4711 is a unisex fragrance that has adorned the wrists of men and women alike since the 18th century. It was created by Wilhelm Muelhens in 1792 and is considered the first-ever Eau de Cologne. The scent is a blend of sandalwood oils, citrus fruits, oranges, lemons, and grapefruit. It has a refreshing, uplifting, and clean scent. The top notes are lemon, bergamot, and orange, while the middle notes are lavender and rosemary, and the base notes are neroli and petitgrain. It is a light, crisp, and clean fragrance that is not overpowering. The longevity of the scent is mentioned as a drawback by some customers, but others appreciate its lightness and find it refreshing. The large bottle size is also appreciated by customers. Overall, 4711 is a classic, refreshing, and pleasant fragrance with a rich history.
Characteristics | Values |
---|---|
--- | --- |
Fragrance Notes | Jasmine, Lily, Bulgarian Rose, Musk, Sandalwood, Bergamot, Lemon, Orange, Lavender, Rosemary, Neroli Petitgrain |
Year Introduced | 1792 |
Recommended Use | Evening |
Unisex | Yes |
What You'll Learn
History of 4711
4711 is a traditional German Eau de Cologne, first produced in 1792. The brand has been expanded to various other perfumes and products, but the original formula has remained unchanged for over 200 years.
The story of 4711 begins with a wedding gift. In October 1792, merchant Wilhelm Mülhens received a secret recipe for a so-called "aqua mirabilis" or "miracle water" intended for both internal and external use. Soon after, Mülhens founded a small factory in Cologne's Glockengasse (meaning "Clock Tower Square") and marketed his miracle water as a health drink, served undiluted or mixed with wine.
In 1794, the French military occupied Cologne, and a French commander ordered that all houses in the city be numbered. The place where the perfume was manufactured was numbered 4711, and the number has stuck ever since. In 1810, Emperor Napoleon decreed that all internal medicines list their ingredients, but Mülhens wanted to keep his recipe a secret, so 4711 became a fragrance from that point on.
The 4711 brand experienced significant growth in the 20th century. In the 1920s, the company hired famous illustrator Lutz Ehrenberger for an advertising campaign. However, many saw the ads as too scandalous, and 4711 ended the campaign when the Archbishop of Cologne got involved. In the 1930s, the brand expanded its fragrance offerings for men and women and introduced new products such as cosmetics, hair care, and skincare.
During World War II, 4711's headquarters in Cologne were destroyed in the American carpet bombing of 1943. Despite this setback, the company persevered and rebuilt a manufacturing plant in the 1950s, expanding its presence to many new countries as the fragrance became famous worldwide.
Today, 4711 continues to be a well-known and beloved fragrance brand, with a rich history that dates back over two centuries.
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Scent
4711 is a traditional German Eau de Cologne, first created in 1792. It has a comforting effect on the body and mind, with a scent that is fresh, clean, and citrusy.
The original formula has remained unchanged for over 200 years, with top notes of lemon, bergamot, and orange; middle notes of lavender and rosemary; and base notes of neroli and petitgrain. The scent is rounded off with hints of jasmine, lily, Bulgarian rose, musk, and sandalwood.
The fragrance is described as unisex, with a light, citrusy, and woody aroma. It is not overpowering, and is suitable for both daytime and evening wear.
Some customers have noted that the scent does not last long, and needs to be reapplied often. However, others appreciate its lightness and find it refreshing.
The 4711 bottle design has also remained largely unchanged since 1820, with its distinctive hexagonal shape and flat surfaces that make it easier to package for transportation.
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Unisex appeal
4711 is a traditional German Eau de Cologne that has been produced in Cologne since at least 1799. It is marketed towards both men and women, with a scent that is described as citrusy, woody, and floral. The cologne's unique history and refreshing scent have made it a popular choice for consumers worldwide.
A Unisex Scent
4711 is a versatile fragrance that can be worn by both men and women. Its refreshing and invigorating scent is perfect for anyone looking for a light and pleasant scent. The cologne's top notes include lemon, bergamot, and orange, which give it a bright and uplifting feel. The middle notes of lavender and rosemary add a herbal touch, while the base notes of neroli and petitgrain provide a calming foundation. This combination of citrus, floral, and herbal notes creates a well-rounded and appealing fragrance for both sexes.
A Classic, Timeless Fragrance
4711 has a rich history that dates back to the 18th century. According to legend, the original recipe for 4711 was created by a Carthusian monk as a wedding gift for the merchant Wilhelm Mülhens in 1792. Mülhens then founded a small factory in Cologne and began producing the fragrance as a remedy. The brand has since expanded its offerings, but the original 4711 Eau de Cologne remains a classic, with a formula that has been unchanged for over 200 years.
The cologne's long history and worldwide popularity have made it a beloved fragrance for generations. Many customers associate the scent with pleasant memories and nostalgia. Its light, refreshing scent is perfect for everyday wear and special occasions alike. The cologne's iconic bottle design, created in 1820 by Peter Heinrich Molanus, has also become a recognizable symbol of the brand.
A Refreshing, Uplifting Fragrance
4711 is known for its refreshing and uplifting scent. Customers describe the fragrance as clean, crisp, and invigorating. The citrus notes of lemon, bergamot, and orange create a bright and cheerful atmosphere, while the herbal notes of lavender and rosemary add a calming touch. The scent is not overpowering and is perfect for those who want a subtle fragrance that isn't too heavy or musky.
The cologne's refreshing qualities have made it a popular choice for hot summer days, after-shave routines, and anytime a quick pick-me-up is needed. Its light and pleasant scent makes it suitable for any occasion, whether it's a casual get-together with friends or a formal event.
A Versatile and Affordable Option
4711 is an affordable and versatile fragrance that can be worn by people of all ages and genders. Its refreshing scent and uplifting qualities make it a popular choice for anyone looking for a light and pleasant fragrance. The cologne is available in a variety of sizes, including a convenient travel-sized bottle, making it easy to take on the go. The larger bottle sizes also offer excellent value for money, allowing customers to enjoy the fragrance for a long time.
In conclusion, 4711's unisex appeal lies in its versatile and refreshing scent, rich history, and affordable price point. Its unique blend of citrus, floral, and herbal notes creates a well-rounded and appealing fragrance for both men and women. The cologne's long-standing popularity and worldwide recognition have made it a classic choice for consumers seeking a timeless and uplifting fragrance.
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Longevity
4711 is a traditional German Eau de Cologne, first produced in Cologne in 1799. It is a unisex fragrance with a citrus aromatic scent, with top notes of lemon, bergamot, and orange, middle notes of lavender and rosemary, and base notes of neroli and petitgrain. It is a light, fresh, and clean scent, with a low sillage and poor longevity. It is not a long-lasting fragrance, but it is inexpensive, so you can reapply throughout the day. It is a classic, timeless scent, and the large bottle will last a long time.
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Use cases
A Historical Fragrance
4711 is a traditional German Eau de Cologne that has been produced in Cologne since at least 1799. It is one of the oldest fragrances in existence, with a formula that has remained unchanged for over 200 years. The brand has expanded to include various other perfumes and products, but the original 4711 Eau de Cologne remains an iconic and timeless classic.
Unisex Appeal
4711 is marketed as a unisex fragrance, suitable for both men and women. Its refreshing and uplifting scent, with notes of citrus and herbs, is loved by people of all genders. It has a bright, crisp, and clean aroma that is powerful yet not overwhelming.
Nostalgic Value
Many people associate 4711 with fond memories from their youth. It has been a popular fragrance for generations and is often linked to nostalgic memories of grandparents, childhood, and past travels. Its longevity and iconic status make it a nostalgic choice for those who want to reconnect with their past.
Versatile Usage
4711 is a versatile fragrance that can be used in a variety of ways. It is commonly used as a refreshing splash after a shower or shave, providing an invigorating and uplifting experience. It can also be applied throughout the day to freshen up, especially in hot weather. Some people even use it as a room spray or linen spray to enjoy its scent in their surroundings.
Excellent Value
4711 is known for its excellent value, often praised for its affordable price and large bottle sizes. It is a great choice for those who want a high-quality fragrance without breaking the bank. The longevity of the scent on the skin may vary, but the generous quantity allows for reapplication without worrying about running out too quickly.
A Signature Scent
For some, 4711 has become their signature scent. Its unique and distinctive aroma can be worn every day, providing a sense of comfort and familiarity. Its longevity may not be its strongest suit, but for those who love the scent, it is worth reapplying to enjoy its refreshing and uplifting effects throughout the day.
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Frequently asked questions
Yes, 4711 is a unisex fragrance.
Customers like the scent, quality, and value of the personal fragrance. They mention it's not cloying and is one of the best colognes they have ever smelled. Some appreciate its lightness, cleanliness, and bottle size. However, some customers have mixed opinions on its longevity.
4711 has a citrus aromatic fragrance with notes of lemon, bergamot, orange, lavender, rosemary, neroli, and petitgrain.
4711 is a traditional German Eau de Cologne by Mäurer & Wirtz. It has been produced in Cologne since at least 1799 and is allowed to use the geographical indication Original Eau de Cologne. The brand has expanded to various other perfumes and products besides the original Echt Kölnisch Wasser, which has used the same formula for more than 200 years.