New Look's Perfume Sales: What's Happening?

have new look stopped selling perfume

New Look has a range of perfumes, including the popular Dusk fragrance for women. However, it looks like they have discontinued certain perfumes, such as the New Look 1947 by Dior, which was a unisex fragrance. The New Look 1947 was replaced by the New Look 2024, which received mixed reviews. Some people disliked the scent, while others admired its uniqueness. New Look has also released a new iteration of the New Look perfume, called New Look Eau de Parfum, which features aldehyde and ambery notes.

Characteristics Values
Perfumes Dusk, New Look 1947, New Look 2024
Brands New Look, Dior
Perfumes by New Look Dusk
Perfumes by Dior New Look 1947, New Look 2024, New Look
Notes Floral, Ylang-Ylang, Jasmine, Gardenia, Rose, Tuberose, Benzoin, Vanilla, Aldehydes, Frankincense, Amber
Perfumers François Demachy, Francis Kurkdjian

shunscent

New Look 1947 by Dior

The perfume has been described as having a "golden goddess vibe" and is admired for its masterful blending. One reviewer notes that the fragrance reminds them of the 1950s, with its aldehydic and floral nature. Another reviewer notes that the perfume gives them luxurious and elegant vibes.

However, some reviewers were disappointed to hear that Dior discontinued New Look 1947 and rebranded it with new notes. One reviewer expressed their preference for the original scent, noting that the new version did not sound appealing.

The name "New Look 1947" is inspired by Christian Dior's iconic 1947 collection, which revolutionized women's fashion with its bold and elegant silhouette. The collection featured rounded shoulders, a cinched waist, and a very full skirt, celebrating ultra-femininity and opulence. It marked a significant departure from the military and civilian uniforms of the war years, offering a new outlook and celebrating women's beauty.

shunscent

New Look 2024 by Dior

New Look, the UK-based clothing retailer, does not appear to have stopped selling perfume altogether, but it seems that they may have stopped selling certain fragrances, such as their Dusk perfume.

Now, for the New Look 2024 by Dior:

Some people have described the scent as boring, soapy, or reminiscent of a church. Others have compared it to the smell of ammonia or a car freshener. However, there are also positive reviews, with some people finding the scent addictive and perfect for summer days.

The perfume has received mixed reviews, with some people loving it and others finding it disappointing. It seems that the scent may be polarizing, and it might be a case of people either loving it or hating it. The perfume is packaged in a clear glass bottle with clear or light grey liquid and white outer packaging.

Overall, New Look 2024 by Dior is a modern fragrance that pushes the boundaries of traditional amber fragrances. While it may not appeal to everyone, it offers a unique and fresh take on perfumery.

shunscent

New Look by Dior

In 1947, Christian Dior introduced the "New Look" with his first collection, featuring rounded shoulders, a cinched waist, and a full skirt. This collection celebrated ultra-femininity and opulence in women's fashion, marking a departure from the utilitarian garments of the 1940s. The "New Look" became synonymous with Dior's iconic Bar suit, which featured a notched or shawl collar and curved necklines.

Dior's New Look not only transformed the fashion industry but also inspired a fragrance that bore its name. New Look by Dior is an eau de parfum with aldehyde and ambery notes, created by Dior Parfums Creative Director Francis Kurkdjian. This perfume is described as having a unique freshness from aldehydes, followed by the sensuality of frankincense and amber nuances. It is designed as a universal fragrance for both women and men, reflecting the bold and elegant silhouette of Dior's iconic New Look.

The New Look fragrance by Dior has undergone iterations, with the original New Look 1947 launched in 2018. This version features top notes of pink pepper, heart notes of ylang-ylang, jasmine, gardenia, rose, and tuberose, and base notes of benzoin and vanilla. While some reviewers appreciate its floral and feminine scent, others find it too feminine, leaning towards a women's perfume.

In 2024, Dior released a new iteration simply named New Look. This updated fragrance has received mixed reviews, with some praising its addictive scent that evokes memories of luxurious new clothes and clean, expensive fabric. However, others find it disappointing, describing it as a meaningless framework of scents rather than a composed perfume. The New Look 2024 has been criticized for smelling like ammonia or synthetic pine and juniper, falling short of expectations for a Dior fragrance.

The evolution of Dior's New Look fragrance, from the original New Look 1947 to the controversial New Look 2024, showcases the brand's ongoing exploration of scents and their connection to fashion silhouettes. While the perfumes may evoke varied responses, they continue to capture the essence of Dior's iconic New Look in their own unique ways.

shunscent

Dusk by New Look

It is unclear if New Look has stopped selling perfumes entirely. However, it appears that they no longer sell the "Dusk by New Look" fragrance.

One reviewer who has used Dusk since high school says their local New Look store stopped selling it for a while. They had to visit the store every few days to check if it was back in stock. They ended up buying several bottles when it became available again.

Another reviewer mentions that they can no longer find Dusk in New Look stores. They describe the perfume as "gorgeous" and say they hope New Look never stops making it.

While it appears that New Look no longer carries Dusk, the fragrance may still be available through other retailers or online platforms. It is also possible that New Look has discontinued the perfume or replaced it with a new version.

In recent years, New Look has released new fragrances in collaboration with Dior, such as "New Look 1947" in 2018 and "New Look 2024" in 2024. These perfumes have received mixed reviews, with some praising their uniqueness and elegance, while others find them disappointing or unappealing.

Overall, while the availability of Dusk by New Look may vary across different New Look stores, it seems that the fragrance has been discontinued or replaced by newer perfume lines.

Tory Burch Perfume: A Fragrant Delight?

You may want to see also

shunscent

Bottega by New Look

It appears that New Look has discontinued selling perfumes under its own brand. One of its perfumes, Dusk by New Look, was a floral fragrance for women. However, some customers have lamented the fact that they can no longer find it in stores.

New Look has also shut down its entire fragrance house, Bottega by New Look, which offered classic, vintage, and timeless scent profiles.

Interestingly, there is another line of perfumes associated with the name "New Look." These perfumes are from the luxury fashion house Dior and are known for their unique and experimental fragrances. One of their perfumes, New Look 1947, was launched in 2018 and is described as an oriental floral fragrance for women and men. It features top notes of pink pepper, middle notes of ylang-ylang, jasmine, gardenia, rose, and tuberose, and base notes of benzoin and vanilla. However, some customers have expressed disappointment with the discontinuation of this perfume and the release of a new version with different scent notes.

Dior has also released subsequent iterations of the New Look perfume, such as New Look 2024, which has received mixed reviews. Some describe it as the worst perfume they have ever smelled, likening it to the smell of ammonia or a car freshener. Others find it fascinating and unique, with one reviewer commenting on its ability to evoke memories of luxurious, brand-new clothing.

The latest addition to the Dior New Look collection is the New Look Eau de Parfum, composed by Francis Kurkdjian, the creative director of Dior Parfums. This fragrance pushes the boundaries of traditional amber fragrances and features aldehyde and ambery notes, along with the freshness of frankincense. Kurkdjian describes his creative process as striving to retain the perfect symbiosis between fashion and fragrance, echoing the spirit, nuances, and essence of the New Look today.

Frequently asked questions

It is unclear whether New Look has stopped selling perfume. However, the company did launch a fragrance called "Dusk" which is still being sold on other websites.

New Look 1947 by Dior is a fragrance for women and men that was launched in 2018. It was created by François Demachy and features notes of pink pepper, ylang-ylang, jasmine, gardenia, rose, tuberose, benzoin, and vanilla.

The New Look 2024 Dior perfume has received mixed reviews. Some people describe it as "the worst perfume I've ever smelled", while others find it fascinating and unique.

Written by
Reviewed by
Share this post
Print
Did this article help you?

Leave a comment