Anisha Riggs
The Fragrance Foundation UK Awards are voted for by members of the foundation, previous winners of the Jasmine Awards, and social media followers. The awards recognise innovative launches in the fragrance industry, including fragrances, in-store experiences, and online experiences. The awards are open to anyone, but entrants must provide a brief explaining what they are trying to achieve. Nominees must present to a panel of judges on their creativity, uniqueness, and delivery of the brief. The Fragrance Foundation UK also recognises the perfumer behind an olfactive masterpiece, with entries judged blind by previous winners of the Jasmine Awards.
| Characteristics | Values |
|---|---|
| Who votes? | Members of The Fragrance Foundation UK, previous winners of The Fragrance Foundation UK Jasmine Awards, and followers of the Fragrance Foundation's social media platforms |
| Who can enter? | Anyone, but only one nomination per brand. Open to independent perfumers, perfumers represented by a compound house, and online multi-brand retailers |
| What are the criteria? | An innovative launch in the fragrance industry, including fragrance, in-store, or online experience; a full 360 campaign in-store, online, and on social media; an innovative campaign to reach new consumers |
| What do nominees need to do? | Present to a panel of judges, provide a portfolio, submit additional information via email, submit 12 x lab samples |
Judging criteria
The Fragrance Foundation UK Awards are determined by members of the Fragrance Foundation UK. The judging criteria for the awards are as follows:
Nominees must present to a panel of judges on their fragrance's creativity, uniqueness, delivery of the brief, originality, presentation, the extent to which the innovation is new and ground-breaking to the industry, and clarity of idea. The fragrance will also be judged on its formulation, packaging, marketing, and advertising.
Only one nomination per brand is allowed, and the fragrance must have created a full 360 campaign in-store, online, and on social media. The nominee must provide a portfolio that demonstrates the above criteria.
For the Jasmine Awards, judging is done blind by previous winners of the award. Nominations are open to independent perfumers and perfumers represented by a compound house. All entries must submit 12 lab samples.
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How to enter
The TFF Awards are voted for by members of The Fragrance Foundation UK. Anyone can enter the awards, but entrants must provide a brief explaining the innovation behind their entry. This could be a fragrance, or an in-store or online experience that has revolutionised the industry. Entrants will need to present to a panel of judges on the creativity, uniqueness, delivery of the brief, originality, presentation, and the extent to which the innovation is new and ground-breaking to the industry.
To enter, you will need to submit a portfolio that demonstrates how your fragrance has created a full 360 campaign in-store, online, and on social media. You can also submit additional information via email to support your entry. This could include information on how you have promoted and embraced fragrance through an innovative campaign to reach new consumers.
For the Jasmine Awards, nominations are open to independent perfumers and perfumers represented by a compound house. Compound houses must nominate on behalf of their perfumer. All entries must submit 12 x lab samples.
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Who can enter
The Fragrance Foundation UK Awards are voted for by members of the Fragrance Foundation UK. Anyone can enter the awards, but there are different criteria for each category. For example, the award for an innovative launch in the fragrance industry in 2024 is open to anyone, but entrants must provide a brief explaining what they were trying to achieve. The nominee will also need to present to a panel of judges on the creativity, uniqueness, and delivery of their brief.
The award for a fragrance launch that has created a full 360 campaign is only open to one nomination per brand. Entrants must provide a portfolio that demonstrates how they have revolutionised the fragrance market and been particularly creative in formulation, packaging, marketing, and advertising.
The award for independent perfumers is judged blind by previous winners of the Jasmine Awards. Nominations are open to independent perfumers and perfumers represented by a compound house. Compound houses must nominate on behalf of their perfumer, and all entries must submit 12 lab samples.
The awards are also open to online multi-brand retailers. Entrants must submit additional information on how they have promoted and embraced fragrance through an innovative campaign to reach new consumers.
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What to submit
To be considered for a UK Fragrance Foundation Award, you must submit a portfolio that demonstrates how your fragrance launch has created a full 360 campaign in-store, online, and on social media. This could include information on how the fragrance has been particularly creative in its formulation, packaging, marketing, and advertising.
If you are an independent perfumer or a perfumer represented by a compound house, you must submit 12 x lab samples. Compound houses must nominate on behalf of their perfumer.
If you are an online multi-brand retailer, you should submit additional information via email to [email protected] to support how you have promoted and embraced fragrance through an innovative campaign to reach new consumers.
Anyone can enter the category for an innovative launch in the fragrance industry, but they must provide a brief behind the innovation (what was trying to be achieved). The nominee will need to present to a panel of judges on its creativity, uniqueness, delivery of the brief, originality, presentation, the extent to which the innovation is new and ground-breaking to the industry, and clarity of idea.
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Previous winners
The Fragrance Foundation UK Awards are voted for by members of the foundation. The awards are given to an innovative launch in the fragrance industry, which could be a fragrance or an in-store or online experience. Anyone can enter, but they must provide a brief behind the innovation. The nominee will need to present to a panel of judges on its creativity, uniqueness, delivery of the brief, originality, presentation, the extent to which the innovation is new and ground-breaking, and clarity of idea.
- [Brand name] for their [fragrance name] fragrance, which revolutionised the fragrance market with its creative formulation, packaging, marketing and advertising.
- [Brand name] for their [fragrance name] fragrance, which was particularly innovative in its use of [ingredient/technology].
- [Brand name] for their in-store experience, which included [details of the experience].
- [Brand name] for their online campaign, which reached new consumers through [details of the campaign].
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Frequently asked questions
The TFF Awards are voted for by members of The Fragrance Foundation UK.
The fragrance must have created a full 360 campaign in-store, online, and on social media. It must have revolutionised the fragrance market and been particularly creative in the formulation, packaging, marketing, and advertising.
You will need to provide a portfolio that demonstrates the above criteria. You can submit additional information via email to support your entry.
These awards recognise the perfumer behind an olfactive masterpiece launched in the UK. They are judged blind by previous winners of The Jasmine Awards.
The four types of prizes and juries are determined by the distribution network of the perfumes launched on the French market between January and December of the previous year.
