Anisha Riggs
Ffern is a British perfume house founded by siblings Owen Mears and Emily Cameron in 2016. The company offers a subscription service where customers receive a new scent four times a year, with each edition handmade in small batches in the English countryside from ingredients that are 95% natural. Ffern has received mixed reviews, with some customers praising the unique fragrances and convenient system for buying perfume online, while others have criticised the pricing, lack of scent longevity, and difficult cancellation process. With a rating of 4.5/5 on Trustpilot, Ffern has garnered attention for its seasonal scents, natural ingredients, and immersive storytelling, but some customers have also shared negative experiences with the brand.
| Characteristics | Values |
|---|---|
| Customer Service | Poor according to some reviews, excellent according to others |
| Scents | Citrus, floral, spices, amber, rose, clove, lavender, jasmine, myrrh, bergamot, eucalyptus |
| Pricing | $129-$140 per scent |
| Waitlist | 500,000 people |
| Subscription | Yes |
| Natural | 95% natural ingredients |
| Cancellation | Difficult according to some reviews |
| Returns | Easy according to some reviews |
| Unboxing | Phenomenal according to some reviews |
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What You'll Learn
Ffern's Trustpilot score
Ffern, a British perfume company, has received mixed reviews on Trustpilot. While some customers have praised the company for its unique fragrances, seamless and enjoyable customer experience, and commitment to small-batch production, others have criticised it for its pricing, cancellation process, and derivative scents.
As of September 2024, Ffern had a TrustScore of 5 stars, with 1,407 people writing reviews. By July 2025, the number of reviews had increased to 2,203, and by August 2025, 2,218 customers had shared their opinions.
Some customers have expressed their satisfaction with the overall customer experience, from the beautiful packaging and thoughtful details to the effectiveness of the sampling system. They also appreciate the company's ethos of supporting local artisans and British manufacturing. The Ffern team has been commended for their prompt, professional, and friendly customer service, with quick responses and a willingness to resolve issues.
However, other reviewers have had negative experiences with the company, particularly regarding the cancellation process and the similarity of fragrances. Some customers have felt that the perfumes are overpriced and not unique enough, with nearly identical scents across seasons. There have also been issues with automatic charges and deliveries even after cancellation.
Overall, Ffern's Trustpilot score reflects a range of experiences, with some customers highly recommending the company while others have had negative experiences with the product and service.
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Ffern's customer service
Ffern is a London-based perfume company founded by Owen Mears in 2016. The company has a unique marketing strategy that involves a waitlist, giving an air of exclusivity to its products. To join the waitlist, customers are required to provide their credit card details. Once off the waitlist, customers are charged $129 per season for a space on the ledger, which signifies that they want a bottle from the next batch.
Ffern has received mixed reviews for its customer service. While some customers have praised the company for its helpful and responsive concierge team, others have criticised it for its difficult cancellation process and poor communication. Some customers have also complained about receiving unwanted charges and products after attempting to cancel their subscriptions.
On Trustpilot, Ffern has a rating of 4.5/5, with many customers praising the company's sustainability, quality, and responsiveness to queries. However, reviews on other platforms, such as Reddit and Thingtesting, have been more critical. Some customers have described the company's customer service as "dreadful", with complaints about the difficulty of cancelling subscriptions and the lack of clear communication.
Overall, while Ffern's unique marketing and exclusive image have attracted many customers, the company has also faced criticism for its manipulative marketing tactics and challenging cancellation process. While some customers have praised Ffern's concierge team, others have expressed frustration with what they perceive as a manipulative and misleading customer service experience.
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Ffern's pricing
Ffern is a London-based perfume company that was started in 2016 by British siblings Owen Mears and Emily Cameron. Ffern presents itself as an artisanal, exclusive perfume house with seasonal perfumes and small batches. The company has a subscription service called ""ledger" that costs $129 per season. Subscribers receive a new scent four times a year, with each edition handmade in small batches in the English countryside from ingredients that are 95% natural and aged in barrels.
The pricing of Ffern's perfumes has been a topic of discussion among customers. Some people have expressed that the amount of perfume you get for the price is not reasonable, even when compared to niche perfumes. The price of a 1 fl oz bottle at 20% concentration is nearly $140, which some customers have found to be too expensive, especially considering that the fragrance does not last long and needs to be reapplied frequently.
On the other hand, some customers have justified the pricing by considering the overall experience offered by Ffern. In addition to the perfume, subscribers receive marketing 'extras' in the box each season, such as ticket stubs to private screenings of Ffern 'shorts', custom loose-leaf teas, sugared pansies from France, and artwork. The unboxing experience and marketing have been described as phenomenal and something to look forward to.
However, it is important to note that Ffern has been criticized for its challenging cancellation process. Some customers have shared their difficulties in cancelling their subscriptions, with the company making it hard to navigate and find cancellation options. There have also been issues with unexpected charges after returning products.
Overall, while Ffern offers a unique and exclusive experience with its seasonal perfumes and additional extras, the pricing has been a point of contention for some customers, especially considering the amount of perfume received and the short longevity of the fragrances.
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Ffern's subscription service
Ffern is a perfume subscription service that offers a unique and exclusive experience to its customers. The service provides subscribers with a new fragrance each season, crafted from natural ingredients and aged in barrels in the English countryside. Each scent is produced in small batches and is never repeated, making it a coveted and limited offering.
The subscription costs $129 per season, and subscribers receive a bottle from the next batch of fragrances. Ffern releases its perfumes at the equinox and solstice, with each scent carefully crafted by the company's perfumers, François Robert and Elodie Durande. The perfumes are highly anticipated, with a waitlist of over half a million people.
The Ffern subscription goes beyond just the perfume. Each release is accompanied by a piece of art and an evocative backstory, creating a unique world for subscribers to immerse themselves in. The marketing 'extras' included in each box add to the experience, such as ticket stubs to private screenings, custom loose-leaf teas, and sugared pansies from France. The unboxing is described as phenomenal and something to look forward to.
However, some customers have expressed concerns about the value for money, with the amount of perfume received being disappointing to some. The quality of the fragrances has also been questioned, with some finding the scents too similar to justify the price. Additionally, there have been complaints about the difficulty of cancelling the subscription and issues with returns.
Despite these concerns, Ffern has a rating of 4.5/5 on Trustpilot, with many positive reviews praising the company's responsiveness, sustainability, and the overall experience of being a subscriber.
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Ffern's scent longevity
Ffern is a perfume brand that offers seasonal perfumes in small batches. The brand has received mixed reviews, with some customers praising the unique and long-lasting scents, while others complain that the fragrances are too similar and don't last long.
Regarding scent longevity, some reviewers claim that Ffern's perfumes don't last long and must be reapplied frequently. One reviewer mentions that the summer scent did not last on their skin, despite liking the scent. Another reviewer states that the fragrances didn't last more than an hour or two.
On the other hand, some customers have expressed appreciation for the unique and long-lasting scents offered by Ffern. However, these positive reviews are less common, and the majority of feedback regarding scent longevity seems to lean towards the negative.
It's worth noting that Ffern's marketing and unboxing experiences have received praise, but the actual perfume is reported to be less impressive. The pricing has also been criticised, with some believing that the amount of perfume received is not worth the cost.
Overall, while Ffern's perfumes may offer an enjoyable unboxing experience and seasonal variety, the scent longevity appears to be a common issue for many customers, who expect more from a perfume at this price point.
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Frequently asked questions
Ffern is a legitimate company that has been around since 2016. It was founded by British siblings Owen Mears and Emily Cameron and is based in London.
Ffern has received mixed reviews. Some customers have praised the company's unique fragrances, natural ingredients, and enjoyable unboxing experience. However, others have criticised the amount of product received for the price, the similarity between scents, and the difficulty in cancelling subscriptions.
A space on the ledger, or subscription, costs $129 per season. This includes a new fragrance and a variety of extras, such as artwork and custom teas.
Ffern releases new perfumes four times a year, corresponding with the seasons. Each edition is handmade in small batches, with natural ingredients, and is only produced for that season. Subscribers receive a new scent each season and have the option to purchase additional bottles if desired.
