Lance Carson
The House of Dana, founded in Barcelona, Spain, in 1932, by Javier Serra, is a perfume house that has created several fragrances for both men and women. One of its most iconic perfumes is Tabu, a women's fragrance created by French perfumer Jean Carles in 1931. Tabu is known for its strong, oriental scent, combining high doses of patchouli, clove, oak moss, and benzoin with notes of bergamot, orange, jasmine, and other fragrances. In addition to Tabu, Dana has also introduced other popular perfumes, such as Ambush, Black Lace, and California, and men's colognes like British Sterling and Fathom.
| Characteristics | Values |
|---|---|
| Type | Women's fragrance |
| Notes | Bergamot, Neroli, Orange, Coriander, Narcissus, Clover, Rose, Ylang Ylang, Jasmine, Cedar, Sandalwood, Vetiver, Civet, Amber, Musk, Patchouli, Clove, Oak Moss, Benzoin |
| First launched | 1931 |
| Founder | Javier Serra/Sierra |
| Headquarters | Barcelona, Spain (originally), Paris, US |
| Perfumer | Jean Carles |
| Inspiration | "Make a perfume a prostitute would wear" |
| Other perfumes by Dana | Ambush, Black Lace, California, Lutece, Le Jardin, Heaven Sent series, British Sterling, Fathom, Navigator, English Leather series |
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What You'll Learn
Dana Classics produces fragrances for both men and women
Dana Classics, the fragrance company, was founded in Barcelona, Spain, in 1932 by Javier Serra, a lawyer with a passion for beauty and luxury. The company has a rich history of creating award-winning fragrances, collaborating with talented perfumers to craft original and elegant scents using the finest ingredients. Today, Dana Classics continues to produce and market an array of classic fragrances for both men and women, upholding the legacy of its founder.
The House of Dana's first fragrance, "Tabu," was created by French perfumer Jean Carles in 1931, a year before the company's official establishment. Tabu, aimed at women, became synonymous with a strong and overpowering feminine fragrance. It featured bold florals, spices, and a high dose of patchouli, combined with clove, oak moss, and benzoin to create a vanilla effect. The fragrance was inspired by the instruction to "make a perfume a prostitute would wear," and it certainly made an impact with its bold and sensual allure.
Over the years, Dana Classics has expanded its offerings to include a range of fragrances for both men and women. While Tabu remains a landmark women's fragrance, Dana Classics has also introduced popular perfumes such as Ambush, Black Lace, California, Lutece, Le Jardin, and the Heaven Sent series, catering to diverse feminine tastes and preferences.
For men, Dana Classics presents an assortment of colognes, including British Sterling, Fathom, Navigator, and the English Leather series. These fragrances embody sophistication, elegance, and masculinity, offering men a way to express their individuality and sense of style. By catering to both genders, Dana Classics has established itself as an inclusive and versatile fragrance house, appealing to a wide range of consumers.
The company's dedication to quality and style has endured for decades, and its fragrances continue to delight consumers worldwide. Dana Classics remains true to Javier Serra's original vision, combining talented perfumers, fine ingredients, and stylish packaging to create timeless scents that transcend trends and generations. The company's enduring popularity is a testament to its ability to adapt to modern tastes while preserving the classic essence that has made it a beloved name in the fragrance industry.
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The House of Dana was founded in 1932 in Barcelona, Spain
The House of Dana, a classic fragrance company, was founded in Barcelona, Spain, in 1932. The founder, Javier Serra, was a pioneer in the beauty industry and a former executive of the perfume house Myrurgia. Driven by a love of beauty and luxury, Serra's vision was to create brands that reflected originality and true beauty. He chose the name "Dana" because it sounded good in all languages and could be easily tied to perfume and beauty themes. In Greek mythology, Danae was a goddess of music and poetry and the mother of Perseus by Zeus. She was renowned for her beauty. Additionally, the name "Dana" has various positive meanings in different languages and cultures.
On August 22, 1932, the House of Dana launched its first perfume, Tabu. The company has a long history of creating award-winning fragrances, collaborating with talented perfumers to produce original and unique scents using the finest ingredients. Over the years, Dana released several successful perfumes, including 20 Carats and Bolero in 1933, Canoe and Emir in 1935, and Platine in 1938. In 1940, due to the German occupation of Paris, the main office operations were transferred to the United States, and the New York-based office continues to manage global operations to this day.
In the 1990s, Dana acquired the licenses for several iconic classic perfumes originally produced by other houses, such as Chantilly, Love's Baby Soft, English Leather, and Toujours Moi. They reintroduced updated versions of beloved fragrances, ensuring their continued production for new generations to enjoy. Today, the House of Dana remains committed to Javier Serra's original dream, creating original and unique fragrances for both men and women, delighting consumers worldwide.
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Tabu, a women's fragrance, was the first perfume launched by Dana
The House of Dana was founded in Barcelona, Spain, in 1932 by Javier Serra, a pioneer in the beauty industry. The company has a long history of creating award-winning fragrances, and its first perfume was Tabu, a scent for women.
Tabu is described as "the forbidden fragrance by Dana", and it is a strong, exotic, and overpowering fragrance. It is a blend of fresh citrus, essential oils of luxurious flowers, and sensual woods. The top notes include Italian bergamot and lemon oil, the middle notes are Bulgarian rose, ylang-ylang, and jasmine absolute, and the base notes are patchouli, oakmoss, benzoin, amber, and musk.
The perfume has been described as "rich and classic" and "smooth spicy amber with orange honey notes". It is a long-lasting scent, with a performance of up to 24 hours, depending on skin chemistry.
Tabu has been a popular fragrance for many years, with some customers having worn it for over 50 years. It has received numerous compliments and has been described as a "true classic". The scent is well-loved and brings back memories for many, with one customer purchasing it for their mother, who used to wear it when she was younger.
Tabu is an affordable and well-rounded fragrance that has stood the test of time. It is a timeless classic that continues to delight consumers, showcasing the House of Dana's original dream and passion for beauty and luxury.
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Dana fragrances are marketed as Dana Classic Fragrances
Dana Classic Fragrances markets classic fragrances for both men and women. Some popular perfumes from Dana include Ambush, Black Lace, California, Lutece, Le Jardin, and the Heaven Sent series. Men's colognes include British Sterling, Fathom, Navigator, and the English Leather series.
One of Dana's most iconic perfumes is Tabu, a women's fragrance created by French perfumer Jean Carles in 1931. It is known for its strong, sweet, and overpowering feminine scent, with notes of patchouli, clove, oak moss, and benzoin. Tabu was one of the first "oriental" scents created in the perfume world and has become a landmark fragrance known for its longevity and projection.
In addition to Tabu, Dana has also reintroduced updated versions of beloved fragrances such as Heaven Scent and Toujours Moi for modern consumers. Dana fragrances are created in collaboration with talented perfumers, using fine ingredients and stylish packaging. The company has delighted consumers in over 75 countries for years, offering a range of classic and modern fragrances that cater to diverse tastes and preferences.
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Dana perfumes are sold online at Awesome Perfumes
The House of Dana was founded in Barcelona, Spain, in 1932 by Javier Serra, a pioneer in the beauty industry. The company has a long history of creating award-winning fragrances for both men and women. Driven by a love of beauty and luxury, Dana's brands have delighted consumers in over 75 countries for years.
Dana Classics continues to produce many of the scents originally offered by Dana, and they have reintroduced updated versions of some beloved fragrances, such as Heaven Scent and Toujours Moi, for modern consumers. Some popular perfumes from Dana include Ambush, Black Lace, California, Lutece, Le Jardin, and the Heaven Sent series.
Awesome Perfumes carries an extensive collection of Dana perfumes for men and women. With more than 5000+ perfumes, skincare products, and cosmetics in stock, Awesome Perfumes is sure to have that special something for you or the perfect gift for someone else. Each Dana fragrance carried by Awesome Perfumes is guaranteed to be authentic.
Awesome Perfumes offers exclusive access to special discounts, offers, and news for new customers only. You can browse their collection of Dana perfumes online and get a discount that doesn't sacrifice product quality.
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Frequently asked questions
Dana Classics produces fragrances for both men and women.
Popular perfumes from Dana include Ambush, Black Lace, California, Lutece, Le Jardin, and the Heaven Sent series.
Popular men's colognes from Dana include British Sterling, Fathom, Navigator, and the English Leather series.
Tabu, created by French perfumer Jean Carles in 1931, is the oldest Dana fragrance. It was launched in 1932, the same year the House of Dana was founded in Barcelona, Spain.
While some sources describe Tabu as an "overpowering feminine fragrance", others note that it can be worn by men as well.
