Heidi Norton
Cardi B has become known for her brand partnerships, including Fashion Nova, Pepsi, M.A.C., and Marc Jacobs. While the rapper has yet to launch her own perfume, she has revealed the products she uses to achieve her signature scent, which includes a clinical skin-care brand of deodorant that smells like sour gummy candy. In addition, there are perfumed body oils on the market that are inspired by Cardi B, such as the 1157 Inspired by Cardi B (Women) [Special Blend], which features notes of jasmine and saffron, as well as cedar and fir.
| Characteristics | Values |
|---|---|
| Has Cardi B revealed her signature fragrance? | Yes |
| Does Cardi B have a perfume? | No, but she has endorsed a special blend of perfumed body oils inspired by her |
| Name of the special blend | 1157 |
| Notes | Jasmine, saffron, cedar, and fir |
| Cardi B's favourite deodorant scent | Sour gummy candy |
Explore related products
What You'll Learn
Cardi B's signature fragrance
Cardi B has become known for her signature fragrance. In a video for Vogue Mexico and Latin America, the rapper revealed the products she uses to achieve her heavenly scent. She carries baby powder to throw in the air as a post-bathroom stink neutralizer. For her underarms, she opts for a sour gummy candy scent. She told Vogue, "You think you're going out for five or six hours and it ends up being 18 hours. You need some strong and powerful deodorant."
Cardi B has also promoted a range of other brands, including Fashion Nova, Pepsi, M.A.C., and Marc Jacobs. Her latest collaboration is with McDonald's, for whom she and her husband Offset promoted a meal for two, featuring two entrees, two drinks, a large fry, apple pie, and a side of BBQ sauce.
While Cardi B has not released her own perfume, there are perfumed body oils on the market that are inspired by her. One such fragrance oil, called "1157 Inspired by Cardi B (Women) [Special Blend]," features notes of jasmine and saffron, with a heart of cedar and fir. Another is "CARDI B Type Body Oil," an alcohol-free, all-natural fragrance described as "sensual, sophisticated, pure, and uncut."
Cardi B has also expressed interest in celebrity fragrance lines. In 2018, she unboxed some Elizabeth Taylor fragrances, including the floral "White Diamonds," which was one of the first celebrity perfumes, launched in 1991. The scent holds a special meaning for Cardi B, as her late grandmother used to wear it.
The Creator of Kay Ali Perfumes
You may want to see also
Explore related products
Cardi B's favourite deodorant
While it is unclear whether Cardi B has her own perfume, the celebrity has revealed her favourite deodorant. In a video for Vogue Mexico and Latin America, the rapper disclosed the contents of her huge, red Hermès bag, which included a deodorant. Specifically, she uses the $13 Native Deodorant in the scent Sour Berry Belts from the brand's limited-edition Candy Shop collection. This choice aligns with her preference for her armpits to smell like sour gummy candy.
Cardi B is known for sharing intimate details online, and her handbag holds the secret to her on-the-go beauty. In addition to her favourite deodorant, she carries around baby powder to throw in the air as a post-bathroom stink-neutralizer. She also has a DIY hair mask recipe and carries Vicks VapoRub to help her deal with perfume allergies.
Cardi B's $12,000 Chanel bag also contains a few other drugstore beauty buys, such as a bar of Dove soap, which usually retails for a couple of dollars, and the $7 Arm & Hammer Simply Saline Nasal Mist. The artist was photographed enjoying a family trip to Disneyland Paris with her husband, Offset, while carrying this designer accessory.
Native Deodorant is not the only product from the brand that Cardi B has shown love for. She has previously expressed her fondness for their Baked by Melissa Tie Dye Vanilla Cupcake Body Wash.
Plastic Bottles: Bad for Perfume, Worse for You
You may want to see also
Explore related products
Cardi B's net worth and endorsements
While it is unclear whether Cardi B has her own perfume, she did take to Twitter in 2023 to reveal the products she uses to achieve a heavenly scent.
Cardi B has a net worth of $80 million as of April 2024, making her one of the richest female rappers worldwide. Her net worth includes an estimated $50 million valuation for her music catalog rights, which could increase over time. Cardi B earns most of her income from her music career, including sales and streaming royalties, live performances worldwide, merchandise sales, and songwriting and publishing royalties. She has also expanded her influence beyond music into fashion, film, and activism, using her platform to speak on political and social issues.
Cardi B is also a social media megastar with a massive online presence. She has more than 100 million followers on Instagram, over 6 billion YouTube streams, 35 million monthly Spotify listeners, and more than 10 million TikTok fans. Her popularity on social media has likely contributed to her success in other ventures.
Outside of her music career, Cardi B has increased her net worth through various endorsement deals, brand partnerships, and business ventures. She has collaborated with fashion brands such as Fashion Nova and Steve Madden to launch her clothing lines and served as the face of several designer campaigns. She has also endorsed brands like Pepsi, Reebok, and Balmain, and partnered with Fintech startup Financial Freedom to offer financial tools to customers. Cardi B has also invested in real estate, owning multiple properties in New York City, Los Angeles, and other parts of the United States.
Cardi B's success is an inspiring story of perseverance and self-belief. She has worked hard to overcome her past struggles and has risen from poverty in the Bronx to become one of the wealthiest female hip-hop artists in the world.
Heat and Perfume: A Dangerous Mix
You may want to see also
Explore related products
Cardi B's brand partnerships
While Cardi B is best known for her music, she has also become known for her brand partnerships. Her distinctive attitude and fearless image have made her a highly sought-after celebrity for brands to work with, and she has a massive audience that is eager for her opinions on products.
Cardi B has worked with several major brands, including Pepsi, Lyft, Steve Madden, Fashion Nova, and Reebok. Her partnership with Fashion Nova was particularly successful, with the line selling out immediately. Cardi B's unique attitude and honesty are what drew Reebok to choose her as the face of their brand, as they felt she embodied their image of nonconformity.
In addition to these partnerships, Cardi B has also launched her own brands and products. She debuted her partnership with Pepsi at the 2019 Super Bowl and has since expanded this collaboration. She has also released clothing and sneaker collections with Reebok, including an NYC-inspired collection called "Let Me Be…In My World." Cardi B has also ventured into the world of alcohol-infused whipped cream, launching her own product called "Whipshots." She has also partnered with Facebook for her variety show, #CardiTries, on their Facebook Messenger app.
Shop Pacifica Perfume: Find Your Favorite Scents
You may want to see also
Explore related products
Cardi B's grandmother's perfume
While Cardi B does not have a perfume of her own, she has promoted several brands over the years, including Fashion Nova, Pepsi, M.A.C., and Marc Jacobs. In one instance, the rapper took to Twitter to reveal the products she uses to achieve a heavenly scent.
In 2018, Cardi B received a perfume press box from the Elizabeth Taylor Foundation, which included an assortment of the late actress's iconic perfumes. This included White Diamonds, a floral fragrance that was first launched in 1991. While excited about the package, Cardi B shared that it made her "really sad" as her grandmother from her mother's side used to wear those perfumes, and she missed her dearly. The rapper's maternal grandmother, whose name is unknown, passed away before 2019, and Cardi B paid tribute to her on the anniversary of her death, saying that she knows "she is watching her."
Best Perfumes That Smell Like Jovan or Coty Musk
You may want to see also
Frequently asked questions
No, but she has revealed that she uses a combination of baby powder and a deodorant that smells like sour gummy candy to achieve a heavenly scent. She has also promoted a body oil fragrance inspired by her, called 1157.
According to Afrotech, Cardi B's net worth is at least $40 million, much of which comes from endorsement deals.
Cardi B has endorsed Fashion Nova, Pepsi, M.A.C, Marc Jacobs, and McDonald's.
