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The Halston perfume, launched in 1975, is said to have changed since the seventies. The original scent was a floral chypre with a backbone of oakmoss and patchouli. It was green and minty at first whiff, then bright and fruity with melon and marigolds. At its base, it smelled of hedonism and excess; leather banquettes at Studio 54, cigarette smoke, and warm skin. It was seductive, smooth, and unique.
The current formula, which can be purchased at a local drugstore, is said to be a watered-down version of the original. It is said to be more linear, less complex, and less long-lasting. The new formula is also said to be more unisex than the original.
What You'll Learn
- The original Halston perfume was launched in 1975
- The perfume was created by legendary perfumer Bernard Chant
- The perfume was a floral chypre with notes of oakmoss, patchouli, melon, marigolds, and leather banquettes
- The perfume was a huge success, becoming the second top-selling perfume in history after Chanel No. 5
- The perfume was a reflection of the 1970s, a time of momentous change in fashion
The original Halston perfume was launched in 1975
The original Halston was a floral chypre, with notes of oakmoss and patchouli. It was green and minty, then bright and fruity, with a base that smelled of hedonism and excess. It was seductive, smooth, and unique in that it had both freshness and sensuality, as well as a masculine twist.
The perfume was marketed with a groundbreaking bottle designed by Elsa Peretti, which was originally inspired by a bud-vase pendant she found in a flea market. The bottle featured no branding, only a ribbon bearing Halston's name.
The original Halston perfume is no longer available, and the version on the market today is drastically different. However, some perfume aficionados claim that the reformulated version, now in a plastic-capped bottle, still retains some of the spirit of the original.
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The perfume was created by legendary perfumer Bernard Chant
Chant was enlisted to help realise Halston's vision of a perfume that would boldly exemplify his vision. Throughout the early 70s, Chant worked with Halston to find a scent that encapsulated the time with a forward eye to the future. By 1974, the fragrance was ready, but the bottle needed perfecting. Halston was not content to put it in any old plain bottle – his bottle had to be different from the Chanels and Diors that preceded him.
For this job, he chose the talents of Elsa Peretti, an Italian fashion model and designer who would, along with Halston, later become a fixture of the disco scene and Studio 54. What resulted is the iconic teardrop angle-topped (and dare I say quasi phallic bottle – you know you're thinking it) that is still used today. The perfume was officially released in 1975.
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The perfume was a floral chypre with notes of oakmoss, patchouli, melon, marigolds, and leather banquettes
The original Halston perfume, launched in 1975, was a floral chypre fragrance. Chypre is a French word, named after the island of Cyprus, and is pronounced "SHI-pruh". Chypre fragrances are characterised by citrus top notes, a middle note of cistus labdanum, and a base of oakmoss.
The floral chypre Halston fragrance was built around a backbone of oakmoss and patchouli. Oakmoss is prohibited in modern fragrances, and the original Halston perfume is said to be drastically different from the reformulated version available today.
The top notes of the original Halston perfume were green and minty, with a distinctive freshness. The heart notes were bright and fruity, with melon and marigold. The base notes were leather, tobacco, and warm skin—a hedonistic and excessive aroma reminiscent of the leather banquettes at Studio 54.
The top notes represent the present, the heart notes represent the soul, and the base notes represent the past. This structure is what makes perfume so special and personal.
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The perfume was a huge success, becoming the second top-selling perfume in history after Chanel No. 5
The perfume Halston, launched in 1975, was a huge success, becoming the second top-selling perfume in history after Chanel No. 5. Within two years, it had made $85 million in sales.
The perfume was created by the legendary French perfumer Bernard Chant, who also created Aramis, Clinique's Aromatics Elixir, and Estée Lauder's Cinnabar. The original Halston was a floral chypre, with notes of oakmoss and patchouli. It was green and minty at first whiff, then bright and fruity with melon and marigolds. At its base, it smelled of hedonism and excess; leather banquettes at Studio 54, cigarette smoke, and warm skin. It was seductive, smooth, and utterly unique.
The perfume was a first major brand extension for Halston after being acquired by Norton Simon Inc. in 1973. The perfume's bottle was designed by the Tiffany's jewelry designer and Halston's longtime collaborator Elsa Peretti. The bottle was revolutionary in that it featured no branding, only a ribbon bearing the designer's name.
The perfume was launched with two parties: one at Halston's 62nd-street apartment in Manhattan, and the other at San Francisco's I. Magnin department store, where the sales counters on the ground floor were removed to make way for a custom dance floor, yards of pink chiffon draping, and several hundred tables at which a five-course dinner and only Dom Perignon 1962 were served.
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The perfume was a reflection of the 1970s, a time of momentous change in fashion
The 1970s was a time of significant change in the fashion industry, and this was reflected in the Halston perfume, which was launched in 1975. The perfume was a floral chypre, with notes of oakmoss and patchouli, and a unique blend of freshness and sensuality. The 1970s saw a shift towards ready-to-wear clothing, with new synthetic fabrics like polyester making fashionable styles accessible to all. This earned the seventies the nickname the "Polyester Decade".
The early 1970s saw a continuation of the late 1960s hippie style, with an emphasis on handmade materials and crafts such as patchwork, crochet, and embroidery. Designers incorporated these elements into their high fashion collections, blending eclectic individuality with a somber modernity that reflected the economic mood of the time.
As the decade progressed, evening wear became increasingly glamorous, with the rise of disco culture. Shimmering sequins, swirling skirts, and strappy sandals dominated the dance floor. Halston's perfume, with its unique blend of freshness and sensuality, captured the spirit of this era, offering a pathway to self-discovery and a celebration of individuality.
The 1970s also witnessed a relaxation of fashion codes, with a blurring of gender boundaries. Women's liberation marched on, and their clothing embraced a bold new course. Pants, suiting, and designer denim became acceptable for all occasions, reflecting the increasing sexual freedoms and empowerment of women.
The decade was marked by a variety of styles, from the early prairie dresses to the flashy disco party wear and the emergence of athletic wear. The 1970s was a time of experimentation and self-expression, and the Halston perfume, with its unique blend of notes and its iconic bottle design, captured the essence of this transformative era.
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Frequently asked questions
Yes, the formula has changed since the seventies. The original Halston fragrance was a floral chypre with a backbone of oakmoss and patchouli. The oakmoss is prohibited in modern fragrances. The current formula is a watered-down version of the original.
Yes, the Halston fragrance is still available at drugstores for around $30.
The current Halston fragrance is a cheap, soapy, and woody version of the original. It is still relevant and wearable today.
The original Halston fragrance was tangy, feral, and almost too naughty to wear to work. It was a wild success and became the second top-selling perfume in history after Chanel No. 5.