Jo Malone London is a luxury fragrance brand that has issued around 145 perfumes since launching 30 years ago. The brand was the first to introduce the concept of fragrance layering or pairing, also known as scent pairing. Each Jo Malone London scent has been crafted with the concept of layering in mind and is designed to be worn alone or layered with another fragrance to create a personalised scent. The brand's Global Head of Fragrance, Céline Roux, advises starting the scent pairing journey with two fragrances, such as a body product and a cologne. However, she also encourages experimentation and emphasises that there are no rules when it comes to scent pairing. Popular Jo Malone London fragrances include Wood Sage & Sea Salt, English Pear & Freesia, and Lime Basil & Mandarin.
Characteristics | Values |
---|---|
Number of fragrances to layer | There are no rules when it comes to pairing Jo Malone London scents. However, it is advised to start with two fragrances. |
Order of application | Apply a body product (e.g. Body & Hand Wash or Body Creme) in one scent, then spritz a cologne in another scent. |
Types of fragrances | Jo Malone London offers a range of fragrances, including colognes, body creams, hand washes, diffusers, and candles. |
Fragrance combinations | Some popular fragrance combinations include: - Wood Sage & Sea Salt with citruses and light florals - Pom Noir and Amber & Lavander - Wood Sage & Sea Salt with Blackberry & Bay - Nectarine Blossom with Wood Sage and Sea Salt - English Pear and Freesia with Nectarine Blossom and Honey - Wood Sage and Sea Salt with Silver Birch and Lavender - Wood Sage & Sea Salt with Escentric Molecules01 - Orange Bitters with Commodity Bois or a Santal33 dupe - Wood Sage and Sea Salt with a fig-heavy fragrance/body lotion - Lime Basil & Mandarin Hair Conditioner with Oud & Bergamot Cologne Intense and English Pear & Freesia Cologne - Red Roses Body Creme with Velvet Rose & Oud Cologne Intense |
What You'll Learn
Layering fragrances to create a personalised scent
Jo Malone London is known for its unique portfolio of scents, crafted from the highest-quality ingredients by master perfumers. The brand encourages customers to layer fragrances to create a personalised scent.
Each Jo Malone London scent has been crafted with the concept of layering in mind. The brand's philosophy is that there are no rules when it comes to pairing scents. It's all about having fun and experimenting. However, the brand recommends starting with two fragrances. Apply a body product, such as a body wash or cream, in one scent, and then spritz a cologne in another.
For example, you could try Lime Basil & Mandarin Body Creme followed by Blackberry & Bay Cologne for a vibrant, fresh scent with juicy depth. Or, for a fresh, woody scent, pair Wood Sage & Sea Salt with a fig-heavy fragrance or body lotion.
If you're looking for a gift for someone who loves Jo Malone London fragrances, you can use the brand's virtual tool to find the perfect pairing. Simply enter the recipient's favourite fragrance, and the tool will suggest a complementary scent.
You can also visit a Jo Malone London store to book a complimentary consultation and experiment with different combinations to find your signature scent.
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Fragrance pairing with Jo Malone's virtual tool
Jo Malone London is a luxury fragrance brand that has issued over 145 perfumes in its 30-year history. The brand is known for its unique portfolio of scents and was the first to introduce the concept of fragrance layering or pairing.
The Virtual Tool
Jo Malone's virtual tool helps you discover a pairing for either a personal scent or for your home. The tool is simple to use and can be accessed via JoMalone.com. You are first asked whether you want to start with no preferences or if you have a favourite scent to use as your starting point.
No Preferences
If you choose 'no preferences', you will be shown a series of fragrance families, and after picking one of those suggestions, you will be given a pairing that works on the next page. This option is good for anyone new to the brand.
Favourite Scent
If you choose a favourite scent, the tool will suggest pairings that complement your choice. For example, if you enter 'Pom Noir' into the tool, the suggestions offered will be light, fresh, and more floral scents that will work with the darker favourite.
In-Store and Online Shopping
Jo Malone London also offers in-store consultations and online shopping with same-day delivery and in-store pick-up options.
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Popular Jo Malone colognes to pair
Jo Malone London is a luxury fragrance brand that first introduced the concept of fragrance layering or pairing. The brand has crafted each of its perfumes to be worn alone or layered with another fragrance to create a personalised scent.
While there are no rules when it comes to pairing Jo Malone colognes, the brand recommends starting with two fragrances. For example, you could apply a body product with one scent and then spritz a cologne in another fragrance over the top.
Some of the most popular Jo Malone colognes include:
- Lime Basil & Mandarin
- Pomegranate Noir
- English Pear & Freesia
- Wood Sage & Sea Salt
- Wild Bluebell
- Peony & Blush Suede
- Blackberry & Bay
- Amber & Lavender
- Myrrh & Tonka
You can use Jo Malone's virtual tool to help you discover a pairing for a personal scent or for your home. If you already have a favourite fragrance, you can enter it into the tool and it will suggest pairings. Alternatively, if you have no preferences, the tool will suggest a series of fragrance families that work well together.
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Jo Malone's philosophy of scent pairing
Scent pairing is a fundamental part of Jo Malone London's philosophy. The brand was the first to introduce the concept of fragrance layering or pairing. Each Jo Malone London scent has been crafted with the concept of layering in mind and is designed to be worn alone or layered with another fragrance to create a personalised scent.
Céline Roux, Global Head of Fragrance at Jo Malone London, says that the personalisation that scent pairing allows is central to the brand's DNA. It allows customers to change up their scent to suit their mood and express different facets of their personality.
Roux also explains that the key to successful scent pairing is the cleanness and clarity of the individual fragrances. Jo Malone fragrances tend to have a streamlined selection of notes, and the quality of the ingredients is paramount. This is reflected in the naming of the scents, which usually detail the key notes inside the bottle, helping customers see at a glance how different fragrances might pair nicely.
While there are no rules when it comes to scent pairing, Jo Malone London advises starting with two fragrances. For example, applying a body product in one scent and then spritzing a cologne in another. However, there is no limit to the number of fragrances that can be layered, and customers are encouraged to experiment and have fun with scent pairing.
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How to pair Jo Malone colognes: tips from experts
Jo Malone London is known for its unique portfolio of scents, crafted from high-quality ingredients by master perfumers. The brand encourages customers to layer fragrances to create a personalised scent.
The Philosophy of Scent Pairing
Céline Roux, Global Head of Fragrance at Jo Malone London, says:
> "The personalisation that Scent Pairing allows is at the heart of everything we do, it’s central to the thought process from the very start and means that the way we develop our fragrances is truly unique."
Roux advises starting with two scents, such as a body product in one fragrance and a spritz of cologne in another. She also suggests experimenting with different combinations and having fun with the process.
Expert Combinations
Roux, Salamagne and Elson from Jo Malone London share their favourite scent pairings:
- Roux's combination: Wood Sage & Sea Salt with Dark Amber & Ginger Lily Dry Body Oil.
- Salamagne's combination: Lime Basil & Mandarin Hair Conditioner with Oud & Bergamot Cologne Intense and English Pear & Freesia Cologne.
- Elson's combination: Red Roses Body Creme with Velvet Rose & Oud Cologne Intense.
Other Suggestions
Other suggestions for scent pairings from Jo Malone customers include:
- Wood Sage & Sea Salt with citruses and light florals.
- Wood Sage & Sea Salt with Blackberry & Bay.
- Nectarine Blossom with Wood Sage & Sea Salt.
- English Pear & Freesia with Nectarine Blossom & Honey.
- Wood Sage & Sea Salt with Silver Birch & Lavender.
- Wood Sage & Sea Salt with Byredo Bal D'Afrique.
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Frequently asked questions
Scent pairing is the concept of layering fragrances to create a personalised scent.
While it is recommended to start your scent pairing journey with two scents, there is no limit to the number of fragrances you can layer.
Popular Jo Malone London fragrances include Wood Sage & Sea Salt, English Pear & Freesia, and Lime Basil & Mandarin.
There are no rules when it comes to scent pairing. It is about having fun and experimenting with different fragrances to find a combination that is uniquely yours.
You can use the Jo Malone London virtual tool to discover scent pairings or visit a store for a complimentary consultation.