry, offering a broad range of prestige beauty products and commitment to excellence in quality and customer service.
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Fresh Beauty Co. has a bad rating of 1.7/5 on Trustpilot
Fresh Beauty Co. has a "Bad" rating of 1.7/5 on Trustpilot. The company, which launched in Australia in 2004, has acquired a large beauty presence in the digital retail beauty industry. It offers an unparalleled assortment of prestige beauty products, including cosmetics, skincare, and fragrances from leading designer brands such as Dior, Chanel, and YSL.
However, despite its impressive product range and commitment to excellence in quality and customer service, Fresh Beauty Co. has received numerous negative reviews on Trustpilot, resulting in its low rating. Many customers have complained about issues with their orders, including wrong or missing products, long delivery times, and poor customer service.
One customer reported that they received a fragrance that smelt metallic and was almost ten years old, which the company failed to disclose upfront. Another customer claimed that their order was dispatched to a different city and address, and despite contacting Australia Post, they did not receive a replacement or a satisfactory resolution from Fresh Beauty Co.
Additionally, some reviewers have accused the company of being a scam, alleging that they send fake tracking numbers, provide generic and nonsensical responses to complaints, and lie about stock availability. These negative experiences have led to warnings from customers, advising others to avoid shopping at Fresh Beauty Co.
On the other hand, it is worth noting that there are also positive reviews for Fresh Beauty Co. on Trustpilot. Some customers have praised the company for its easy-to-use website, wide selection of products, reasonable prices, and efficient customer service. These positive reviews highlight the mixed experiences that customers have had with the company, contributing to the overall low rating on Trustpilot.
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Fresh Fragrances and Cosmetics has positive feedback on eBay, with 96.2% positive feedback
While the eBay store has positive feedback, reviews on Trustpilot for Fresh Fragrances and Cosmetics, or Fresh Beauty Co., are less favourable, with an overall rating of 2.7/5 stars. Some customers have reported issues with receiving incorrect, old, or damaged products, as well as difficulties with customer service and obtaining refunds. However, there are also positive reviews, with some customers praising the company's product selection, fast shipping, and helpful customer service.
On ProductReview.com.au, Fresh Beauty Co. has a rating of 1.7/5 stars, with mixed reviews. Some customers have reported issues with non-delivery of orders, while others have praised the company's product quality, fast delivery, and excellent customer service.
Overall, while Fresh Fragrances and Cosmetics has positive feedback on eBay, there are mixed reviews from other sources, with some customers reporting positive experiences and others encountering issues with their orders.
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Fresh Beauty Co. has been accused of scamming and lying to customers
One customer reported that they were sent a fake tracking number and that their order was delivered to a different address and person in another suburb. After providing evidence of the issue, Fresh Beauty Co. offered a store credit or refund, but the customer still had to dispute the charge with PayPal to get their money back. Another customer reported that they were sent an old batch of perfume that smelled "off" and that the company inferred they were lying when they complained.
However, there are also positive reviews of Fresh Beauty Co., with some customers praising the company's selection of products, fast shipping, and helpful customer service. Some customers have also reported that they received their orders promptly and were happy with the quality of the products.
In response to the accusations, Fresh Beauty Co. has stated that they are committed to excellence in quality and customer service and that they offer a complete customer satisfaction guarantee. The company encourages customers to contact their support team if they have any issues with their orders.
Overall, while there are some positive reviews of Fresh Beauty Co., the majority of reviews on Trustpilot are negative, with customers reporting issues with unfulfilled orders, poor customer service, and deceitful business practices. It is important for customers to carefully research a company before making a purchase, especially when there are concerns about its legitimacy.
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Some customers have praised Fresh Beauty Co. for its product quality and customer service
Fresh Beauty Co. has received mixed reviews for its product quality and customer service. While some customers have praised the company for its impressive product range, user-friendly website, and helpful customer service, others have criticised the company for issues with delivery, refunds, and product quality.
Fresh Beauty Co.'s powerful presence in the digital retail beauty industry has been attributed to its extensive assortment of prestige beauty products and its commitment to excellence in quality and customer service. The company offers over 600 leading designer brand cosmetics, including well-known names such as Chanel, Dior, Estee Lauder, and YSL. Fresh Fragrances & Cosmetics, which has since rebranded as Fresh Beauty Co., also emphasised its dedication to providing superior quality products, advice, and customer care.
However, it is important to acknowledge that Fresh Beauty Co. has also received negative reviews, with some customers expressing dissatisfaction with their experiences. Several customers have encountered issues with delivery, reporting that their orders never arrived or were sent to the wrong address. Others have criticised the company's customer service, describing it as "worthless" and claiming that their emails and messages went unanswered. There have also been concerns about potential scams, with some customers alleging that the company lied about stock availability and engaged in deceitful practices.
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Frequently asked questions
Fresh Fragrances and Cosmetics, also known as Fresh Beauty Co., has received mixed reviews online. While some customers have reported positive experiences with the company's products and services, others have left negative reviews, citing issues with delivery, customer service, and the quality of the products.
Fresh Fragrances and Cosmetics has received a "Poor" rating of 2.7/5 on Trustpilot, with 8 reviews. However, on ProductReview.com.au, the company has received a rating of 1.7/5, with 70 reviews.
Some customers have praised the company for its wide range of products, easy-to-use website, fast delivery, and helpful customer service. One reviewer mentioned that the perfume they ordered was "100% legit and smelled amazing."
Negative reviews of the company include complaints about non-delivery of products, issues with tracking numbers, and unresponsive customer service. Some customers have also accused the company of scamming and deceitful practices, such as selling old stock without disclosing it.
Fresh Fragrances and Cosmetics offers a wide range of prestige beauty products, including skincare, makeup, fragrance, body care, hair care, and beauty accessories. They feature classic and emerging brands such as Kiehls, Aveda, Chanel, Dior, and many others.











































