Messi's Scent: Does He Have A Signature Cologne?

Lionel Messi, the world-renowned soccer player, has launched his own cologne. The fragrance, which bears his name, is designed to reflect his charismatic personality and style. Messi's cologne offers a fresh and sporty scent, with top notes of cardamom, apple leaf, and cypress, and base notes of vanilla bean, Virginian cedar, and patchouli. The scent is designed to provoke a profound emotional connection, capturing the essence of Messi as a world champion, a father, and a gentleman.

Messi Eau de Parfum

About the Scent

The Fragrance Notes

The Perfumer's Vision

Principal Perfumer Frank Voelkl of DSM-Firmenich crafted this scent to provoke a profound emotional connection. At the intersection of 'freshness' and 'warmth', the fragrance is confident, intriguing, and unique with mass global appeal. Messi himself is quoted as saying: "I have always been passionate about fragrance, and I am extremely excited to produce my very own signature scent. This is a truly unique and inspirational fragrance, in a personalized bottle, for all fans around the world."

Where to Buy

FC Barcelona Eau de Toilette Spray for Men

Crafted by Air-Val International, this sporty scent made its debut in the early 2000s. It boasts a carefully curated blend of zesty lemon, invigorating pink pepper, aromatic cardamom, sweet orange blossom, and calming lavender. Hailing from Argentina, Messi's deep appreciation for spices and herbs is reflected in this fragrance.

The FC Barcelona cologne is known for its impressive longevity, lasting for 7-8 hours on the skin. This extended wear time makes it suitable for various occasions and ensures that the fragrance remains a constant companion throughout the day. Its versatility makes it ideal for year-round use, adding a layer of warmth and sophistication during colder months.

The scent is well-loved by customers, who praise its pleasant smell, reliability, and value for money. It is described as not being overpowering, making it ideal for shared spaces and active lifestyles.

With its blend of fresh and aromatic notes, FC Barcelona Eau de Toilette Spray for Men is the perfect olfactory choice for those who aspire to exude the aura and charm of Lionel Messi, paying homage to his iconic football career.

Messi's fragrance notes

FC Barcelona Eau de Toilette Spray for Men by Air-Val International

According to one source, this cologne features:

• Top notes of zesty lemon, pink pepper, cardamom, orange blossom, and lavender.
• Base notes of cedar, sandalwood, and patchouli.

However, another source claims that the top notes are bergamot, lemon, and lavender, the middle notes are geranium and clary sage, and the base notes are cedarwood, tonka bean, and musk.

Messi Eau de Parfum

This cologne features:

• Top notes of cardamom, apple leaf, and cypress.
• Middle notes of leather, lavender, and orris root.
• Base notes of vanilla bean, Virginian cedar, and patchouli.

The Eau de Parfum is described as having "an invigorating blend of fresh cardamom from Central America, crisp apple leaves, and a spice-filled burst of wild cypress from Europe." The heart of the fragrance contains "the opulence of French iris root, seamlessly blended with the essence of lavender," along with "subtle leather notes." The base notes are described as "a rich Amber Fougère; a rare and prestigious category that ensures a lasting impression."

Messi's brand endorsements

Lionel Messi is one of the greatest football players of all time and has a massive fan following worldwide. This has led to numerous endorsement deals with prominent brands across a diverse range of industries. Here is an overview of Messi's brand endorsements:

Adidas

Messi has been a brand ambassador for Adidas, the German sportswear giant, since 2006. In 2017, the partnership was solidified with a lifetime contract, making Messi the global face of the brand. He promotes their football boots, apparel, and sports equipment. This exclusive agreement earns Messi a substantial annual sum of approximately $25 million.

Louis Vuitton

In 2019, Messi ventured into the world of high-end fashion by becoming a brand ambassador for Louis Vuitton's men's collections. This collaboration brought together two icons, combining Messi's global influence and style with Louis Vuitton's legacy of craftsmanship and elegance.

Lay's

Lay's, the popular snack brand, partnered with Messi in 2013 to capitalise on his widespread appeal. Messi embodies the brand's values of pleasure, leisure, and enjoyment. He has featured in engaging advertising campaigns across different continents, solidifying his role as a beloved ambassador.

Pepsi

Messi has had a long-standing association with Pepsi, featuring prominently in their commercials and marketing campaigns. He showcases the vibrant and energetic nature of both the brand and himself. Pepsi has experienced considerable success due to this partnership, and Messi has appeared alongside other notable players in captivating television advertisements.

Gatorade

Messi endorses Gatorade, a popular sports drink brand, and features in their advertising campaigns. This partnership emphasises the importance of hydration, performance, and recovery in sports, with Messi's achievements serving as a testament to the brand's effectiveness.

Budweiser

Messi has a brand partnership with Budweiser, a renowned beer company. Through this collaboration, Budweiser has achieved tremendous success and established a long-term relationship with soccer enthusiasts. Messi has also celebrated his significant victories with Budweiser, cementing a shared passion for excellence.

Mastercard

Mastercard, a leading financial services company, has joined forces with Messi to promote their payment solutions. This collaboration showcases Messi's global appeal and Mastercard's commitment to secure and convenient transactions. Messi actively engages in promotional activities and initiatives beyond traditional advertising.

Huawei

Messi has endorsed Huawei's smartphones and other technological products as their brand ambassador. His image aligns with the company's focus on innovation, performance, and global reach. The partnership highlights shared values of excellence and breakthrough technology.

Gillette

Gillette, a prominent personal care brand, has enlisted Messi as a brand ambassador. He endorses their grooming products and features in their advertising campaigns. This partnership emphasises the values of precision, excellence, and professionalism that both Messi and Gillette represent.

Byju's

Byju's, an Indian ed-tech firm, on-boarded Messi as a global ambassador for its "Education for All" initiative. This partnership sparked excitement among fans and education enthusiasts, bringing attention to the importance of quality education and innovative learning methods.

Sirin Labs

Messi's endorsement of Sirin Labs marked a collaboration between the footballer and the innovative technology company. Sirin Labs, known for its focus on cybersecurity and blockchain solutions, found a fitting collaborator in Messi, who represents excellence, precision, and cutting-edge performance.

Air Europa

Air Europa, an airline company, recognised Messi's global appeal and signed him as their brand ambassador in 2007. This partnership has significantly elevated the brand name and solidified Air Europa's position in the market.

Pro Evolution Soccer (PES)

Messi served as the cover star for the eFootball PES 2020 video game. Despite the game's rebrand to eFootball, Messi continues to be featured in the promotional content for the video game series.

Jacob and Co

Jacob and Co., a renowned watch manufacturing company, appointed Messi as its brand ambassador in 2019. Through this partnership, the prestigious watchmaker extended its reach to football enthusiasts, resulting in substantial success and profitability.

OrCam

Messi signed a three-year contract with OrCam, an Israeli-based company in the field of eye care. This partnership highlights Messi's dedication to supporting innovative solutions for the blind and visually impaired community.

Lionel Messi Fragrances

Messi launched his own fragrance, "Leo Messi Eau De Parfum," in 2024. This woody aromatic fragrance for men was created by Frank Voelkl and features top notes of cardamom, apple leaf, and cypress, with middle notes of leather, lavender, and orris root, and base notes of vanilla bean, cedar, and patchouli.

Messi's other ventures

Lionel Messi is a world-renowned footballer, known for his skill and agility on the pitch. However, his ventures extend beyond the football world, and he has established himself as a savvy entrepreneur and philanthropist. Here is an overview of Messi's other ventures:

Messi Store:

Messi has ventured into the fashion industry with his clothing line, Messi Store, which offers both functionality and high-fashion. The brand showcases his lifestyle off the field, reflecting his charismatic personality and style.

Messi Soccer:

Messi is the owner of Messi Soccer, a family-run brand that offers a wide range of soccer equipment, apparel, and accessories catering to both amateur and professional players. The brand prides itself on providing high-quality products that enhance the skills and performance of soccer enthusiasts.

Hotel Investments:

Messi has co-owned luxurious hotels, including the Azahares del Parana hotel in his hometown of Rosario, Argentina. This venture showcases his interest in the hospitality industry and his business acumen.

Tech Startups:

Messi has also invested in tech startups, demonstrating his willingness to explore diverse business opportunities and his interest in innovation.

Esports:

In 2019, Messi expanded his sports interests by investing in the Spanish esports organization, Esports Players League. This venture aimed to create a bridge between traditional sports and esports, promoting healthy competition and sportsmanship.

Philanthropy:

Messi is heavily involved in philanthropy through the Leo Messi Foundation, which he founded in 2007. The foundation focuses on helping children in need worldwide by providing educational, health, and social assistance. Messi's charitable efforts have been recognised with awards, including the UEFA Best Player in Europe Award for his outstanding social contributions.

Brand Endorsements:

Messi has also ventured into brand endorsements, most notably with Adidas, where he has been a brand ambassador and promoted their football equipment and apparel. In 2017,section he signed a lifetime contract with the sportswear giant, securing a substantial annual sum. Additionally, Messi has partnered with luxury fashion brand Louis Vuitton, enhancing their brand image and global recognition.

Messi's ventures beyond football showcase his diverse interests, business acumen, and commitment to making a positive impact in the world.

Frequently asked questions