What Diesel Cologne Am I Wearing?

Diesel has a wide range of colognes for men, including:

- Only the Brave

- Only the Brave: Street

- Only the Brave: Tattoo

- Sound of the Brave

- Spirit of the Brave

- Spirit of the Brave: Intense

- Bad

- Bad: Intense

- Fuel for Life: Man

- Plus Plus Masculine

Diesel cologne is a gateway to your alternative future

Diesel cologne is a brand with a difference. With its slogan "For Successful Living", Diesel colognes are a gateway to an alternative future, one where you decide what comes next.

The brand's colognes are an invitation to be loud and proud, or subtle and mysterious, with a range of fragrances that cater to different personalities and preferences. The "throttle count" of each cologne indicates its intensity, with a scale of one to six revs. For example, the cheeky and youthful Diesel Only the Brave: Street EDT has a throttle score of four revs, while the powerful and overwhelming Diesel Bad: Intense EDP has a full six revs.

The Diesel brand is about self-expression, innovation, individuality, and rule-breaking. It is not a luxury brand, but it has earned admiration for its unique scents and its commitment to social and environmental causes. The Spirit of the Brave campaign, for instance, encourages young men to embrace their bravery and reach their full potential, and was nominated for a Shorty Award. Diesel also runs the Only the Brave (OTB) Foundation, which helps impoverished people globally through sustainable initiatives.

The brand has a range of ten unique colognes, each with its own distinct notes and accords. For instance, the woody and citrusy Diesel Only the Brave EDT, the aromatic and woody Diesel Only the Brave: Street EDT, and the fruity and woody Diesel Only the Brave: Tattoo EDT.

The Diesel cologne collection is an exciting and inspiring range, with something to offer everyone. With its unique scents and empowering message, Diesel cologne is a brand that encourages you to embrace your alternative future.

Diesel cologne is about self-expression, innovation, individuality, forward-thinking, passion, success, rule-breaking, and making a statement

The brand's unique voice has made it an undeniable icon. Diesel colognes are known for their intense, powerful, and motivational scents. The brand's throttle system, based on sillage and longevity, helps customers determine how loud they want their cologne to be. With a range of scents from woody and aromatic to fruity and sweet, Diesel colognes are designed to make a statement.

The brand's advertising campaigns reflect its disruptive nature, often invoking surreal images instead of direct product details. Diesel is not afraid to break the rules, and this is reflected in its fragrances, which encourage young men to embrace their braveness and seek their fullest potentials.

The Diesel Spirit of the Brave campaign is a perfect example of this. It was nominated for a Shorty Award as it encouraged young men to embrace their braveness and seek their true potentials. The campaign reached tribes with cultural fears and seemingly intangible obstacles, inspiring them to be brave.

Diesel colognes are about more than just scent; they are about embracing your true self and living life on your terms.

Diesel cologne is not considered a luxury brand

In terms of craftsmanship, Diesel denim is made in Italy, while most of its clothing, shoes, bags, and accessories are made in India. The quality of Diesel products is good, but it is not at the same level as luxury brands such as Chanel, Louis Vuitton, and Burberry. Diesel's price range and craftsmanship position it as an entry-level luxury brand, similar to Tommy Hilfiger, Coach, Guess, and Ted Baker.

While Diesel cologne may not be considered a luxury brand, it has many admirable qualities. The brand is known for its innovative and surreal advertising campaigns and its focus on self-expression, individuality, and rule-breaking. Diesel's colognes, such as Diesel Only the Brave and Diesel Spirit of the Brave, offer unique scents with notes of amber, woody, citrus, and aromatic accords. The brand's colognes are licensed and manufactured under L'Oreal, ensuring their availability and longevity in the market.

In conclusion, Diesel cologne is not considered a luxury brand due to its pricing, materials, and craftsmanship. However, it is a well-known and admired brand with unique and inspiring fragrances that cater to a wide range of consumers.

Diesel cologne is licensed and manufactured under L'Oreal

The partnership between Diesel and L'Oreal was described as a "major fragrance deal" that would allow Diesel to "build something new, something different, something strong," according to Diesel's CEO, Renzo Rosso. L'Oreal's luxury products division president, Marc Menesguen, also expressed high expectations, believing Diesel could become a top 10 fragrance brand globally.

The first Diesel fragrance, Fuel for Life, was launched in 2007 as part of the Fuel for Life range, which included Fuel for Life Unlimited, Fuel for Life Spirit, Fuel for Life Denim Collection Homme, and Fuel for Life Summer. However, most of the fragrances in this range have since been discontinued.

Diesel's collection has expanded over the years to include the Brave fragrances, such as Only the Brave, and the D perfumes, like D RED. The Brave fragrances are symbolised by a clenched fist, representing strength and courage, while the D fragrances embody the desire of free minds to leave their mark on the world.

L'Oreal's partnership with Diesel has contributed to its global leadership position in the fine fragrance arena, with Diesel's unique and disruptive identity challenging the traditional masculine perfumery codes.

Diesel cologne is a pret-a-porter cologne for ambitious men

Diesel, founded by Italian designer Renzo Rosso in 1978, initially gained recognition for its denim collection. However, the brand has since diversified into a well-rounded fashion powerhouse, offering accessories and fragrances in addition to clothing. Diesel's first fragrance, simply named Diesel, was introduced in 1996 as a unisex scent. Over the years, Diesel has launched numerous colognes, including popular options such as Fuel for Life, Only the Brave, and Spirit of the Brave.

Diesel colognes cater to a diverse range of preferences and personalities. For instance, the Fuel for Life range offers a unique blend of sweet and fruity notes, while the Only the Brave collection embodies determination and success with its citrusy and woody fragrances. The Spirit of the Brave cologne, on the other hand, is a recreation of masculinity, combining playfulness with elegant and sensual attitudes.

The intensity of Diesel colognes is often measured using a throttle system that considers two factors: sillage and longevity. This system assigns a throttle count out of six, with higher counts indicating more intense and longer-lasting fragrances. For individuals seeking a subtle and understated scent, a lower throttle count would be more suitable, while those who want to make a bold statement might opt for a higher count.

In addition to its diverse range of scents and intensities, Diesel also demonstrates a commitment to sustainability. The brand has launched a green label initiative to improve sustainability in its manufacturing processes and packaging, reflecting a responsibility towards the environment.

Overall, Diesel cologne embodies the brand's values of self-expression, innovation, and ambition. With a variety of unique fragrances, intensities, and personalities, Diesel cologne empowers men to showcase their individuality and pursue their ambitious goals.

Frequently asked questions