Michael Jordan's Cologne: How Long Does It Last?

Michael Jordan's cologne was launched in 1996 and was a phenomenal failure. It was described as smelling like aged butt cheese in a baseball glove. However, some people enjoyed the scent, describing it as fresh and citric with a mix of citrus and woodsy elements. The cologne was available in department and sporting goods stores, with prices ranging from $12 to $36. Despite the negative reviews, the cologne sold very well initially, with $40 million in sales in the first seven weeks.

The cologne is still available for purchase from third-party Amazon sellers and major retailers like Walmart and Target, although the price is now very much discounted.

The scent was a phenomenal failure

Michael Jordan's cologne was a huge success in terms of sales, but a phenomenal failure when it came to its scent. The cologne sold very well initially, with $40 million in sales in the first seven weeks, making it the best-selling new fragrance of 1996. However, the consumers were not impressed.

The cologne was targeted at 16-to-34-year-old men, but it seems to have been more popular with younger fans of the superstar, who quickly bought the cologne, overpowering the halls of their middle and high schools. Older buyers, however, typically passed it up for more well-known brands.

The cologne was described as "overripe citrus and hairspray", "aged butt cheese in a baseball glove", and "synthetic". One person even said that it was so bad, it gave them a headache.

Despite the poor reviews, the cologne is still available for purchase from third-party Amazon sellers and major retailers like Walmart and Target, at a very discounted price.

It was a great after-gym fragrance

Michael Jordan's cologne was a phenomenal failure, but it was also a great after-gym fragrance. The cologne was launched in 1996, and it sold very well initially. However, the consumers were not impressed, and the cologne was often given as a gag gift.

The cologne was described as having a fresh, sporty, and citric fragrance. It was also said to be distinguished, with a spicy and aromatic fragrance. The scent was long-lasting, and it was perfect for energizing and boosting energy levels.

> "A great value in my opinion! Blankman05/25/23"

> "A good cheapie fragrance, but there's something at the heart or base that's somewhat "not great" smelling. Simon2608/30/19"

> "It's cheap and just works. Fightingillini2208/17/21"

> "It's distinguished. A sporty fragrance sophisticated enough to go into a boardroom, perhaps. Alex Wong04/17/19"

> "It's a great scent to put on for running errands, working out, or for casual occasions when being serious is not a priority. Fresh_scents04/06/16"

> "It's a great after-gym fragrance. Honestly safe for just about anything. T_ironhide4601/15/14"

It was a cheap, mass-produced fragrance

Michael Jordan's cologne was a cheap, mass-produced fragrance. It was launched in 1996 by the design house Bijan with a $20 million ad campaign. The cologne was initially sold in department and sporting goods stores, with prices ranging from $12 to $35, depending on the bottle size. The cologne was targeted at 16-to-34-year-old men, but it ended up being more popular with younger fans of the basketball superstar.

The cologne's packaging featured a silhouette of Jordan's head in black on a red background, with a cutout of a basketball on the bottle and Jordan's autograph on the box. The bottle had a classic transparent look with a black bottom.

The cologne was described as having a fresh, sporty, and musky scent with notes of citrus and wood. However, some people found the scent to be too synthetic and overpowering, while others compared it to the smell of aged butt cheese in a baseball glove.

Despite the mixed reviews, the cologne sold very well initially, grossing $40 million in sales in the first seven weeks. It even won two awards from The Fragrance Foundation: Men's Fragrance Star of the Year and Men's National Advertising Campaign of the Year. However, the cologne's popularity eventually faded, and it was discontinued as the market became saturated with celebrity fragrances.

It was a good scent for the price

Michael Jordan's cologne is a good scent for the price. It has a pleasant, light, and not too overpowering smell. The scent is described as woody, fresh, and citrusy with notes of musk, cedar, and sandalwood. It is a good size for the price, and it is long-lasting. It is a nice fragrance for the money and wears well in different situations. It is a good gift and comes in nice packaging.

It was a great scent for nostalgia

Michael Jordan's cologne was a phenomenal failure, but it still has its fans. The cologne was released in 1996, and it sold very well initially. It even won two awards: Men's Fragrance Star of the Year and Men's National Advertising Campaign of the Year. However, the consumers were not impressed, and the cologne is now available as a discounted item from third-party sellers.

The cologne has top notes of cypress, grapefruit, lemon, cognac, cedar needles, geranium, and Brazilian rosewood; middle notes of fir, juniper berries, green tea, lavender, incense, clary sage, and cloves; and base notes of sandalwood, musk, and patchouli. It is an aromatic, woody fragrance.

Many people associate the cologne with nostalgia. One reviewer says, "The nostalgia factor is real with this fragrance. Takes me back to 8th grade, riding my Mongoose bike to my friend's house to drink some MD 20/20. I felt so cool wearing this fragrance!" Another reviewer says, "I grew up in Illinois, playing basketball for a father/coach who is in the IHSAA Hall of Fame. So naturally, this was the very first fragrance I ever bought back in junior high school. I do not remember what it smelled like, just that I loved it and that the junior high ladies loved it. Nostalgia."

The cologne is also described as "a fresh, clean, cheapie, best suited for the gym or running errands and "a great value."

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