The Evolution Of British Sterling Cologne: Is It Still Relevant?

British Sterling cologne is still made and available for purchase. It was introduced in 1965 by Speidel-Textron and has been described as a classic fragrance with modern appeal. The cologne is marketed as a sophisticated, classic, refined cologne for men with a clean, masculine scent. It is available in various sizes and can be purchased from online retailers such as Amazon, FragranceNet.com, and Vermont Country Store.

British Sterling's history

British Sterling is a men's cologne that was introduced in 1965 by Speidel-Textron, a manufacturer of watches, watchbands, and silver jewellery. Initially, it was only available in exclusive jewellery stores, marketed with slogans like, "Make him a legend in his own time". The fragrance was designed to embody distinctive luxury and style, as fine as sterling silver, and its whisky flask bottle has remained unchanged for over 50 years, with only minor variations in size and label design.

The cologne is described as having a "clean, masculine scent created for the sophisticated man", with top notes of Italian bergamot and mint leaf, heart notes of sweet moss and cinnamon, and base notes of amber, musk, sandalwood, nutmeg, cedar, leather, and oakmoss.

Over the years, British Sterling has been a popular fragrance, with many fond memories and nostalgic associations for its wearers. It has been described as a "classic fragrance with modern appeal", and while the original manufacturer is no longer in business, the cologne can still be purchased from various retailers, although some customers have noted differences in the scent and quality of the product.

The scent's notes

British Sterling is a cologne for men, introduced in 1965. It is a rich, intoxicating cologne that combines familiar, earthy scents with a modern appeal. The top notes are citruses, the middle notes are nutmeg, leather, cinnamon, and cedar, and the base notes are oakmoss, musk, amber, and sandalwood.

The top notes of Italian bergamot and mint leaf give the cologne a refreshing, bright start. The heart notes of sweet moss and cinnamon add a warm, spicy touch to the fragrance. The base notes of amber, musk, and sandalwood provide a smooth, lasting finish.

The scent is often described as clean, masculine, and elegant. It is a well-balanced blend of fresh and spicy notes, creating a refined and sophisticated fragrance. The cologne has a full-bodied scent that lasts throughout the day and night.

Overall, British Sterling is a classic fragrance with a unique combination of scents, leaving a lasting impression.

Customer reviews

However, some reviewers are less positive, with a few commenting that the scent is not as strong as they would like, and others stating that the cologne they received did not smell like the original British Sterling. One reviewer says that the cologne they received is a "cheap Chinese knock-off".

Overall, British Sterling cologne receives mostly positive reviews, with many customers commenting on its pleasant, subtle scent and its ability to evoke nostalgia.

Where to buy it

British Sterling cologne is available from a variety of online retailers, including:

• Amazon
• FragranceNet.com
• FragranceX.com
• Jomashop.com
• Vermont Country Store

Prices range from $10.33 for a 3.8 oz bottle of the Him Private Stock variety to $55 for a 5.7 oz bottle of the original cologne.

The manufacturer

British Sterling cologne was introduced in 1965 by Speidel-Textron, a manufacturer of watches, watchbands, and silver jewellery. The cologne was initially only available in exclusive jewellery stores, with slogans like "Make him a legend in his own time".

The whisky flask bottle design has remained unchanged for over 50 years, with only variations in size and label design.

The fragrance is described as "rich and inviting", with top notes of Italian bergamot and mint leaf, heart notes of sweet moss and cinnamon, and base notes of amber, musk, sandalwood, nutmeg, cedar, cinnamon, leather, oakmoss, and citrus.

The cologne is currently sold by Dana Classic Fragrances, although some reviews mention issues with the authenticity and quality of the product, suggesting that it may be a cheap Chinese knock-off.

Dana Classic Fragrances was formally established in Barcelona, Spain, in 1932 and has since created some of the most outstanding perfumes in the modern era.

Frequently asked questions